Alexander Romero

Experience

• 

  Adidas

  Jun 2010 - now

  - Define processes with global and local departments to leverage digital products in the most optimal way with cooperation partners. - Main process counterpart for local stakeholders concerning market rollouts or new functionalities in the adidas Membership program.- Align processes to the adidas application landscape through consistent integration via internal and external interfaces. - Formalize defined processes to provide transparency and sustained clarity for all stakeholders. - Monitor and analyze processes continuously. Identify improvements and define solutions in alignment with Product Owners. - Define change requests for new functionalities in detail. - Align with Product Owners to provide transparency on improvements and backlog prioritization. - Agile ceremonies of the product teams to represent Operations. -Support markets and agile teams day to day issue resolution and operations.- Support the capturing of usability requirements for digital products and facilitate backlog prioritization. - Support the configuration of internal tooling. - Troubleshoot problems and coordinate with relevant product teams to provide timely fixes and workarounds for new feature delivery. - Collaborate with the TECH delivery hubs to drive continuous product improvement of operations and capability deployments. Show less Key Responsabilities:-Gatekeeper for the applications landascape performance and reliability based on consumer´s needs. Responsible for the .com across LAM, including article replication, inventory, payment and backend integration.-Monitor KPI Track incident management and business demand including RFC Management. -Manage day to day business operations of the adidas LAM ecommerce platform(Salesforce Comerce Cloud, Marketing Cloud, Service Cloud, Omnihub, WMS).-Lead, drive and report and communicate Hype Sales across LAM Markets. -Lead and communicate Test Management for Front End applications landscape releases.-SAP key user and SPOC for eCommerce LAM.- Membership Program.- Hype Sales. - Glass implementation. - Checkout improvements. - Address Suggester. Show less Business Analyst- E-invoice 2019: Project Lead. Deadline in Nov 2nd was met, working with internal and external stakeholders, within scope and meeting 100% of legal requirements; below the projected budget.-Warehouse Management System upgrade: Project Lead for IT, coordination of UAT and transition activities. implemented on time.-ADIM (Application to distribute customs documents to customers) Project Lead, getting business requirements, designing and working close with developers, 100 % customer satisfaction.- E-invoice 2018: Project Manager. below the projected budget, successful outcome and work close with global and local areas along every phase. -SAP releases: UAT coordinator. UATs above 95% of fulfillment. - 6-2-1: System Owner for LAM apps. High quality in applications documented for standardization. Qualification provided by global 8.5 where 10 is the maximum quality.-Oher Global Projects: being ITSPOC for appmobile, ZBB,Wiki project etc Good performance in overall.-IT budget management (no variances). Show less IT Specialist- Retail Stores: Leading the opening of more than 20 stores with high standards and infra best practices.- Standarization of Retail Stores Infrastructure: Implementing and creating a standard of best practices for our vendors. - Helpdesk transition: Leader IT Colombia to train and transition the support to the first helpdesk created in LAM.- Infra Projects: Leader of infra projects. Communications and Local infrastructure upgraded, global projects released successfully in Colombia (VoIP, Retail Traffic Counters, Music Players, Conferencing systems, office expansions). Show less

  • Product Operations Manager adidas Global.

    Feb 2022 - now

  • Manager E-Commerce Platform Operations adidas Latin America

    Feb 2020 - Feb 2022

  • IT Business Analyst

    Jun 2015 - Jan 2020

  • IT Specialist

    Jun 2010 - Jun 2015