Jennifer Williams

Experience

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  Global Infonet

  May 2003 - Apr 2004

  Web Designer

  Designed and constructed websites for local and international clients. Involved in all stages of process from concept and creation of mockups to registering with search engines and launch.

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  Innovation Center @ Wilkes-Barre

  May 2003 - Sept 2003

  Intern / Assistant to the Director

  Created marketing package, including website, brochure, informational booklet and news releases and helped develop all application materials and criteria.

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  Greater Wilkes-Barre Chamber

  Sept 2003 - Jul 2009

  Responsible for communicating mission, programs and event information to the membership, the public and the media through strategic news releases, media events, media advisories, invitations, and web-based announcements. Utlizes skills in graphic and web design to create branded materials, event invitations, program booklets, etc. for all departments and levels of staff, as well as aides in the creation and maintainance of websites. Evolves communications strategies with trends and membership feedback. Responsible for the execution of the “My Downtown” campaign, which included television commercials and a website. Show less Responsible for management and review of Chamber programs and events ranging from small monthly networking meetings with 50+ attendees to larger annual events with 400+ attendees, as well as the volunteer coordination and communications required to deliver leading edge programs that are relevant to the members and investors in the Chamber. Coordinated three monthly committee meetings, as well as development and organization of events and seminars for each committee. Responsible for coordinating assigned programs from start to finish. Evaluated success of each program based on attendance, response/evaluation of participants, financial goals, etc., and reported to senior management on each program. Prepared and submitted budget reports on each event to management at regular intervals before and after event. Show less

  • Director of Communications

    Jul 2008 - Jul 2009

  • Membership Programs Coordinator

    Jan 2007 - Jul 2008

  • Chamber Assistant

    Apr 2004 - Jan 2007

  • Intern

    Sept 2003 - Apr 2004
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  MOXIEGREEN

  Jan 2012 - now

  Owner / Director

  Ad Planning & Placement: Selecting the right media to accomplish your campaign objectives at the best price. Television, radio, Pandora, billboards, Google AdWords, social media ads - we strategize the best media mix for you.Creative: Design, photography, audio & video production & editing, copy writing, etc.Social Media Management: Earned & paid media through platforms like Facebook, Google+, and Twitter. We create and manage social media pages for your business. We post, monitor, respond to messages and comments, and interact as if we were one of your employees.Integrated Marketing: The seamless coordination of all marketing to maximize impact. Website, Facebook, TV commercials, billboards - Do all the pieces of your campaign work together? Your assets should not be separate silos. Show less