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Belton B.

Belton B.

Health Club Clerk

Followers of Belton B.1000 followers
location of Belton B.Barcelona, Catalonia, Spain

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  • Timeline

  • About me

    Social Media Manager at Serrala

  • Education

    • Centro de Formación Profesional SICA

      2006 - 2007
      Director de Fotografía Camarógrafo, Foquista, Asistente de Cámara 9

    • Universitat de Barcelona

      2017 - 2018
      Master's degree Entrepreneurship/Entrepreneurial Studies 9

      This training program has give me the tools to become a producer in the new digital economy in various professional areas: transmedia narrative, storytelling, effective project management, legal aspects and intellectual property, product or service monetization, digital marketing, digital technologies, gamification and advanced usability. Professional roles aspired:- Content director or Storyteller creator- Chief digital officer- Director of digital projects- Head of… Show more This training program has give me the tools to become a producer in the new digital economy in various professional areas: transmedia narrative, storytelling, effective project management, legal aspects and intellectual property, product or service monetization, digital marketing, digital technologies, gamification and advanced usability. Professional roles aspired:- Content director or Storyteller creator- Chief digital officer- Director of digital projects- Head of production or digital products- Designer or architect of the digital economy- Director of digital business development - Designer of microfinance initiatives- Games analyst- Head of monetization- Head of Content in a start-up company Show less

    • Tecnológico de Monterrey

      2008 - 2008
      Media Production Menor Marketing, Fotografía, Publicidad 95/100

      Enero - Mayo Campus GuadalajaraAgosto - Diciembre Campus Monterrey

    • Universidad de Belgrano

      2005 - 2010
      Bachelor's degree Radio, TV & Filmmaking 9/10

      We live in a world of media, screens and networks. Communication is accessible, immediate and global, and requires in its accelerated growth, new ways of creating, producing and managing content.

    • Escuela de Creativos Elearning

      2009 - 2009
      Diplomatura Creative writing Creative writing

      Activities and Societies: Copywriting, creative and fun campaign development. Brief - Debrief - Reason to believe - Lay Out - Copy - Apps.Recognition of the IDEA and the CONCEPT. Study cases. Development of great concepts and own ideas.Copy writing, think lay outs, develop apps, media planning, creative campaigns and many other things.

  • Experience

    • JW Marriott

      Mar 2004 - Feb 2005
      Health Club Clerk

    • Nara Technology Services

      Aug 2008 - Dec 2008
      Editor Audiovisual y Multimedia

      - Creación de contenido audiovisual para plataforma e-learning.- Desarrollo de exámenes interactivos.- Generación de contenidos multimedia para venta del sistema e-learning.

    • FashionTV

      Jan 2009 - Dec 2009
      Producer, Camara and Editor.

      Production and Recording in: Miami, New York, Las Vegas, San Francisco, Los Angeles, Santiago de Chile & Caracas for Fashion TV. Post production of the programs: Un Día Con, Making of, Fashion Special y Am-Pm for Fashion TV.

    • Vertigo Films Ecuador

      Jan 2010 - Dec 2010
      First Assistant Director

      Creation and recording for TV Spots. Coordinate Shooting equipment.First/Second Cameraman Assistant. Control of Video Assist and Offline Editing.

    • Freelance Film Production

      Jan 2010 - Jan 2014
      Media Producer

      Advertising.Corporate.Interviews.Fashion.Photography

    • Tecnológico CENESTUR

      Jan 2010 - Jul 2010
      Photography Professor

      Chair of photography for students of the fifth semester of Tourism Technique.Field trips, basic photography techniques with DSRL cameras.Design workshop with tools like Photoshop.

    • Digital1

      Jan 2011 - Dec 2011
      Editor & Cameraperson - Digital 1 | Friendly World

      Implementation of different media content for the programs of the "New Signal for the First Friendly channel"​ in Argentina & Latin America. Friendly world.Some cycles: - Lovers, - Vanguardians, a cycle to talk about lifestyle and music.- Libercine, Shortfilms for all over latinamerica.- TopTaste, a food cycle with a lot of style and filmed in a great riverside argentinean house. - Night runners.

    • Airbnb

      Jun 2011 - Dec 2012
      Photographer

      Airbnb is a company that connects travelers with accommodations in local homes. As part of theservice, Airbnb offers professional photography for the homes listed on their site.

