Cristian DUMITRANA

Experience

• 

  Coca Cola HBC Romania SRL

  Oct 2003 - Jun 2011

  First Line Manager, leading a team of 5 peopleBoth channels, Horeca and Traditional Retail

  • KEY ACCOUNTS EXECUTIVE

    Aug 2008 - Jun 2011

  • SALES TEAM LEADER

    Jun 2007 - Aug 2008

  • KEY ACCOUNTS BUSINESS DEVELOPER

    Jun 2005 - Jul 2007

  • BUSINESS DEVELOPER

    Oct 2003 - Jun 2007
• 

  Danone

  Jun 2011 - Apr 2013

  - Develop and propose strategies so as to achieve the objectives on the assigned territory;- Determine and communicate the monthly objectives to the sales team according to the company’s objectives;- Negotiate contracts, discounts, payment terms according to the company’s policy;- Develop strong relationships and manage the major clients;

  • AREA SALES MANAGER

    Oct 2012 - Apr 2013

  • CATEGORY MANAGEMENT COORDINATOR

    Apr 2012 - Oct 2012

  • AREA SALES MANAGER

    Jun 2011 - Apr 2012
• 

  Ursus Breweries

  May 2013 - Jan 2014

  AREA TRADE MANAGER - Modern Trade Bucharest

  People management;Business management;Focus on people and objectives.

• 

  Kotanyi GmbH

  Jan 2014 - Sept 2014

  Sales Director

  Sales management;Distributor management;People management;Leadership.

• 

  HEINEKEN

  Oct 2014 - Aug 2022

  • National Field Sales Manager Key Accounts

    Aug 2015 - Aug 2022

  • Regional Field Sales Manager Key Accounts Bucuresti & Ilfov

    Oct 2014 - Jul 2015
• 

  Anadolu Efes

  Aug 2022 - now

  Country Manager Romania