Pat Langton

Pat Langton

Art Director

Followers of Pat Langton2000 followers
location of Pat LangtonRichmond, Victoria, Australia

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  • Timeline

  • About me

    Founder & Chief Creative Guy @ Hook

  • Education

    • RMIT University

      2003 - 2005
      BA Advertising
    • RMIT University

      -
  • Experience

    • Singleton Ogilvy & Mather

      Jun 2005 - Dec 2005
      Art Director

      Clients: Myer, BP, Beaurepaire, Crown CasinoArt Directing.Designing.Concepting. Strategic thinking.

    • McCann

      Jan 2006 - Jan 2009
      Art Director

      Clients: GM Holden, Tennis Australia, V/Line, Black and Decker Art Directing.Designing.Concepting.Pitching. Strategic thinking. AWARD school teaching.

    • MO Partners

      Jun 2009 - Jan 2015
      Creative Director

      Clients: Ford Performance Vehicles, Melbourne Aquarium, Victorian Government

    • McCann

      Nov 2015 - Dec 2016
      Senior Creative

      Working across global and local clients. Clients: Superdrug Pharmacy, GSK, Pharmaton, Nestle, NHSArt Directing.Designing.Pitching.Idea generation.

    • Magnum Opus Partners (MOP)

      Feb 2017 - Aug 2023
      Partner/Creative Director

      Magnum Opus was one of Australia's oldest independent agencies. Over the last 6 years he lead, re-built, rebranded, and sold MOP (formerly Magnum Opus) to Hero in 2022.

    • HOOK: The Idea Behind Why Ideas Catch On

      Apr 2021 - now
      Author

      www.readhookbook.com

    • HERO

      Feb 2022 - Aug 2023
      Creative Director
    • Self-employed

      Aug 2023 - Jan 2024
      Creative Director
    • Hook Creative Studio

      Jan 2024 - now
      Founder & Chief Creative Officer

      Hook Creative Studio is built for the ever-changing, crowded advertising landscape. We find creative ways to cut through the noise. We believe the riskiest thing a brand can do today is to be wallpaper. Our focus is what’s right for the project, which might not be an ad, it could be an experience, a book, a new product, or even a video game. When you look at advertising as entertainment, it changes the way you talk to your audience. We create content people want to engage with.

  • Licenses & Certifications

    • Bachelor of arts (Advertising)

      RMIT University
    • Ogilvy Master Class - Behavioural Economics

      42courses
      Jan 2020
      View certificate certificate
  • Honors & Awards

    • Awarded to Pat Langton
      Advertising Awards - 2016 Cannes Lion – 1 x SilverClio – 2 x Silver, 1 x BronzeIPA – 3 x BronzeGlobals – 2 x Global awardsThe Drum COOH Awards – 1 x Finalist