
Katarzyna Zaborowska
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About me
Product Manager | Product Owner | Reforge Member
Education

Wyższa Szkoła Informatyki i Zarządzania w Rzeszowie
2000 - 2004Bachelor's degree Computer Science and Econometrics, specialization in Multimedia Systems 5.0
Wyższa Szkoła Informatyki i Zarządzania w Rzeszowie
2004 - 2006Master's degree Tourism and Recreation, specialization in Tourism Management 5.0
Experience

Bujak Travel
Jan 1999 - Jan 2002Tour Guide• Guided Polish-speaking tourist groups in Germany, providing tours for popular TV programs, including "Randka w ciemno" and "Ciuchcia."• Delivered engaging experiences by sharing insights into local attractions and coordinating seamless travel arrangements for program participants.

Regional Tourist Information Center CommBack
Mar 2003 - Jul 2003Tourist information employee• Assisted tourists by providing detailed information about local services, cultural sites, and attractions in Rzeszów and the Podkarpacie region.• Facilitated the sale of tourist publications, enhancing visitors' experience and supporting their exploration of the area.

University of Information Technology and Management in Rzeszow, Poland
Oct 2003 - Dec 2009Marketing Specialist, Graphic Designer• Co-created and executed marketing strategies, overseeing campaigns across digital and print media to increase brand visibility and support the university's enrollment goals.• Organized and facilitated graphic design workshops, conferences, open lectures, and educational trade shows, enhancing community engagement and strengthening the university's presence in the academic field.• Designed and developed cohesive visual identities and marketing materials, including brochures, event collateral, and digital assets, to maintain brand consistency and appeal across various platforms. Show less

"EQUAL - Masz Szanse" - EU project
Oct 2007 - Apr 2008Data Carrier Specialist• Actively participated in the organization of the "Equal. Masz Szanse. Perspektywy" international conference, contributing to event planning and execution.• Implemented promotional strategies using advanced data carriers, effectively enhancing the conference’s outreach and visibility.

Grafon
Nov 2009 - May 2016Founder & Product Owner• Launched an online print service utilizing Chroma’s reseller system, which allows clients to place print orders under the Grafon brand.• Delivered a variety of design projects, including catalogs, flyers, and visual identity packages.• Managed all business operations, from client acquisition to relationship management, cultivating long-term partnerships.• Established and maintained Grafon's brand identity in all client interactions.

Eureka
Oct 2012 - Jan 2013Lecturer• Developed and delivered personalized lecture program and learning materials for graphic design classes.

University of Information Technology and Management in Rzeszow, Poland
Oct 2012 - Sept 2015Lecturer• Developed original lecture programs and materials for graphic design classes and DTP, offering students a hands-on learning experience.

Solartime Fotowoltaika
Jan 2013 - Mar 2014Marketing Department Manager• Planned and executed marketing campaigns across radio, TV, newspaper, and digital platforms, successfully increasing brand visibility.• Set up and managed websites for Solartime and SIG Energia, and managed authorized partner relationships to expand brand reach.• Implemented and managed GreenMeier’s e-commerce platform.• Developed concepts and supervised the creation of marketing materials for Solartime, Solar Investment Group, and SIG Energia.

Cyfrowa Foto Sp. z o.o.
May 2014 - Jun 2022• Led the nDesigner PRO project, a user-centric web application for designing photo products, overseeing end-to-end product development from user needs analysis and defining functionality to creating growth strategies and managing implementation.• Conducted extensive user research to understand and address customer pain points, gathering feedback, and testing features to ensure alignment with user needs and market demands.• Built and nurtured relationships with stakeholders and external partners, driving efficient collaboration to enhance the functionality and scalability of the product.• Directed the nShop project, a sophisticated web application with customizable and complex product calculation capabilities, aligning cross-functional teams to meet business goals.• Coordinated efforts between programmers, UX designers, and other departments, fostering a collaborative environment to achieve project milestones and product vision.• Spearheaded product strategy expansion, prioritizing and managing the backlog to optimize resource allocation and ensure alignment with organizational objectives.• Implemented new project management procedures and tools, conducting training sessions to elevate team productivity and support sustainable growth. Show less
Project Manager / Deputy PMO Manager
Aug 2018 - Jun 2022Project Manager
Aug 2016 - Jul 2018Marketing specialist
May 2014 - Jul 2016

Dare IT
Nov 2022 - Jan 2023Product Owner Mentee• Participated in a mentorship program focused on Product Ownership, selected among a highly competitive pool of candidates.• Enhanced Product Owner capabilities by working directly with an experienced mentor, focusing on skills like backlog prioritization, stakeholder communication, and product vision development.• Improved soft skills such as time management, teamwork, and providing constructive feedback, supporting personal and professional growth.

Stretto
Feb 2023 - Nov 2024Senior Product Owner• Worked with the VP Product Manager to break down high-level roadmaps into actionable tasks, aligning with product vision andstrategy.• Led feature delivery through distributed Scrum teams, collaborating closely with developers, QAs, and product designers.• Managed the product backlog, refined user stories, and oversaw sprint planning.• Created detailed Epics, User Stories, User Flows, and Story Maps, ensuring alignment between requirements and design.• Managed cross-team dependencies and facilitated collaboration, ensuring synchronization and proactive risk management.• Provided updates on ongoing initiatives to stakeholders, ensuring transparent communication and alignment.• Collected and documented customer requirements and feedback, translating them into clear deliverables. Show less
Licenses & Certifications

IPMA Level-D
IPMA: International Project Management AssociationApr 2014
Product Analytics Academy
Product VisionOct 2022- View certificate

Professional Scrum Product Backlog Management Skills
Scrum.orgDec 2023 - View certificate

Professional Scrum Master I
Scrum.orgJul 2014
Languages
- poPolski
- anAngielski
- niNiemiecki
- hiHiszpański
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