Elena Bouka

Experience

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  Self Employed

  Sept 2011 - Feb 2016

  Private Tutor
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  Cosmote e-Value

  Aug 2012 - Aug 2013

  Retention Sales Representative
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  WIND Hellas

  Feb 2016 - Mar 2021

  o Brand Manager for Q prepaid Brand, WIND fixed (Fiber), WIND corporate communicationo Contributing to the development of Brand Marketing Strategy for WIND & Q Brands, to support Business needs, based on thorough analysis of market trends and competitiono Driving Brand equity, ensuring alignment of Marketing mix behind agreed Strategy for Q & WIND Brandso Designing, creating and delivering integrated communication campaigns for Q, WIND Fiber, WIND Brand communication campaigns and retail marketingo Driving major Digital Projects as the digitalization of Q Brando Executing ATL & BTL sponsorships with end to end activation as Survivor and Athens Classic Marathono Monitoring and evaluating effectiveness of Brand’s projects and proactively acting so as to meet assigned targets and drive Brand growth and healtho Managing and controlling A&P budget for Brands under responsibilityo Working closely with multiple advertising and digital agencies from briefing to campaign execution and day to day tasks monitoringo Designing and evaluating Digital Plans based on specific performance and Brand awareness KPIso Designing and implementing innovative digital campaigns for Q prepaid Brand (including online advertising). o Creating and planning content calendars for Social Media channels o Creating online content for corporate sites & online communicationo Developing internal communication plans aiming to engage internal stakeholders (e.g. for new launches, campaigns and Brand events) Show less

  • Brand Manager

    Apr 2018 - Mar 2021

  • Junior Brand Manager

    Feb 2016 - Apr 2018
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  Tailwind EMEA, a TDG company

  Mar 2021 - now

  *Responsible for Sizmek by Amazon ad serving technology & Sizmek’s Ad suite solution*Growing Sizmek by Amazon revenue by ensuring satisfaction with existing clients & upselling existing clients* New business development for CEE & Nordics*Effectively communicating value proposition through proposals and presentations*Deliver product proposals from scratch*Markets mapping *Budgeting, forecasting and reporting for activity in Europe and Nordics*Salesforce adherence*Keeping business up to date with key industry developments, product and competitor news Show less

  • Commercial Director

    Jan 2025 - now

  • Senior Sales Manager

    Apr 2023 - Jan 2025

  • Sales Manager CEE

    Mar 2021 - Apr 2023