
Birgit Haas
Customer Services Executive

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About me
Marketing Communications Specialist
Education

University of Derby
2003 - 2004BA (Hons) Textile DesignActivities and Societies: Textile Design, Business Related Studies; CPE English; Intermediate Spanish; International Student Society BA (Hons) Textile Design

HTBLVA Spengergasse V
2001 - 2003Diploma of Higher Education Textile DesignActivities and Societies: Textile Design and Business Related Studies Textile Design

BHAK Krems
1996 - 2001Matura/A-Levels Business and General StudiesActivities and Societies: Maths, English, German, Spanish, Business Collequium, Accounting and Controlling Business Management, Commerce
Experience

Merck Chemicals Ltd
Nov 2006 - Nov 2007Customer Services ExecutiveResponsible for Germany, Austria, Nordic Countries (Denmark, Norway, Sweden, Finland, Iceland), Italy, Russia. (Temporary Position)

Metropolitan Housing Partnership
Nov 2007 - Dec 2008Learning and Development AdministratorOrganisation and administration of training courses, delivering training on internal online course booking software and appraisal system, liaising with internal staff and external training suppliers, promoting the training programme efficiently and effectively. (Temporary position)

Merck Chemicals Ltd
Dec 2008 - Jul 2014Responsible for Germany, Austria, Switzerland, Spain, Portugal and Central Europe. Internal secondment: Responsible for couriers, import, export and regulatory tasks. Responsible for Germany, Austria, Switzerland, Denmark, Iceland, Poland, Russia, Georgia, back up for Spain and Portugal, Middle East.
EU MarCom Specialist
Jun 2011 - Jul 2014Import / Export Controller
Aug 2010 - Jun 2011Customer Services Executive
Dec 2008 - Aug 2010

Merck Group
Jul 2014 - Feb 2016Marketing Communications Manager Lab EMEA - Central Europe & BioM WEU• Plan, coordinate, execute and control Lab WEU MarCom projects such as trade shows, print, online, videos, PR, Small Shows, Self Service Tools, etc• Develop key marketing strategy and communication plans in close cooperation with Field & Segment Marketing, Channel Marketing and Sales• Work closely with Field & Segment Marketing, Channel Marketing and Area Sales Teams as well as with divisional services and units • Integrated communication concepts for Lab WEU MarCom projects and activities • Quality management of the MarCom activities: Ensure consistent communication and messaging in all internal and external media. • Manage internal and external service providers and agencies • Contribution to and implemention of the Lab WEU MarCom Strategy• Develop and support cross selling activities • Centre of expertise and excellence for various special communication channels• Monitor business performance, metrics, competitor activities & benchmark evaluation• Evaluation of communication effectiveness• Budget Management for relevant Lab WEU MarCom activities • Monitoring and analysis of communication needs of target groups and market segments • Drive the implementation of the Merck Millipore branding and positioning• Approve all Lab WEU & regional field materials with regard to branding and design guidelines • Represent the Business Fields' MarCom activities towards internal and external interfaces • Analyses and reporting on KPIs (e.g. via SFDC)• Liaison for the MM Business Area BioMonitoring Show less

Educational Institution
Mar 2016 - Oct 2016Career Break - TravelCareer Break - Travelling:- South East Asia- Way of St. James, Spain- South America

Merck Chemicals and Life Science GesmbH
Nov 2016 - Dec 2017Marketing Communications Coordinator - Commercial Marketing WEU- Planning & execution of strategic multi-channel campaigns in close cooperation with internal regional & global stakeholders for the Life Science business across Western Europe, with a special focus on Applied-BioMonitoring & Research-Pharma/Biotech- Marketing support for the WEU Sales organisation- Event and Project Management- Management of self service tools for internal stakeholders & respective platform providers- Relationship management external partners

Merck Life Science
Jan 2018 - nowProject Manager, Commercial Marketing- Planning & execution of strategic multi-channel campaigns in close cooperation with internal regional & global stakeholders for the Life Science business across Western Europe. Special focus on the Pharma/Biotech segment, as well as the Cell Culture portfolio across all segments within the Life Science business.- Event and Project Management- Marketing Communications support for the WEU Pharma/Biotech Sales organisation- Management of self service tool for tradeshow materials including online portal for internal stakeholders in cooperation with external partners.- Internal projects, e.g. new webportal, promotional videos, lead capture tool Show less
Licenses & Certifications

CIM certified
CIM | The Chartered Institute of Marketing- View certificate

Certified Digital Marketing Associate - DMI Track: Digital Strategy
Digital Marketing InstituteJan 2023 - View certificate

Certified Digital Marketing Associate - DMI Essentials
Digital Marketing InstituteJan 2023 - View certificate

What to Do When There's Too Much to Do (getAbstract Summary)
LinkedInJun 2023 - View certificate
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PPM - M1 Unternehmensführung und Leadership - Prüfung erfolgreich bestanden
Canvas Credentials (Badgr)Sept 2022 - View certificate

Certified Digital Marketing Associate - DMI Track: Social Media Marketing
Digital Marketing InstituteJan 2023 - View certificate
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PPM - M2 Wissenschaftliches Arbeiten - Prüfung erfolgreich bestanden
Canvas Credentials (Badgr)Nov 2022 - View certificate
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PPM - M3 Volkswirtschaftslehre - Prüfung erfolgreich bestanden
Canvas Credentials (Badgr)Nov 2022 - View certificate

Unconscious Bias
LinkedInMar 2021 - View certificate

Developing Self-Awareness
LinkedInDec 2020
Languages
- geGerman
- enEnglish
- spSpanish
- frFrench
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