
Michael Walsh
Counselor in Training

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About me
Communications Manager & Content Editor @ Stealth Health Life | Marketing Strategy
Education

Texas A&M University
2018 - 2022Bachelor of Science - BS Sport ManagementActivities and Societies: Sports Management Society (2020-2022), Hullabaloo Band (2018-2022), Pre-Law Society (2018-2020) Awarded Distinguished Student Fall 2020 by the Dean's Office

Highland Park High School
2014 - 2018High School DiplomaActivities and Societies: Distinguished Level of Achievement, HP Servant Leadership Award
Experience

Pine Cove
Jun 2018 - Aug 2018Counselor in TrainingServed for the summer as an aid to the camp counselors at a Christian summer camp for children in 2nd-5th grade.

Pine Cove
Jun 2019 - Aug 2019Summer Camp CounselorServed for half of the summer as a counselor and lifeguard at a Christian summer camp for children in 2nd-5th grade.

Pine Cove
May 2020 - Aug 2020Full Summer Camp CounselorServed for the whole summer as a counselor and taught valuable lessons through the use of sports at a Christian summer camp for children in 2nd-5th grade.

Texas A&M Sport Management Society
Feb 2021 - Nov 2021Career Fair Committee Chair-Structured Fall 2021 career fair event for the Texas A&M Sport Management department -Created social media posts, event logos, school-wide email announcements, and a banner to market the event to the students at Texas A&M-Delegated tasks to a team of 15 committee members -Created a system to track organizational signups and student signups -Communicated with employers to participate in the career fair

National Football Foundation
Jul 2021 - Mar 2023NFF CorrespondantPosition held intermittently from July 2021- October 2021 and August 2022- March 2023- Authored a featured article on Paul Bunker, a College Football Hall of Fame member and Purple Heart recipient, published on the NFF website, honoring his legacy and sacrifice.- Analyzed and compiled comprehensive data on 388 College Football Hall of Fame members, with a focus on those who served in World War II, contributing to the historical record of the sport.- Designed and shared engaging graphics and videos for the 2021 William V. Campbell Trophy nominees across NFF’s social media platforms, boosting the organization's online presence.- Developed a commemorative video for the 2019-2020 Campbell Trophy nominees, successfully enhancing the NFF's digital content strategy. Show less

Texas Association for The Sport of Roundnet
Aug 2021 - May 2022Marketing Intern- Boosted community engagement by developing and distributing a weekly corporate newsletter, resulting in increased communication and connection within the TASR community.- Enhanced sponsor relations by building and maintaining customer and sponsor tracking systems, contributing to the growth and retention of TASR’s network.- Created targeted content for the TASR Instagram (@texasroundnet), improving the organization's social media presence and community interaction.- Utilized survey strategies to gather valuable consumer insights, informing more effective marketing strategies and decisions. Show less

The Village Dallas
Jun 2022 - Feb 2025Fitness Guru, Membership Representative- Overlook and facilitate all recreational and intramural sporting events in the fitness center- Greet and direct guests, and answer questions about the Village Fit offerings and polices- Maintain and partake in the upkeep of the fitness facilities such as basketball courts, softball fields, and exercise equipment

Stealth Health Life
Aug 2022 - nowCommunications Manager and Content Editor- Drove the sale of over 120,000 copies by revising two digital cookbooks featuring 100+ unique recipes, significantly enhancing the content's marketability.- Launched the Stealth Health Life YouTube channel, rapidly growing the subscriber base to 90,000+ through compelling content creation and strategic audience engagement.- Managed a social media account with over 6 million followers, delivering tailored customer support that fostered engagement and loyalty within a vast community.- Created and managed a bi-monthly Substack newsletter, serving as the lead copywriter for recipes and instructions, ensuring clarity and appeal in all communications.- Elevated customer experience, leading to organic growth and strengthening the community around the brand. Show less

Counter
Feb 2023 - Aug 2024Social and Community Manager- Expanded the Counter Community by over 2833%, growing from 75 to over 2,200 members by strategically engaging Instagram influencers and executing targeted outreach campaigns.- Developed and implemented a Python-based automation system, leveraging Google API services to streamline social media posting across multiple platforms, significantly improving workflow efficiency.- Served as the primary website editor on Shopify, enhancing user experience by implementing updates and managing all site content with precision.- Automated key business processes using ManyChat and Make, resulting in a significant increase in operational efficiency and a reduction in daily workload.- Strategized and executed initiatives to drive traffic to the Counter website, increasing online visibility and engagement through well-coordinated marketing efforts.- Managed content schedules across Instagram, TikTok, Facebook, Pinterest, Lemon8, and YouTube, ensuring a consistent and compelling brand presence on all platforms.- Handled all customer service inquiries, delivering prompt and effective resolutions to maintain high levels of customer satisfaction and reinforce brand loyalty. Show less
Licenses & Certifications
- View certificate

Practice: Python Basics
ProgramizSept 2024 - View certificate

Learn Python Basics
ProgramizSept 2024
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