Mabel Zuñiga

Mabel zuñiga

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location of Mabel ZuñigaTijuana, Baja California, México
Followers of Mabel Zuñiga240 followers
  • Timeline

  • About me

    Visual | UX/UI Designer

  • Education

    • Cetys universidad

      2017 - 2021
      Ingeniería graphic design
  • Experience

    • Conversiones

      Jun 2019 - Oct 2023
      Lead graphic designer

      - Managed up to 10 client accounts, ensuring that all deadlines were met and clients were happy with the final product. Being able to set realistic expectations for clients, encouraging them to go above and beyond on their end.- Built web pages through Elementor and Visual Composer following brand guidelines. Responsible for designing, building and maintaining multiple websites that were successfully promoted to grow the business.- Created over 50 backup websites through WordPress that generate a secure environment for clients and provide security for businesses.- Planned, created and posted about 29 posts per month on different social media platforms with Buffer and Hootsuite.- Developed and contributed from concept to creation a wide range of creative and marketing assets including web & social media assets, print and out-of-home ads, logos and branding.- Collaborated daily with the Communications and Brand Strategy Team for research and feedback, while ensuring deliverable deadlines are met on time and quality.- Reviewed produced assets to ensure brand guidelines are followed, quality expectations are met, and aligned with the strategic marketing goals of several brands.- Supported senior design staff on their projects, providing iterations, versions, and assistance.- Developed newsletter campaigns on Mailchimp, tailored to target around 10k user's interests, optimized the design and ran the campaign to create fidelity as well as keeping the database of each client updated.- Trained new team members, taking a deep dive into the office, teaching them about the company values, guiding them when in need and making sure they know that they are as important to the team as every other team member. Mostrar menos

    • Freelance (self employed)

      Jun 2019 - Oct 2023
      Brand graphic designer

      - Conducted meetings directly with stakeholders that consist in activities that land and define the pillars of the brand.- Designed visual identities and brand applications backed by research and strategy that thrive and stand out against the client’s competitors.

    • Ignite visibility

      Oct 2023 - now
      Ux/ui graphic designer

      - Designing websites from scratch, ensuring a tailored and unique digital presence.- Crafting effective landing pages to optimize user engagement and conversion rates.- Designing websites in alignment with established branding guidelines to maintain a cohesive and professional image.- Creating impactful advertisements to enhance brand visibility and attract target audiences.- Developing comprehensive eBooks and PDFs to provide valuable content and resources.- Designing print-ready flyers for offline marketing campaigns, ensuring a consistent visual identity.- Participating in client meetings to gather requirements, provide updates, and ensure alignment with project goals.- Assisting in the creation of necessary assets, fostering a collaborative and efficient workflow.- Generating functional prototypes with animations to showcase the user experience and functionality of digital products. Mostrar menos

    • Greencup digital

      May 2024 - now
      Web designer
  • Licenses & Certifications