Barbara Lund

Experience

• 

  GE Healthcare (formerly IDX Systems)

  Jan 1997 - Jan 2005

  Director of Product Management and Marketing Communications, Senior Engagement Manager

  Spearheaded design and launch of a new eCommerce/EDI Internet product line. Established marketing and communications department for IDX’s first Internet subsidiary. Led Product Management function for managed care and EDI product lines for large hospitals and group practices nationwide. Directed consulting engagement with Dartmouth-Hitchcock Medical Center to implement an EHR (Allscripts).

• 

  Massachusetts eHealth Collaborative (MAeHC)

  Jan 2005 - Jan 2012

  Project Director, Senior Pilot Executive

  Director and key executive for non-profit services firm delivering strategic guidance, project management, data warehousing and analytics services, and hands-on implementation support to help clients across the country improve their clinical and business performance. Founded with support from Blue Cross Blue Shield of Massachusetts.

• 

  Health Dialog

  Jan 2012 - Jan 2014

  Senior Director, Provider Program Development

  Directed successful Population Health Management program at Heath Dialog - a wholly owned subsidiary of Rite Aid, and a leading provider of care management, health care analytics, decision support, and health coaching. Deep knowledge of Health IT systems, data analytics and quality & outcomes measurement. Client-facing lead with payers and providers; project management expertise; new program design and launch.

• 

  Optum

  Jan 2014 - Jan 2016

  Director of Account Management, Client Success Consultant

  OPTUM ANALYTICS: Created and implemented account strategies to maximize the value of Optum's data and analytics for large health systems and payers, via a consultative business approach. Successfully managed population health, quality and performance improvement initiatives, based on value-based contracts and industry standards.DOVETAIL HEALTH, an Optum Company: As Regional Director of Strategic Accounts, ensured positive outcomes for strategic clients through innovative medication management programs, care coordination and achievement of quality metrics. Partnered with ACOs, health plans and biotech firms to implement and grow population health service offerings for high risk, high cost patients in their homes. Directed day-to-day operations of account team. Show less

• 

  Fresenius Medical Care North America

  Jan 2016 - now

  Director of Account Management

  Fresenius Medical Care North America (FMCNA) (www.fmcna.com) is focused on delivering care to people with renal and other chronic conditions. Through a network of more than 2,400 dialysis facilities, outpatient cardiac and vascular labs, as well as the country’s largest practice of hospitalist and post-acute providers, FMCNA provides coordinated health care services at pivotal care points for hundreds of thousands of chronically ill customers throughout the continent. Fresenius Health Partners, a wholly-owned subsidiary of Fresenius Medical Care North America, specializes in value-based care and intensive care coordination services for renal patients. - Lead FHP Payor Programs, including management of value-based contracts, implementation, reporting, account planning, strategic initiatives. - Collaborate closely with clinical and support teams to ensure successful member management and quality outcomes. - Monitor financial metrics, contract renewal, new initiatives. Show less

• 

  InterWell Health

  Aug 2022 - now

  Senior Director, Account Management at InterWell Health