Jakub Guzik

Jakub Guzik

Trainee

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location of Jakub GuzikCracow, Małopolskie, Poland

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  • Timeline

  • About me

    Marketing Project Manager at EY France

  • Education

    • Institut Francais de Cracovie

      -
    • EMBS European Master of Business Sciences Consortium

      2006 - 2010
      Master’s Degree Business Administration and Management, General

      EMBS is an exclusive network of universities and business schools covering European countries

    • Bartłomiej Nowodworski's Secondary School in Cracow

      2000 - 2004
      Secondary school certificate Literary bachelor - Polish, French and English
    • Université Jean Moulin (Lyon III)

      2006 - 2007
      Bachelor’s Degree International Management

      Major subjects : International Marketing, International Economics (in French), Cross-Cultural Management, Brand Management (in English).

    • Uniwersytet Ekonomiczny w Krakowie

      2008 - 2009
      Master’s Degree International Management

      Profile within International Management specialization: International Logistics. Thesis title: ‘Methodological aspects of the organization of conferences on international institutions such as the United Nations Office at Geneva’; the diploma was officially recognized by the French government in 2011 (ENIC-NARIC agency).

    • Krakowska Akademia im. Andrzeja Frycza-Modrzewskiego

      2011 - 2012
      Postgraduate studies Digital marketing
    • University of Strasbourg

      2008 - 2008
      Master’s Degree International Management

      Activities and Societies: Grant issued by the Strasbourg Club association. Major subjects: Management of Non Profit Organizations, International Leadership, Management of Non Profit Organizations (in English), Business Negotiations (in French). Bourse obtenue dans le cadre du programme ‘Club de Strasbourg’. Cours suivis : Management of Non Profit Organizations, International Leadership, Management of Non Profit Organizations (en anglais), Négociations d’Affaires, Création Publicitaire (en français).

    • Lviv Business School of UCU (LvBS)

      2007 - 2007
      International Business/Trade/Commerce

      International seminar on Polish investment projects in Ukraine and Ukrainian investment projects in Poland.

  • Experience

    • Krakowskie Biuro Festiwalowe

      May 2001 - Nov 2005
      Trainee

      Help in managing and promoting cultural events of local, national and international significance in co-operation with cultural and educational institutions, artistic societies and foreign cultural centers. Participation in preparing traditional Krakow outdoor events, such as, the Wianki Midsummer.

    • Tischner European University

      Sept 2003 - Dec 2004
      Intern

      Conducting a database of French universities, that may be likely to accept Socrates-Erasmus agreements with the University of Tischner.

    • Grupa RMF

      May 2006 - Aug 2006
      Junior Marketing Executive

      Internship in the RMF FM radio in the Marketing and Brand Promotion Department.

    • Grupa RMF

      Oct 2008 - Jun 2010

      Production of major events for RMF FM, RMF and RMF Classic MAXXX brands. Analyzing the attractiveness of partnership offers and their importance for the brand identity, sponsoring deals coordination, media planning. Organizing marketing activities for the broadcaster the main brands: RMF, RMF Maxxx, RMF Classic.

      • Event Account Executive

        May 2009 - Jun 2010
      • Junior Brand Manager

        Oct 2008 - Apr 2009
    • Eskadra

      Feb 2011 - Jul 2011
      New Business & PR Manager

      Coordinator of INDUSTRIADA 2011 project, commissioned by the Silesian Province Marshal's Office and Discovery Europe. Commercialization of tourism, event PR activities.

    • Balsamstudio

      Oct 2011 - Sept 2012
      Project Manager

      Visual identity project for the Information, Tourism and City Promotion Department of the Municipality of Krakow; Balsamstudio’s external PR activities.

    • Nowy Styl Group

      Jun 2012 - Feb 2013
      Marketing Coordinator France

      Planning and implementation of marketing strategies for the company’s 5 product brands on the French market. Acting as a member of the French team to support marketing operations for business stakeholders and local marketing teams. Coordination of promotional activities, including online PR activities. Working on competition benchmark.

