Grace Meltzer

Experience

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  Gyro UK

  Jan 2008 - Sept 2008

  Account Executive
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  MTV - UK, Australia, CEE, Israel, Russia, Ukraine & Baltics

  May 2009 - Feb 2010

  Partnerships
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  BSkyB

  Feb 2010 - Jan 2013

  Futures Executive

  Sky Media is the media sales division of BSKYB, responsible for all commercial activity across Sky’s digital and TV platforms. This included the wholly owned stable of channels such as Sky Sports and Sky Atlantic alongside representing a numbers of channel partners such as National Geographic and MTV.The Futures team were responsible for representing Sky’s non-linear commercial offerings, including digital and mobile properties such as www.skysports.com, sponsorship and cross platform partnerships. My remit was to educate media agencies on the opportunities outside of traditional TV spot advertising and encourage them to engage with Sky across their emerging platforms.My role specifically focused on trading and investment with Group M and Magna agency groups. Show less

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  IMSLimited

  Jan 2013 - Jul 2013

  Promotions Account Manager - Freelance
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  Mumsnet

  Sept 2013 - Jan 2014

  Partnerships Account Manager - Freelance
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  The Walt Disney Company

  Jan 2014 - now

  Marketing Partnerships and Promotions Campaign Lead focusing on activation and implementation for global, regional and local campaigns. My role involves heading up campaign management for the UK, leading client interaction with the aim of delivering best in class TWDC creative partnership campaigns. The position sits as part of EMEA and UK Studios Marketing and is intensively collaborative in nature involving working hand in hand with multiple internal departments; Disney, Lucasfilm, Marvel, Pixar, Global Promotions teams, Licensing, Publicity, Publishing, Disney Franchise, , Disney Stores, Legal and Brand Management in addition to Disney’s most high level partners and their associated agencies. The role involves managing complex multifaceted marketing campaigns requiring a high level of understanding and knowledge across ATL, BTL, PR, events, social media and retail. I am required to have a creative and strong eye for detail in order to ensure activity aligns with Disney’s brand guidelines and marketing strategy across each film title and franchise, this is achieved by leading relationships with the US Disney, Pixar, Lucasfilm and Marvel studios on all campaign approvals for the UK market.My role is intensively collaborative in nature - working with multiple internal departments; Disney, Lucasfilm, Marvel, Pixar Global Promotions teams, Studios, Disney Channels, Legal, Disney Interactive, xlob Marketing, Legal and Brand Management in addition to 3rd party partners and their associated agencies. Please see below for example creative I have lead from concept through to completion for partners and TWDC. Show less

  • Partner Marketing and Activation Lead, Disney+

    Oct 2019 - now

  • Partnerships and Promotions Campaign Management Lead- Theatrical

    Jan 2014 - Oct 2019