Sharon Sybella

Sharon Sybella

Marketing Assistant Intern

Followers of Sharon Sybella313 followers
location of Sharon SybellaKikuyu, Kiambu, Kenya

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  • Timeline

  • About me

    Leading Sales at 254 Brewing Company | Fueling Kenyan Pride with Muratatu, Niaje, and Sandtrap Beers🍻 | Buy Kenya, Build Kenya 🌍

  • Education

    • Strathmore University

      2014 - 2018
      Bachelor of Commerce - BCom Marketing

      • Researched the relationship between corporate social responsibility and customer satisfaction• Provided counselling sessions for prisoners two weekends a month at Naivasha Women’s Prison

  • Experience

    • Unisel Pharma (K) Ltd.

      Jan 2017 - Apr 2017
      Marketing Assistant Intern

      • Designed a multi-pronged and comprehensive marketing strategy where the interaction between their brands and their audiences become more public which made new clients 40% readily accepting• Created competitor analysis reports conducting market research of product offerings, price points, client services (e.g., free training of doctors), business processes (e.g., stock check methodology)• Devised email marketing strategies and tailored according to customer segmentation and client needs. Developed according training drip campaigns• Cultivated and managed relationships with key clients, vendors and community partners Show less

    • Beluga International

      Jan 2018 - Jul 2019
      Independent Consultant

      • Analyzed markets to assess potential growth of new ventures• Attended conferences and meetings with potential stakeholders, market makers and investment partners• Sourced data from market reports, interviews and field visits to use as inputs into business plans • Produced ad hoc reports and documents for senior team members

    • SafeBoda

      Mar 2019 - Aug 2019
      Junior Associate

      • Acquired an understanding of the principles and practices of marketing, planning, records management as well as selling strategies• Led new customer acquisition for new products by directly recruiting over one hundred new customers and two B2B partnerships for an experimental food delivery product. Increased sales by 115% by introducing cold calling campaigns. • Managed post-sale customer research and used this to capitalize on unmet market needs and generate customer referrals• Developed strong customer rapport, established business relationships and maintained deep knowledge of each clientWorking at SafeBoda was rewarding both professionally and personally. Show less

    • Catalonia Trade & Investment

      Sept 2019 - Sept 2020
      Business Development Manager

      • Facilitated investment for companies seeking to invest in Catalonia from Kenya (and vice versa) through conducting market analysis, stakeholder mapping, regulation, and other consulting services

    • Booch

      Jan 2021 - Jul 2023
      HR Manager
    • Grounded

      Jan 2021 - Jul 2023
      HR Manager
    • 254 Brewing Co

      Jan 2021 - now

      As an HR Generalist, I led the establishment of the HR Department from the ground up. With support, I designed and implemented new policies and systems, ensuring a solid foundation for organizational success.My responsibilities included maintaining an updated employee database, planning for workforce needs, overseeing performance management, formulating and implementing policies, conducting competency mapping, managing the recruitment process, overseeing appraisals, coordinating training and development initiatives, handling employee separations, and addressing employee grievances. Show less

      • Sales Leader

        Aug 2023 - now
      • Head of Talent.

        Jan 2021 - Aug 2023
  • Licenses & Certifications

  • Volunteer Experience

    • Volunteer

      Issued by Missionaries of the Poor on Aug 2009
      Missionaries of the PoorAssociated with Sharon Sybella