Gena Rieger-Olson

Gena Rieger-Olson

PR & Social Media Account Coordinator

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location of Gena Rieger-OlsonGreater Chicago Area

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  • Timeline

  • About me

    School Psychologist

  • Education

    • Universidad de Sevilla

      2011 - 2011
      Study Abroad
    • University of Wisconsin-Madison

      2008 - 2012
      BA Journalism, Spanish

      Activities and Societies: Daily Cardinal, Society of Professional Journalists, Emmie Magazine

    • Loyola University Chicago

      2016 - 2019
      Ed.S School Psychology
    • Loyola University Chicago

      2016 - 2017
      Master of Education (M.Ed.) School Psychology
  • Experience

    • Hiebing

      Aug 2012 - Jul 2013
      PR & Social Media Account Coordinator

      - Provided account support for clients including Schneider National, Oregon Chai, DaVinci Gourmet, Nutri-vet and University of Wisconsin System eCampus- Responsible for implementing clients' social media strategies through writing and concepting posts and well as monitoring social media pages- Responsible for content creation across a range of media including client e-newsletters and blog posts- Wrote press releases, pitches, built media lists and maintained relationships with reporters and bloggers- Analyzed web and social media metrics and created monthly client reports Show less

    • Pathways.org

      Jul 2013 - Aug 2014
      Marketing Associate

      • Wrote and researched section on early language development for Pathways.org’s website• Revived organization’s Pinterest account and increased followers and fan engagement• Developed relationships with health and child-focused bloggers and gained placement in prominent blogs• Analyzed Google Analytics and assisted in implementing new social strategies• Managed and organized website content using Expression Engine content management system

    • Rand McNally

      Aug 2014 - Jan 2018

      - Manage all social media including a Facebook promotion which increased daily net likes by more than 100% and engagement by almost 200%.- Write all content for two trucking-focused e-newsletters- Write website copy for product pages- Coordinate media buying and negotiate insertion orders- Write ad copy for print and radio- Assist with creation of marketing collateral, including sell sheets and brochures

      • Marketing Contractor

        Aug 2016 - Jan 2018
      • Assistant Marketing Manager

        Aug 2014 - Aug 2016
    • Morton Freshman Center

      Aug 2017 - May 2018
      School Psychology Practicum Student
    • Loyola University Chicago

      Jan 2018 - Aug 2018
      Testing Coordinator - Services for Students with Disabilities
    • Highland Park High School

      Aug 2018 - Jun 2019
      School Psychology Intern
    • Chicago Public Schools

      Aug 2019 - Aug 2023
      School Psychologist
    • East Prairie School Dist 73

      Aug 2023 - now
      School Psychologist
  • Licenses & Certifications

    • Spanish Bilingual Endorsement

      Illinois State Board of Education
    • Nationally Certified School Psychologist (NCSP)

      National Association of School Psychologists