Fela Rosa

Fela rosa

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location of Fela RosaClearwater, Florida, United States
Followers of Fela Rosa2000 followers
  • Timeline

  • About me

    Conscious Career Success | German efficiency meeting new leadership coaching

  • Education

    • Technische hochschule nürnberg georg simon ohm

      2013 - 2014
      Master of arts (ma) international marketing 1,4

      Master's Thesis: Ingredient Branding in Business to Business Markets (1,3)

    • Hochschule pforzheim - gestaltung, technik, wirtschaft und recht

      2009 - 2013
      Bachelor of applied science (basc) international business 1,5

      Bachelor's Thesis: Decision Parameters in Cause-Related Marketing (1,8)

    • Esce

      2011 - 2011
      Foreign exchange semester in paris marketing
  • Experience

    • Trumpf

      Jan 2012 - Jul 2012
      Product marketing software

      - Internship in the interface marketing / software development- Support preparing an international product launch - Market analyses and observation of competitors- Organisation of an international sales meeting- Interface management between product marketing and product development

    • Störk-tronic, störk gmbh & co. kg

      Oct 2015 - Dec 2017
      Marketing manager b2b

      As responsible employee for marketing in the SME, I was in charge of all marketing tasks and reported directly to the CEO.- Planning, design and implementation of marketing mix- Internal & external contact person for marketing- Management of the advertising agency, photographers and other external service providers- Content and design conception as well as implementation of the new corporate website- Relalization of internal & external events, (inter-) national trade fairs and sales meetings- Sales support worldwide in German, English & French- Conception and coordination of press relations and media presence- Market analyses and researches as well as observations of competitors Show less

    • Cenit

      Jan 2018 - Feb 2020
      Software marketing manager - plm & sap solutions

      CENIT is a leading company for product lifecycle management (PLM) and digital transformation. The focus is put on digital end-to-end solutions which are planned, implemented and supported in both large and mid-sized companies.As Marketing Manager for SAP Solutions, I support the business unit with marketing strategies and the implementation of the marketing mix for the target group (mainly companies in the discrete manufacturing industry). - Development and implementation of marketing strategies and customer-centric campaigns- Interface between the business unit and the marketing team (online, digital content, ...) - External and internal communication (e.g. social media, public relations, reference marketing, ...) - Event marketing and management for high-class business events, trade fairs and in-house events- Strategic planning in dialogue with the director of the business unit- Sales enablement (e.g. for new software solutions) through customer-centric marketing materials- Budget responsibility for marketing activities- Maintaining the marketing scorecard, ensuring maximum ROI Show less

    • Anydesk software

      Feb 2020 - Oct 2023

      What is the main growth potential in our business and how can we tap into it?This is the main question we tackle in our international Demand Generation team. Besides campaign and marketing project management we are using a test-and-learn mindset, trying out new channels/strategies/tactics, evaluating their success and adapting our actions accordingly.The main objectives we are striving towards:- new free users for AnyDesk as we are a proud freemium SaaS company- lead generation for small, mid-size and enterprise customers- increasing retention and adoption- finding the right balance between smart automation and personal interaction Show less AnyDesk Software GmbH is one of the fastest and easiest-to-use remote desktop and remote access solutions on the market. It has been downloaded by more than 450 million users worldwide, adding another 12 million every month. AnyDesk's leading technology is based on a proprietary "DeskRT" codec, which enables latency-free collaboration, even in countries with slow internet connections. Founded in 2014, AnyDesk is now one of the 50 fastest growing companies in Germany, cooperating with VCs such as Insight Partners and EQT Ventures.In my role as Chief of Staff, I support the CEO comprehensively. My tasks include:- Stakeholder and shareholder communication and management- Investor Relations- Organization and execution of management and board meetings- Supporting strategic decisions and breaking down action plans- Working closely together with business unit leaders - Management of strategic projects Show less

      • Head of Marketing, Americas

        Jan 2023 - Oct 2023
      • Head of Demand Generation

        Feb 2022 - Jan 2023
      • Chief of Staff & Team Lead Demand Generation

        Apr 2021 - Feb 2022
      • Chief Of Staff

        Feb 2020 - Apr 2021
    • Corporate warriors, llc

      Oct 2023 - now
      Founder & head coach

      The mission of Corporate Warriors, LLC is to empower the leaders of tomorrow to drive exceptional results while staying true to themselves. Making organizations better from the inside - and getting the recognition for it!𝐇𝐨𝐰? In individual or group coaching sessions, I guide professionals through their ✨ 𝐢𝐧𝐧𝐞𝐫 𝐰𝐨𝐫𝐤 (authenticity, self-confidence, resilience, emotional intelligence, ...) and ✨ 𝐨𝐮𝐭𝐞𝐫 𝐰𝐨𝐫𝐤 (communication, appearance, energy, management, ...) The goal: 𝐜𝐨𝐧𝐬𝐜𝐢𝐨𝐮𝐬 𝐜𝐚𝐫𝐞𝐞𝐫 𝐬𝐮𝐜𝐜𝐞𝐬𝐬. Career success you will be proud of in the long run.Find out more online at:www.corporatewarriors.io Show less

    • The corporate warriors podcast

      Feb 2024 - now
      Podcast host : the corporate warriors podcast

      On YouTube, Apple Podcasts and Spotify!

  • Licenses & Certifications

    • Soft skills coach

      Hochschule pforzheim - gestaltung, technik, wirtschaft und recht
    • Certified spiritual life coach

      Laura seiler life coaching gmbh
      May 2024
    • Toefl itp - c1 level

      The toefl® test
    • Google analytics for beginners

      Google analytics for business
      Sept 2018
  • Honors & Awards

    • Awarded to Fela Rosa
      Talents @CENIT CENIT AG 2019 Participant of the talent program 2019 by CENIT AG.
    • Awarded to Fela Rosa
      Scholarship at TRUMPF Werkzeugmaschinen GmbH & Co. KG - Jan 2013