Berkay Kacar

Experience

• 

  Türk Henkel

  Jun 2018 - Nov 2020

  Food and Beverage -AIF Sales Engineer

  Drove sales activities in Global Key Accounts and local distributors in specific regions within Turkey, generated new sales leads, managed a market volume of 3 million Euros, and led a digitization project focused on developing quick solutions for customers experiencing technical difficulties.

• 

  Norma

  Feb 2021 - Jul 2023

  Conducted research on market trends, competition, and customer behaviors, created roadmaps with the product team, managed partnerships with financial institutions, and collaborated with Product, Marketing, and Operations teams. Researched and expanded services, developed strategic plans with C-Level teams, utilized digital tools for insights and optimization, ran experiments, managed a team, created reports, led omni-channel marketing, ran campaigns and webinars resulting in significant customer acquisition, collaborated with agencies for website enhancements, and measured campaign impact for strategic decision-making.

  • Marketing And Business Development Coordinator

    Jan 2022 - Jul 2023

  • Product Marketing Manager

    Feb 2021 - Jan 2022
• 

  Bizigo

  Jul 2023 - now

  Prepared decks, oversaw website design and content, led strategy creation, managed key partnerships with Visa and Sipay, and conducted user research for product feature development.

  • Product Manager

    Oct 2024 - now

  • Business Development Executive

    Jul 2023 - Oct 2024