Jessie Tan

Experience

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  Circle Mobile Communications (M) Sdn Bhd

  Jul 2006 - Feb 2007

  Marcom Executive

  Job Descriptions:- To develop business in new market, eg. Colleges and Airline- To develop online shopping mall.- To follow up on marketing activities.- To liaise with business partners, eg. GSC, AIRASIA, GENTING. - Cold call for new business partners.Achievements:- First to introduce digital product to AirAsia, to do product promotion. - Branding activities tie up with movie, eg. Rob-B-Hood.- run college roadshow for various product exposure and on-the-spot selling Show less

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  GrandTech Systems Sdn Bhd

  Feb 2007 - Nov 2007

  Marketing Executive

  Products on hand:- GrandVision (Digital Camera/Camcorder/MP3)- Jenoptik (Digital Camera)- Wacom (Digital Tablet)- Glofiish (PDA)- Adobe (Graphic Software)- QuarkXpress (Graphic Software)Job Descriptions:(1) Corporate Activities: Corporate alliances for branding and sell-thru.(2) Media: Product Review, Readership program and advertisement.(3) Internal Support: marketing materials such as product showcase, standee, flyers. Designing of POP materials. Organise events such as product launching and media launch.(4) Marketing support to sub-distributor/dealers: visit to outlets for POP display, make sure product visibility and on-going promotion are at eye-level.Achievements:- Media launch: (1) Wacom new branding & Bamboo (2) FileMaker- Product review in various magazines, eg. CHIP Magazine and STUFF Magazine. Show less

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  YTL Communications Sdn Bhd

  Feb 2008 - Aug 2008

  Marketing Services Executive

  Job Descriptions:(1) Advertising: Compile ad agency information and comparison. To call for pitch.(2) Media: Keep track on telco’s updates on media. Compile media agency information and comparison. (3) Website: Keep track on local and international telco’s website. Analyse and prepare layout for company’s website(4) Competitor: Analyse competitors’ outlets (Maxis/DiGi/Celcom/U Mobile) on their design, display, and appearances. (5) Internal support: Support Airzed (YMax’s subsidiary) sales & marketing team on marketing materials design and marketing programs. Show less

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  BIG’ant (M) Sdn Bhd

  Nov 2008 - May 2010

  Senior Marketing Executive

  Job Descriptions:(1) Retail sales: To achieve sales target via planning of sales budgets, bundle/promotion program, promoter support and events. (2) Corporate sales: Corporate alliances for branding and sell-thru purposes.(3) Media: Product Review and advertisement.(4) Internal Support: marketing materials such as product showcase, standee, flyers. Organise events such as product launching and media launch. (5) Marketing support to sub-distributor/dealers: visit to outlets for POP display, make sure product visibility and on-going promotion are at eye-level. Allocate promoters for peak season and events. Achievements: (1) Completed 12 events/programs in year 2009 with 30% ROI. Show less

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  Ingram Micro Malaysia Sdn Bhd

  Jun 2010 - Jun 2015

  Product Manager - Microsoft & Lifestyle

  Job Descriptions:1. Product on hand: Microsoft OEM & FPP, Surface 2. Overseeing the Logitech, Jabra, Huawei and gaming business3. Product Management: work closely with vendor on product positioning and sell-thru program.4. Sales: internal monthly quota (RM4mil) and vendor’s quarterly quota (RM10mil) - at least 80% of sales quota is achieving every month5. Internal sales team readiness: constantly communication and training with internal sales team (KL & outstation) via f2f, emails, phones and flyers to increase their mindshare on my product. 6. External Readiness: dealers’ visitation and target program to increase their mindshare and purchasing on my product. Maintain good relation with dealers. 7. Part of IMMY and Brightpoint (Mobile disti) Integration team8. SAP super user: responsible for new staff training, new feature testing and trouble-shooting. Achievements:1. Best Microsoft Consumer Distributor from 2011-20132. Growing the IMMY Microsoft OEM & FPP business from RM24mil a year to RM45mil a year3. Important involvement in IMMY SAP system migration (Power user)4. Best product manager and IMMY representative for Microsoft WW Partner Conference 2012 Show less

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  Dimension Data (Malaysia) Sdn Bhd

