Skanda Kiran

Experience

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  SportsHosts

  Oct 2020 - Jan 2021

  Sports Marketing Intern

  • Content creation and management• Member acquisition• Fan Engagement• Led all interns in engagement ratings throughout the 12 weeks• Amongst first batch of interns to complete the internship program

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  Frame Events & Productions

  Apr 2021 - May 2021

  Marketing and Sales Intern

  • Assisted with operations at TiEcon 2021 – virtual entrepreneurship and IT conferences with over 30,000 attendees• Completed marketing research assignments• Contributed to Digital Marketing strategies

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  Engage Digital Partners

  Nov 2021 - Apr 2022

  Social Media Intern

  • Worked on execution and content strategies with top clients such as ISL, Chelsea FC, etc• Actively contributed to the daily operations and growth of Superpower Football – a one stop hub for Indian Football news and fandom with thousands of followers across different social media platforms • Contributed with various fan engagement and creative strategies on different social media platforms

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  Nidhi Foundation for Early Interventions

  Jul 2022 - Nov 2022

  Social Media Marketing Consultant

  Managing and Coordinating Social Media handles for Nidhi Foundation for Early Interventions (family run NGO), a center for children with special needs upto the age of 12 years. Responsibilities include content strategy, ideation, creation and execution across all social channels.

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  ITW Consulting Pvt. Ltd.

  Sept 2022 - Jul 2023

  Junior Content Strategist

  - End-to-end management of the company's Social Media handles; Establishing a Strategy, Content Creation, Execution as well as Analytics & Performance reporting.- Content Ideation and Execution for multiple clients such as Mantri Square Mall, DoubleTree by Hilton Suites Bengaluru and Borzo. - Working with creative designers to execute Social Media graphics as required- Designing graphics from time to time, filming and editing reels using applications like VN Studio Editor, Canva, InShot and so on. - Structuring and organising social media processes using tools like Notion, Google Sheets, etc.- Timely analysis and reporting to improve performance and optimize strategy Show less

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  Sportskeeda

  Jul 2023 - Jul 2024

  Social Media Executive - US Sports

  - Complete management of Sportskeeda's Basketball pages on Facebook (481k followers and counting), Instagram and Twitter- End to end management from strategy planning, content creation and execution, to analytics and reporting. - Creating strategies to maximize engagement on social media platforms while also generating website traffic for Sportskeeda's online content, directly leading to thousands of dollars in additional ad revenue for the company every month- Ideating, creating and optimising content based on emerging trends and audience patterns - Complete coverage of NBA, WNBA, NCAA March Madness throughout the year, creating specific content for the Off-season, Regular Season and Post Season- Creating simple graphics on Canva while also working with Sportskeeda's in-house team of Graphic Designers to create eye catching visuals for social media posts - Closely monitoring conversations and talking points throughout the basketball community to create compelling content and engage with fans- Timely analysis of content performance and accordingly tweaking strategy to adapt to the rapidly changing social media landscape Show less

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  Nidhi Foundation for Early Interventions

  Jul 2024 - now

  Social Media Consultant

  - Building Nidhi Foundation's presence on Social Media platforms to generate awareness, attract donations and student enrollments - Responsibilities include content strategy, ideation, creation and execution across all social channels.- Detailed analysis of social media performance to adapt strategy according to trends and patterns of our target audience - Recording and editing reels and short videos using VN Studio Editor- Graphics made on Canva

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  Convergex AI

  Aug 2024 - Sept 2024

  Digital Marketing Consultant

  - Establishing online presence for Convergex AI - an AI-based startup providing a wide spectrum of services to businesses globally. - Responsibilities include developing the company's social media presence - from developing social media strategy to execution and performance monitoring on a daily basis - Business development and market research to bring in new business to the company- Establishing a firm brand identity for the company online

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  Lets Game Now

  Nov 2024 - now

  Content and Social Media Manager