    • Ministerio de Educación, Ecuador

      Sept 2013 - Sept 2014
      Graphic & Audiovisual Communicator

      Covered the photographic and Audiovisuals communications for the Ministry, Script Writer for the Audiovisual communications and Spots. Recorded in different schools throughout the country. Production of Content for the Ministry Internet channels in YouTube and Flicker.

    • Ministerio de Turismo Ecuador

      Oct 2014 - Sept 2015
      Advertising Supervisor

      Pre-Contractual, Negotiation and Contractual Agreements coordination for the Super Bowl 2015 strategy. Creation of working Process to implement local and internationals Media Campaigns in the US, Canada, UK and German market. Agencies and Suppliers implementation of referring agreements for subcontracting of national and international campaigns. Follow up of the promotion “Destination Ecuador” with all providers with multinational agencies. Optimized resources in search and promotions of new agencies and suppliers.Maintaining GPR Budget and Allocations. Show less

    • Sushi Shop

      Oct 2015 - Sept 2017
      Digital Strategist & Content Creator

      Coordinate and implement Social Media & Marketing Campaign in Facebook, Twitterand Instagram to promote the consumption of Japanese Cuisine. 80K views in Facebook ad with less then U$D300 investment. Also Marketing strategy for radio, buses and magazines (ATL).Photography and adverting spots for the restaurant and delivery service. See video on link.

    • Top Barcelona Apartments

      Jun 2018 - May 2020
      Digital Marketing Strategist & Guest Manager

      Created content and execution of advertising campaigns for social media channels like Facebook and Instagram increasing 5% the occupancy in the touristic apartments and winning 8.0 in Booking Travelers Award. Improve SEO in 4 languages getting more direct reservations. Follow up, concierge and 24/7 emergency assistance of clients during their stay in all the properties in Barcelona.

    • Crehana

      Jan 2021 - Aug 2021
      Content Creator & Media Supervisor

      Created all the new content from Colombia for all the Latin American market audience.Managed team, created scripts and approaches for the promos in TV & Social Media of all Crehana courses. Supervise the delivery of the material efficiently. Coordinate acquisition and maintenance of all equipment.

    • Airtm

      Jun 2021 - Nov 2024

      - Identification and collaboration with relevant influencers to amplify campaign reach and engagement.- Negotiation and management of influencer partnerships, ensuring alignment with brand values and campaign objectives.- Creation of influencer content guidelines to maintain brand consistency.- Monitoring and analysis of influencer campaign performance, providing insights for future collaborations and optimizations.- Integration of UGC into broader marketing strategies to enhance brand storytelling and audience connection.- Development of influencer activation plans for key product launches. Show less - Ideate, produce and launch all the content for Instagram, Facebook, Twitter X, Threads, TikTok & Youtube.- Creation and monitoring of the marketing dashboard ensuring continuous optimization and maximum campaign conversion in coordination with an external agencie involved + external suppliers.- Definition of content strategy and inbound marketing request.- Optimization of branding campaigns, acquisition and conversion/performance.- Identification of insights and KPIs of interest in collaboration with the Product Marketing, Ambassadors & Engament department.- Develop new content ideas and identification of opportunities for creating valuable content based on available data.- Definition of tactical content strategy to launch new functionalities of Airtm's app.- Planning, monitoring, and analysis of campaign results on social media channels.- Generation of necessary briefs for the proper campaigns development.- Search for partners, KOLs & Influencers for the execution of special content pieces and management of the content creation budget.- Analysis of campaign KPIs for content optimization and boost it if is necessary.- Development of a monthly results presentation.- Identify relevant digital content trends for each communication target.- Assistance to the marketing department. Show less

      • Influencer Marketing & Social Media Lead

        Mar 2024 - Nov 2024

      • Social Media Marketing Specialist

        Jun 2021 - Mar 2024

    • Serrala

      Nov 2024 - now
      Social Media Manager

      • Managed Serrala's social media channels, including LinkedIn, X, YouTube, and secondary channels, ensuring engaging content.• Developed and executed brand engagement campaigns to increase brand awareness and drive online community growth.• Oversaw influencer marketing efforts in the B2B finance space to co-create content with thought leaders.

  • Licenses & Certifications

    • Advanced Social Media Strategy Training and Certification

      Coderhouse

    • How to Use Generative AI: Building an AI-First Mindset

      LinkedIn
      Jun 2025
      View certificate certificate

    • Class C Commercial Driver License

      Automóvil Club del Ecuador ANETA
      Feb 2004

    • Trial Presentation Professional

      New Horizon Academy
      Jun 2013

    • Adobe Premiere

      Adobe