
Mohammed AlKhathlan, CDMA

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About me
Marketing Senior Specialist | Analytics | SEO | Digital Marketing
Education

International Academy of English
2015 - 2017Second Language Learning Advanced English levelI started at the beginner level. During this time, I advanced through english intensive classes; by focusing on elevating my knowledge and skills of the English language. In just one year and seven months, I was able to master a significant portion of the English language.

University of Wisconsin-Whitewater
2017 - 2021Bachelor's degree Marketing - Digital marketing 3.45Activities and Societies: • Member of American Marketing Association (2017 - 2019), International Business Club (2018), and International Students Association (2017 - 2019) • Elected to VP of Diversity than Account Assistant for the American Marketing Association in 2018-2019) Dean's List fall 2017, spring 2018, spring 2020, fall 2020, & spring 2021
Experience

University of Wisconsin-Whitewater
May 2018 - May 2021• Managed team communication and developed cohesive talking points for events and actions.• Led orientations for between 30 to 80 international students each year.• Helped build welcoming community for non-native students by assisting with planning and implementation of 6 events each semester.• Provided help to students using extensive knowledge of culturally differences and study abroad.• Collaborated with demonstration team to engage large crowds.• Delivered exceptional level of service to each student by listening to concerns and answering questions. Show less • Produced accurate office files, updated spreadsheets, and crafted presentations to support executives and boost team productivity.• Responded to emails and other correspondence to facilitate communication and enhance business processes.• Completed accurate daily report documents, memos, and invoices.• Entered data into a university system and updated customer contacts with information to keep records current.• Answered multi-line phone system and greeted callers enthusiastically.• Handled daily scheduling tasks and provided administrative support for entire department.• Advising clients (students) on study abroad programs and living in foreign country.• Held weekly presentations for 1 to 6 students Show less
Global Ambassador
Sept 2018 - May 2021Secretary/Peer Advisor
May 2018 - Aug 2019

University of Wisconsin Whitewater-Continuing Education
Jun 2019 - Apr 2021Marketing Assistant• Organized content and orchestrated innovative marketing campaigns to boost awareness, engagement, and sales.• Created and deployed social media content, engaged with target audiences, and boosted reach with strategic ad placements.• Worked effectively under constant pressure of simultaneous project milestones and deliverable deadlines.• Handled complaints, provided appropriate solutions and alternatives within appropriate timeframes, and followed up to achieve resolution.

MEDGULF Saudi Arabia
May 2022 - now• Managing marketing projects from planning to execution by coordinating with internal teams, partners, and vendors to ensure timely and cost-effective delivery of marketing materials while demonstrating creativity and resourcefulness.• Skilled in analyzing and reporting on website traffic, SEO, social media, and digital campaigns. Also, monitor industry trends and competition.• Utilizing critical thinking skills to analyze and deconstruct complex problems, assess potential solutions, and arrive at informed decisions.• Experienced in creating a comprehensive marketing strategy that encompasses all aspects of marketing, with a focused approach to specific areas.• Collaborating with the IT team, web designers, and developers to develop and maintain a new website, ensuring that it is always up-to-date, visually appealing, user-friendly, and optimized for search engines. • Assist in the process of integrating new team members and provide guidance and support to staff regarding marketing duties. Show less
Marketing Research & Analytics Senior Specialist
Oct 2024 - nowMarketing Officer
May 2022 - Oct 2024
Licenses & Certifications
- View certificate

The Fundamentals of Digital Marketing Certification
GoogleMay 2022 - View certificate

McKinsey Forward Program
McKinsey & CompanyNov 2023 - View certificate
.webp)
Google Analytics Individual Qualification
Google Digital Academy (Skillshop)May 2021 - View certificate

Digital Marketing and Media Strategy
Northwestern University Medill SchoolFeb 2023 - View certificate

Certified Digital Marketing Associate
Digital Marketing InstituteJan 2024 - View certificate

CS50's Computer Science for Business Professionals
Harvard UniversityDec 2023 - View certificate
.webp)
Google Ads Search Certification
Google Digital Academy (Skillshop)Dec 2021 - View certificate
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Google Ads - Measurement Certification
Google Digital Academy (Skillshop)Mar 2021
Honors & Awards
- Awarded to Mohammed AlKhathlan, CDMAPerfect Pitch competition American Marketing Association Apr 2018 In April, 5th, 2018 I went to AMA International Collegiate Conference with Whitewater AMA chapter for 4 days. There I competed in the Perfect Pitch competition. There was 200 students competing in first round, ans 49 students and I whom made it to the final round. I got a Honorable mention certificate for my outstanding performance.
Volunteer Experience
Mentor
Issued by American Marketing Association on Oct 2017
Associated with Mohammed AlKhathlan, CDMAFood storing
Issued by Feeding San Diego on Apr 2016
Associated with Mohammed AlKhathlan, CDMAPeer Mentor
Issued by UWW Center of Global Education on Aug 2017
Associated with Mohammed AlKhathlan, CDMA
Languages
- arArabic
- enEnglish
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