    • SOUNDSLIKE

      Mar 2013 - Apr 2018
      Marketing Projects and Communications Manager

      Content marketing campaigns, brand management, communications, event management, digital communications, planning and execution of advertising and communication strategies, product placement and content marketing, music branding tools implementation in different brand’s communications activities.Main projects:- Inditex (Zara flag store opening, press conference, and media relations),- Netto (representing client during MasterChef Junior recordings at TVN Media to secure embedded marketing in the TV show),- AXA Poland (organization and music branding of the annual congress and the grand gala with the awards ceremony),- Bielenda (social media activities, store opening),- Alight Solutions (internal communications),- Greenpeace (viral video production, music campaign),- Radio Kraków (autumn campaign coordination, radio own music productions management, event management, 90th-anniversary event coordination),- Tesco (organization of the grand gala and music branding of the event), - Preisner Productions (communication strategy of Zbigniew Preisner publishing house),- Otwarte Publishing House (music campaigns coordination),- 7xGospel Festival (creation and implementation of the festival’s online communications strategy),- Klosterfrau Healthcare Group (conception and artists cooperation management for Melissa brand campaign). Show less

    • Capgemini

      Apr 2018 - Aug 2019
      Marketing and Events Coordinator France

      Strengthening marketing and sales teams cooperation. Coordinating portfolio of projects taking ownership of the delivery of a variety of activities, including digital marketing, events coordinating, and thought leadership, in collaboration with the French teams.Reporting to Capgemini France Sales Leader and supporting the managers in his team, I was responsible for interdisciplinary projects, marketing KPI tracking (Salesforce), company's sales and public relations events organizational improvements, webinars organization, and continuous watch of sales and marketing project coordinators' needs. Show less

    • American Express Global Business Travel

      Sept 2019 - Feb 2021
      Event Project Manager EMEA

      End-to-end project management for EMEA markets (sourcing, planning, people allocation, budget, contract negotiations and execution, operations, closure and report, onsite and online project supervision & support). Stakeholders and relationship management, third parties cooperation (working with CRM systems, Oracle Netsuite and Cvent).The client-facing position required daily working with strategic accounts to understand their needs and goals, designing, implementing, and driving program adoption to optimize meetings investment and success. I was complying with relevant laws, policies, and regulations to minimize risk within meetings’ programs. Show less

    • TYDEX

      Mar 2020 - Mar 2021
      Marketing Advisor

      I joined the project part-time in 2020 when still working for American Express. In very short deadlines I started with creating Tydex’s marketing strategy, planning its digital presence and sales support to finally launch the brand in April. I had a strong creative input into the design process, liaising with external design suppliers to ensure the production of high-quality brand-compliant marketing content.

    • EY

      Mar 2021 - now

      As a Marketing Project Manager at EY, I have led diverse responsibilities within the Brand, Marketing & Communication (BMC) team. My role involves coordinating and delivering a range of projects, from digital marketing initiatives and event organization to thought leadership production. Fluent in French and English, I actively contribute to the success of marketing campaigns across various channels, supporting the BMC team in achieving strategic objectives. Additionally, I have played a key role in building relationships with stakeholders, managing competition benchmarking, and ensuring the production of high-quality marketing materials. Passionate about pushing boundaries in professional services marketing, I thrive in this fast-paced, international environment. Show less

      • Marketing Project Manager France | Strategic Initiatives & Team Management

        Oct 2024 - now
      • Marketing Project Manager France

        Mar 2021 - Oct 2024
  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Jakub Guzik
      Golden Arrow (Experiential marketing - event marketing) - nomination VFP Communications Ltd. / Polish Marketing Association INDUSTRIADA 2011
    • Awarded to Jakub Guzik
      Kreatura (Event - ambient) VFP Communications Ltd. INDUSTRIADA 2011
  • Volunteer Experience

    • Social Media and Press Retations Manager

      Issued by Soul'n'Voices on Sept 2008
      Soul'n'VoicesAssociated with Jakub Guzik
    • Intern in the Permanent Mission of Poland to the United Nations Office

      Issued by United Nations Office at Geneva on May 2008
      United Nations Office at GenevaAssociated with Jakub Guzik
    • Intern in the Permanent Representation of the Republic of Poland to the Council of Europe

      Issued by Council of Europe on Mar 2008
      Council of EuropeAssociated with Jakub Guzik
    • Project Coordinator

      Issued by Stowarzyszenie WIOSNA on Jul 2004
      Stowarzyszenie WIOSNAAssociated with Jakub Guzik
    • Project Coordinator

      Issued by Stowarzyszenie Gospel on Sept 2013
      Stowarzyszenie GospelAssociated with Jakub Guzik
    • Intern at the General Polish Consulate

      Issued by Ministry of Foreign Affairs of the Republic of Poland on Jun 2007
      Ministry of Foreign Affairs of the Republic of PolandAssociated with Jakub Guzik