
Ayomide Ekerin
Web Content Writer

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About me
Product Marketing | Brand Strategy | Digital Marketing | Ex-Publicis
Education

University of Lagos
-Master's degree Mass Communication/Media StudiesAdvertising and Public Relations.

University of Lagos
-Bachelor’s Degree Mass Communication/Media StudiesJournalism.
Experience

Campusdailyonline.com
Sept 2013 - Dec 2013Web Content WriterWeb Content Development.
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Human Development Initiatives(HDI), Nigeria.
Jan 2015 - Apr 2015Intern - Media and CommunicationsAdvocacy, PR Content Development and Social Marketing.

WiGRadio
Nov 2015 - Apr 2016Social Media ManagerHosted radio shows, developed and executed social media strategy.

RED | For Africa
May 2017 - Jul 2017Content WriterWorking with the Editor-in-chief of YNaija to select a Story of the Day and writing analysis from different angles
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Termii (YC W20)
Jan 2018 - Jun 2018Content Strategist
Edubridge Consultants
Feb 2018 - Feb 2020Training SMEs on how to leverage digital marketing and digital tools for business growth. Developing and managing the implementation of communications plan, digital strategy, digital content and social media strategy.
Google Digital Skills Trainer (Advocate Level)
Apr 2017 - Feb 2020Communications Executive
Feb 2018 - May 2019

Insight Publicis
Oct 2019 - Jan 2022Digital Strategy ExecutiveEffectively leading strategy development and execution for brands across industries and categories. Served as digital strategist, digital team lead and digital media specialist for the launch of brands like Pepsi Max, 2Sure Hand Sanitizer, as well as thematic, tactical, always on and overall digital brand management for brands like Keystone Bank, Pepsi, VISA, Amstel Malta, Air Peace etc.
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Digitas Nigeria (A Publicis Company)
Feb 2022 - Jun 2022Account Lead
SheLeadsAfrica.Org
Apr 2022 - Feb 2023Digital Skills Trainer - Small Business Team (Meta)
Interswitch Group
Jul 2022 - nowAg. Head, Content Strategy and Storytelling
Jul 2023 - nowContent Strategy Lead - Enterprise and B2B Marketing
Jul 2022 - Feb 2024
Licenses & Certifications

Lean Six Sigma Yellow Belt
GoLeanSixSigma.comDec 2022
Orange Copy and Content Department (OCCD) Course
Orange AcademyDec 2018- View certificate

Meta Certified Digital Marketing Associate
MetaApr 2022 - View certificate

Facebook Certified Media Buying Professional
MetaDec 2021 - View certificate

Content Marketing Certification
HubSpot AcademyAug 2018 - View certificate

Online Marketing Fundamentals Certification
GoogleMar 2018 
Adwords Certification
GoogleJul 2018- View certificate

Verified International Academic Qualifications
World Education ServicesSept 2024 
Digital Sales Certification
GoogleApr 2018- View certificate

Mini MBA, Brand Management
Beloved Brands ❤️Jan 2023 - View certificate

Facebook Certified Media Planning Professional
MetaDec 2021
Volunteer Experience
Mentor
Issued by adplist.org on Mar 2023
Associated with Ayomide EkerinCo-Lead
Issued by Google Business Group (Gbg) Yaba on Apr 2019
Associated with Ayomide EkerinSocial Media Advocacy Volunteer
Issued by Human Development Initiatives(HDI), Nigeria. on Jan 2015
Associated with Ayomide EkerinMedia Monitor
Issued by Media Rights Agenda on Feb 2015
Associated with Ayomide Ekerin
Languages
- enEnglish
- yoYoruba
- crCreoles and pidgins, english-based
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