
Steve Coll
Creative Group Head

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About me
Group Chief Creative Officer, M+C Saatchi ANZ
Education

Queen's University, Belfast
1990 - 1995LLB Law
Sullivan Upper School, Holywood
1983 - 1990
Queen's University Belfast
1990 - 1995Bachelor of Laws - LLB Law
Experience

Leo Burnett, Sydney
Jun 2005 - Jul 2008Creative Group HeadSteve was writer of the multi-award winning McDonald's 'Inner Child', named as one of the 'Top Ten Ads of the Decade' by Campaign Brief magazine and voted 'Ad of the Year 2006' by the Australian public.

AMV BBDO
Aug 2008 - Sept 2010Creative Group HeadAt AMV BBDO, Steve wrote the 'Walker's Sandwich campaign', judged the world's most effective campaign in 2010, and winning the inaugural Cannes Grand Prix for Creative Effectiveness. This saw Steve ranked in the 'Top Ten copywriters in the UK' by Campaign Magazine in 2010/11, and earning Walkers an additional GBP 21million in revenue. The Sandwich campaigns also won a coveted D&AD Yellow Pencil. AMV BBDO is consistently one of the world's best advertising agencies.

Havas Worldwide Australia
Nov 2010 - Jun 2014Chief Creative Officer (CCO)Steve's term at Havas is best summed up by the fact he was named 'Havas Worldwide Person of the Year' in 2014. Under his leadership, Havas Australia transformed its creative reputation. Steve changed the agency creative product to make Havas one of the most integrated and collaborative agencies in Australia, merging advertising with PR and Digital for a series of ground-breaking campaigns. At the 2012 Cannes International Advertising Festival, Havas Sydney was the fourth most-awarded agency in Australia and New Zealand, and the second most-awarded office in the Havas Worldwide network. In 2013, the agency raised the bar again, with a record 5 silvers at AWARD, Gold at the prestigious Clio Awards and a further 7 Lions, making Havas Sydney the number 1 agency in the Havas worldwide network at Cannes. Havas Sydney was also named Campaign Brief 'NSW Agency of the Year 2013' and was ranked as the 2nd hottest agency in Australia in Campaign Brief's highly regarded annual review of Australian creative agencies. The agency doubled in size, winning numerous pitches, including eBay and the Australian Defence Force account, and produced Fair Go Bro, Virgin Mobile Australia's most successful campaign ever, as well as the D&AD Black Pencil winning 'Most Powerful Arm' for Reckitt Benkiser. Show less

Droga5
May 2014 - Jul 2015Chief Creative Officer (CCO)
ADMA
Nov 2014 - Jun 2021Board MemberSteve is privileged to be the first creative invited to the board of the Australian Data-driven Marketing Association.

WiTH Collective
Aug 2015 - Jul 2019Chief Creative Officer (CCO) and Partner
Facebook
Jul 2019 - Jun 2023Head of Facebook Creative Shop ANZ
Creative Consultant
Jun 2023 - Nov 2023Creative Consultant
M&C Saatchi Group AUNZ
Nov 2023 - nowGroup Chief Creative OfficerFormer Australian Creative of the Year: Former Havas Worldwide Person of The Year: Cannes Creative Effectiveness Grand Prix Winner: D&AD Black Pencil Winner
Licenses & Certifications

Implementing Winning Strategies
Columbia Business SchoolMay 2021
Meta Blue Print Creative Strategist Certification
MetaMay 2023- View certificate

ADMA WFH Marketing Masterclass
ADMAAug 2020
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