
Timeline
About me
Conscious Career Success | German efficiency meeting new leadership coaching
Education

Technische hochschule nürnberg georg simon ohm
2013 - 2014Master of arts (ma) international marketing 1,4Master's Thesis: Ingredient Branding in Business to Business Markets (1,3)

Hochschule pforzheim - gestaltung, technik, wirtschaft und recht
2009 - 2013Bachelor of applied science (basc) international business 1,5Bachelor's Thesis: Decision Parameters in Cause-Related Marketing (1,8)

Esce
2011 - 2011Foreign exchange semester in paris marketing
Experience

Trumpf
Jan 2012 - Jul 2012Product marketing software- Internship in the interface marketing / software development- Support preparing an international product launch - Market analyses and observation of competitors- Organisation of an international sales meeting- Interface management between product marketing and product development

Störk-tronic, störk gmbh & co. kg
Oct 2015 - Dec 2017Marketing manager b2bAs responsible employee for marketing in the SME, I was in charge of all marketing tasks and reported directly to the CEO.- Planning, design and implementation of marketing mix- Internal & external contact person for marketing- Management of the advertising agency, photographers and other external service providers- Content and design conception as well as implementation of the new corporate website- Relalization of internal & external events, (inter-) national trade fairs and sales meetings- Sales support worldwide in German, English & French- Conception and coordination of press relations and media presence- Market analyses and researches as well as observations of competitors Show less

Cenit
Jan 2018 - Feb 2020Software marketing manager - plm & sap solutionsCENIT is a leading company for product lifecycle management (PLM) and digital transformation. The focus is put on digital end-to-end solutions which are planned, implemented and supported in both large and mid-sized companies.As Marketing Manager for SAP Solutions, I support the business unit with marketing strategies and the implementation of the marketing mix for the target group (mainly companies in the discrete manufacturing industry). - Development and implementation of marketing strategies and customer-centric campaigns- Interface between the business unit and the marketing team (online, digital content, ...) - External and internal communication (e.g. social media, public relations, reference marketing, ...) - Event marketing and management for high-class business events, trade fairs and in-house events- Strategic planning in dialogue with the director of the business unit- Sales enablement (e.g. for new software solutions) through customer-centric marketing materials- Budget responsibility for marketing activities- Maintaining the marketing scorecard, ensuring maximum ROI Show less

Anydesk software
Feb 2020 - Oct 2023What is the main growth potential in our business and how can we tap into it?This is the main question we tackle in our international Demand Generation team. Besides campaign and marketing project management we are using a test-and-learn mindset, trying out new channels/strategies/tactics, evaluating their success and adapting our actions accordingly.The main objectives we are striving towards:- new free users for AnyDesk as we are a proud freemium SaaS company- lead generation for small, mid-size and enterprise customers- increasing retention and adoption- finding the right balance between smart automation and personal interaction Show less AnyDesk Software GmbH is one of the fastest and easiest-to-use remote desktop and remote access solutions on the market. It has been downloaded by more than 450 million users worldwide, adding another 12 million every month. AnyDesk's leading technology is based on a proprietary "DeskRT" codec, which enables latency-free collaboration, even in countries with slow internet connections. Founded in 2014, AnyDesk is now one of the 50 fastest growing companies in Germany, cooperating with VCs such as Insight Partners and EQT Ventures.In my role as Chief of Staff, I support the CEO comprehensively. My tasks include:- Stakeholder and shareholder communication and management- Investor Relations- Organization and execution of management and board meetings- Supporting strategic decisions and breaking down action plans- Working closely together with business unit leaders - Management of strategic projects Show less
Head of Marketing, Americas
Jan 2023 - Oct 2023Head of Demand Generation
Feb 2022 - Jan 2023Chief of Staff & Team Lead Demand Generation
Apr 2021 - Feb 2022Chief Of Staff
Feb 2020 - Apr 2021

Corporate warriors, llc
Oct 2023 - nowFounder & head coachThe mission of Corporate Warriors, LLC is to empower the leaders of tomorrow to drive exceptional results while staying true to themselves. Making organizations better from the inside - and getting the recognition for it!𝐇𝐨𝐰? In individual or group coaching sessions, I guide professionals through their ✨ 𝐢𝐧𝐧𝐞𝐫 𝐰𝐨𝐫𝐤 (authenticity, self-confidence, resilience, emotional intelligence, ...) and ✨ 𝐨𝐮𝐭𝐞𝐫 𝐰𝐨𝐫𝐤 (communication, appearance, energy, management, ...) The goal: 𝐜𝐨𝐧𝐬𝐜𝐢𝐨𝐮𝐬 𝐜𝐚𝐫𝐞𝐞𝐫 𝐬𝐮𝐜𝐜𝐞𝐬𝐬. Career success you will be proud of in the long run.Find out more online at:www.corporatewarriors.io Show less

The corporate warriors podcast
Feb 2024 - nowPodcast host : the corporate warriors podcastOn YouTube, Apple Podcasts and Spotify!
Licenses & Certifications

Soft skills coach
Hochschule pforzheim - gestaltung, technik, wirtschaft und recht
Certified spiritual life coach
Laura seiler life coaching gmbhMay 2024
Toefl itp - c1 level
The toefl® test
Google analytics for beginners
Google analytics for businessSept 2018
Honors & Awards
- Awarded to Fela RosaTalents @CENIT CENIT AG 2019 Participant of the talent program 2019 by CENIT AG.
- Awarded to Fela RosaScholarship at TRUMPF Werkzeugmaschinen GmbH & Co. KG - Jan 2013
Languages
- enEnglisch
- frFranzösisch
- spSpanisch
- deDeutsch
- enEnglish
- geGerman
- frFrench
- enEnglish
- geGerman
- frFrench
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