Katarzyna Zaborowska

Katarzyna Zaborowska

Tour Guide

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location of Katarzyna ZaborowskaRzeszów, Podkarpackie, Poland

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  • Timeline

  • About me

    Product Manager | Product Owner | Reforge Member

  • Education

    • Wyższa Szkoła Informatyki i Zarządzania w Rzeszowie

      2000 - 2004
      Bachelor's degree Computer Science and Econometrics, specialization in Multimedia Systems 5.0
    • Wyższa Szkoła Informatyki i Zarządzania w Rzeszowie

      2004 - 2006
      Master's degree Tourism and Recreation, specialization in Tourism Management 5.0
  • Experience

    • Bujak Travel

      Jan 1999 - Jan 2002
      Tour Guide

      • Guided Polish-speaking tourist groups in Germany, providing tours for popular TV programs, including "Randka w ciemno" and "Ciuchcia."• Delivered engaging experiences by sharing insights into local attractions and coordinating seamless travel arrangements for program participants.

    • Regional Tourist Information Center CommBack

      Mar 2003 - Jul 2003
      Tourist information employee

      • Assisted tourists by providing detailed information about local services, cultural sites, and attractions in Rzeszów and the Podkarpacie region.• Facilitated the sale of tourist publications, enhancing visitors' experience and supporting their exploration of the area.

    • University of Information Technology and Management in Rzeszow, Poland

      Oct 2003 - Dec 2009
      Marketing Specialist, Graphic Designer

      • Co-created and executed marketing strategies, overseeing campaigns across digital and print media to increase brand visibility and support the university's enrollment goals.• Organized and facilitated graphic design workshops, conferences, open lectures, and educational trade shows, enhancing community engagement and strengthening the university's presence in the academic field.• Designed and developed cohesive visual identities and marketing materials, including brochures, event collateral, and digital assets, to maintain brand consistency and appeal across various platforms. Show less

    • "EQUAL - Masz Szanse" - EU project

      Oct 2007 - Apr 2008
      Data Carrier Specialist

      • Actively participated in the organization of the "Equal. Masz Szanse. Perspektywy" international conference, contributing to event planning and execution.• Implemented promotional strategies using advanced data carriers, effectively enhancing the conference’s outreach and visibility.

    • Grafon

      Nov 2009 - May 2016
      Founder & Product Owner

      • Launched an online print service utilizing Chroma’s reseller system, which allows clients to place print orders under the Grafon brand.• Delivered a variety of design projects, including catalogs, flyers, and visual identity packages.• Managed all business operations, from client acquisition to relationship management, cultivating long-term partnerships.• Established and maintained Grafon's brand identity in all client interactions.

    • Eureka

      Oct 2012 - Jan 2013
      Lecturer

      • Developed and delivered personalized lecture program and learning materials for graphic design classes.

    • University of Information Technology and Management in Rzeszow, Poland

      Oct 2012 - Sept 2015
      Lecturer

      • Developed original lecture programs and materials for graphic design classes and DTP, offering students a hands-on learning experience.

    • Solartime Fotowoltaika

      Jan 2013 - Mar 2014
      Marketing Department Manager

      • Planned and executed marketing campaigns across radio, TV, newspaper, and digital platforms, successfully increasing brand visibility.• Set up and managed websites for Solartime and SIG Energia, and managed authorized partner relationships to expand brand reach.• Implemented and managed GreenMeier’s e-commerce platform.• Developed concepts and supervised the creation of marketing materials for Solartime, Solar Investment Group, and SIG Energia.

    • Cyfrowa Foto Sp. z o.o.

      May 2014 - Jun 2022

      • Led the nDesigner PRO project, a user-centric web application for designing photo products, overseeing end-to-end product development from user needs analysis and defining functionality to creating growth strategies and managing implementation.• Conducted extensive user research to understand and address customer pain points, gathering feedback, and testing features to ensure alignment with user needs and market demands.• Built and nurtured relationships with stakeholders and external partners, driving efficient collaboration to enhance the functionality and scalability of the product.• Directed the nShop project, a sophisticated web application with customizable and complex product calculation capabilities, aligning cross-functional teams to meet business goals.• Coordinated efforts between programmers, UX designers, and other departments, fostering a collaborative environment to achieve project milestones and product vision.• Spearheaded product strategy expansion, prioritizing and managing the backlog to optimize resource allocation and ensure alignment with organizational objectives.• Implemented new project management procedures and tools, conducting training sessions to elevate team productivity and support sustainable growth. Show less

      • Project Manager / Deputy PMO Manager

        Aug 2018 - Jun 2022
      • Project Manager

        Aug 2016 - Jul 2018
      • Marketing specialist

        May 2014 - Jul 2016
    • Dare IT

      Nov 2022 - Jan 2023
      Product Owner Mentee

      • Participated in a mentorship program focused on Product Ownership, selected among a highly competitive pool of candidates.• Enhanced Product Owner capabilities by working directly with an experienced mentor, focusing on skills like backlog prioritization, stakeholder communication, and product vision development.• Improved soft skills such as time management, teamwork, and providing constructive feedback, supporting personal and professional growth.

    • Stretto

      Feb 2023 - Nov 2024
      Senior Product Owner

      • Worked with the VP Product Manager to break down high-level roadmaps into actionable tasks, aligning with product vision andstrategy.• Led feature delivery through distributed Scrum teams, collaborating closely with developers, QAs, and product designers.• Managed the product backlog, refined user stories, and oversaw sprint planning.• Created detailed Epics, User Stories, User Flows, and Story Maps, ensuring alignment between requirements and design.• Managed cross-team dependencies and facilitated collaboration, ensuring synchronization and proactive risk management.• Provided updates on ongoing initiatives to stakeholders, ensuring transparent communication and alignment.• Collected and documented customer requirements and feedback, translating them into clear deliverables. Show less

  • Licenses & Certifications

    • IPMA Level-D

      IPMA: International Project Management Association
      Apr 2014
    • Product Analytics Academy

      Product Vision
      Oct 2022
    • Professional Scrum Product Backlog Management Skills

      Scrum.org
      Dec 2023
      View certificate certificate
    • Professional Scrum Master I

      Scrum.org
      Jul 2014
      View certificate certificate