Michelle Ovalle

Experience

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  Eleven Eleven Design Consultants

  Jan 2008 - Jan 2009

  Junior Graphic Designer

  Eleven Eleven is a boutique design agency located in Surry Hills—Sydney’s popular, creative, trend-setting district.Worked closely under Director Lindsay Smith, designing high-quality, high-budget collateral under specific requirements and tight deadlines.Designed for a monthly women’s magazine as well as corporate stationary and event collateral.

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  Centiv Marketing

  Oct 2009 - Oct 2011

  Graphic Designer + Project Coordinator

  Trained over 50 RNDC staff members and built trusting partnerships between two companies while managing all client work in the Austin, Lubbock, and El Paso marketsProduced continuous growth in revenue—surpassing projected profits in 2010 by $56,000Designed under strict guidelines, for brands such as Red Bull, Bacardi, Brown Forman, and Pernod Ricard.Doubled the number of design projects completed monthly from 2009–2010, resulting in an average of 150 projects per month.

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  Matr Boomie

  Oct 2011 - Jan 2015

  Creative Marketing Lead

  Managed the launch of seasonal campaigns that included catalog design, product packaging, photo shoots, copywriting, product photography, and website, email, and trade show marketing Managed a team of photographers, copywriters, and administrators during a new website launch—meeting deadlines, maintaining budget, and building brand continuity.Developed standardized photography guidelines—building stylistic consistency across brand images and reducing the time and cost of photoshootsImplemented marketing calendars and processes that synced multiple department needs, and regulated launch timelines for stronger, more frequent marketing Show less

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  Marriott International

  Jul 2015 - May 2016

  Senior Art Director

  Design lead for the rebranding of SpringHill Suites—Marriott’s largest all-suite hotel brandLaunched on schedule and under budget by $30,000 while solving production challengesPresented design solutions to stakeholders for approval on strategy and directionDeveloped campaigns for nationwide testing

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  GMMB

  May 2016 - Sept 2018

  Senior Designer

  Designed responsive, 508 compliant websites for clients such as The Bill & Melinda Gates Foundation, FEMA, and JB Pritzker for GovernorDesign lead for the rebranding of global non-profit organizations that resulted in award-winning work, and return client businessPresented in stakeholder and staff meetings—communicating the rationale behind the visual design Collaborated with the digital team to conceptualize an in-house design system that would improve the company’s creative work flow and reduce project time and costsCollaborated with account and creative teams to create multimedia advocacy campaigns Show less

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  Quinnipiac University School of Communications

  Sept 2018 - May 2022

  Graduate Student & Expat

  Completed my M.S. Interactive Media and Communication program at Quinnipiac University while living abroad in China Received national awards for student work with GDUSA, PrintMag, and AIGAApplied design thinking, iterative design, and UX methods to the creation of projects that incorporated research, synthesis, low and high-fidelity prototyping, usability testing, and UI designWrote over 50 articles related to the fields of UX, deep work, and design

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  Atlassian

  Nov 2022 - now

  Product Designer