  Jul 2015 - Jun 2016

  Sales Specialist - Cisco Alliance

  Job Descriptions:1) Vendor: Cisco & Juniper. 2) Vendor Management: work closely with vendor on product positioning, marketing activities and partnership program.3) Consistently working with vendors to ensure smooth execution of account planning and sales engagement. 4) Internal & external readiness: constantly communication and organise roadshow and training with internal sales team and client.5) Manage the relationship between Dimension Data and its largest partner - Cisco, among other partners related to other parts of the business. 6) Be the single point of contact (SPOC) to the in-country Networking team and the affiliated Dimension Data Networking partner community.7) Actively contribute to local and regional initiatives and program and serve as the local point for all in-country major events pertaining to DD Networking solutions.Achievement: • Completed 1st client facing roadshow in September 2015. Show less

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  F-Secure Corporation

  Jun 2016 - Sept 2017

  Channel Marketing Manager - SEA & HK

  Job Descriptions:1) Responsible for developing, driving and implementing channel marketing activity for channel partners.2) Develop and implementing channel campaigns in order to expand market share and pursue aggressive revenue and channel growth. 3) Working closely with all aspects of the business to gather product and channel insights.4) Working closely to the product and corporate marketing teams to support brand development and experiential activities. 5) Working closely with telemarketing agency to generate leads for channel and account team. 6) Working closely with PR agency to create public awareness and strengthen company branding in the market. 7) Working closely with marketing/event agency to create marketing collaterals and organise events to support channel partners. 8) Working closely with HQ and agency to drive digital marketing plan or digital campaign through social media platforms and email campaigns for lead generation and creating brand awareness. 9) Collaborate with government agency (eg. MDEC and MCMC) to gain market awareness through conference and events. Also assisting the agency in building cyber security talent in Malaysia.10) Representing F-Secure as a committee in PIKOM Cyber Security Chapter. Achievements:• Successfully hosted the 19th AVAR (Anti-Virus Asia Researchers) International Conference in 2016 in Kuala Lumpur with attendance of 200 anti-virus experts coming from around the world. • 3 press conference, 5 paper media interview and 1 radio interview for F-Secure Group CEO during the first 9 months. Total 50+ press articles. • Completed 6 channel events in SEA and HK every quarter. • Successfully planned and executed F-Secure SEA Annual Partner Event – April 2017 with 200 attendees from SEA and HK. • Successfully hosted 2017 cyber security competition for university from all over Malaysia with collaboration with MDEC, MCMC and Cyber Security Malaysia. Show less

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  LGMS - LE Global Services Sdn Bhd

  Nov 2017 - Mar 2020

  Marketing Manager

  Job Description:1) Leads and manages marketing department staff by providing tasks, objectives, strategies, and projects.2) Interviewing, hiring, orientation, and training of new marketing department staff.3) Regularly interacts with COO to update about marketing staff progress and results.4) Works with executives to incorporate marketing needs into overall company planning and strategy.5) Planning and executing marketing activities to increase market visibility. 6) Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback.7) Builds company image by collaborating with customers, government, community organizations, and employees.8) Supervising and coordinating the production of all marketing materials, including printed documents, media advertising spots, website content, and social media accounts.9) Collaborating with cross-functional teams – from tech, admin, account, and HR – to produce effective marketing materials,10) Creating marketing presentations for stakeholders.11) Obtaining necessary consent and final approval on all marketing collateral, products, and promotions.12) Managing or organizing events such as workshops, conference and press conferences. 13) Developing pricing, budgeting, and marketing strategies for LGMS Academy14) Contributes to team effort by accomplishing related results as needed. Show less

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  Asia Cybersecurity Exchange

  Mar 2018 - Mar 2020

  Programme Manager

  Job Description:1) Business sustainability planning and execution. 2) Manage and control the operation cost for the ACE Accelerator Network and Asia Cybersecurity Exchange. 3) Identifies and develops strategic relationships with universities, partners or potential customers.4) Developing pricing and budgeting strategies.5) Planning and executing marketing activities to increase market visibility. 6) Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback.7) Builds company image by collaborating with customers, government agencies, community organizations, and employees.8) Establishes marketing goals based on past performance and market forecasts.9) Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies.10) Creating marketing presentations for stakeholders.11) Obtaining necessary consent and final approval on all marketing collateral, products, and promotions.12) Planning and executing talent development programs. 13) Managing or organizing events such as workshops, conferences, and press conferences.14) Identify potential tender projects. Develop a proposal, prepare quotation and tender documents required.15) Resources planning and identifying the cost in order to prepare the quotation. Show less

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  AMD

  Jun 2020 - Dec 2023

  • APAC Consumer OEM Marketing Manager

    Apr 2023 - Dec 2023

  • APAC Consumer Channel Marketing Specialist

    Jun 2020 - Apr 2023
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  Microsoft

  Jan 2024 - now

  Partner Account Manager - Malaysia & Indonesia (Devices & Creativity - Surface, M365, Windows)