
Lee Croucher
Various

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About me
Founder helping Founders Achieve Success
Education

University of Derby
2004 - 2006Cert Ed Education
Experience

Royal Air Force
Oct 1986 - Dec 2002VariousWhilst in the RAF I held a number of roles in a range of worldwide locations.

Stephenson College
Sept 2004 - May 2008Head of Motor Vehicle and EngineeringHead of Department in grade 1 Further Education College responsible for all areas of the business including Quality Assurance, Business Development, Employer Engagement Staff recruitment and development, Reporting to stake holders and external partners, Learner success and progression.

North Warwickshire and Hinckley College
Jun 2008 - May 2009Director of Business DevelopmentResponsible for the development of a commercial brand and business growth for a Further Education College. Overall responsibility for the employer responsive arm of the college delivering contracts in excess of £8m across a range of areas.

Your Future Solutions Limit
Dec 2009 - nowOwner/MDA collaboration of expertise in training, management development and business solutions advice is continuing to provide UK organisations and individuals with an opportunity to improve and develop. Founded in 2009, Your Future Solutions boast a wealth of experience in workforce and people development, backed up by a substantial track record in delivering innovative and cost effective training and management solutions. Managing Director Lee Croucher has over 20 years experience in education, training, sport and business, where he has held a range of senior management posts leading on both operational and strategic development. “Our business has been very successful in addressing the issues that employers face in difficult financial times with regard to staff retention, training and development. Our experience shows that no matter what the business driver, whether it be financial efficiency, standing out from competitors or simply providing excellent customer service, business success often boils down to getting the best out of your biggest asset – your workforce. “I like to believe that everyone can exceed their own potential so the focus of many of our projects is aimed at unlocking that potential and supporting further development.” An expert in leadership and management training across a wide range of sectors, Lee believes in continually challenging himself and others to update skills and knowledge on a regular basis. “Essentially our work is all about making the transition from ordinary to high performing – whether it be an individual, a team, or the whole workforce. “Our clients trust us to deliver maximum business impact by transforming their workforce often in a very dynamic, innovative way. We help them to get the best out of their staff to ensure that customers receive a high quality experience with every touchpoint.” Show less

The Amateur Swimming Association
Dec 2009 - Jul 2011Head of Operations IoSResponsible for the strategic and operational direction of the Institute of Swimming the Education and Training arm of the ASA. Overall lead on delivery of key objectives including the delivery of teacher and coach education, building employer relationships that lead to delivery of apprenticeships across a number of leading leisure operators. This resulted in a long term financial sustainability for the sport through commercially driven activity and efficient delivery models throughout the organisation. Show less

The Purple Hearts Group
Nov 2013 - Sept 2014Lead Consultant
GrowthAccelerator (part of the Business Growth Service)
Jan 2015 - Dec 2015Growth CoachAn approved Growth Accelerator Coach and Growth Voucher Adviser covering London, The Midlands and the North in offering support for Businesses that have an ambition for growth. Currently supporting a diverse range of organisations offering coaching and mentor support at all levels, business diversification and funding growth strategies, guidance on meeting due diligence requirements for funding, staff development, recruitment and strategic planning and implementation. If your a business owner or leader looking to grow then please feel free to get in touch and discuss how I might be able to help you. Show less
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Safety When It Matters (SWIM Cambodia)
Apr 2015 - Jan 2018TrusteeSafety When It Matters (SWIM Cambodia) is a drowning prevention charity. 2090 children die from drowning every year in Cambodia. This works out as 6 EVERY DAY. Some children do survive drowning but with life-long brain injuries. All drowning can be prevented by teaching simple skills. Please help. Please donate to support SWIM. We need your help to stop drowning in Cambodia where it is estimated that 6 children die from drowning every day.SWIM teaches* Water Safety * Rescue Skills* First AidWe need your help to extend our work even further and to begin teaching children Survival Swimming skills* Swimming Show less

Skillwise Training
Mar 2016 - nowDirector
SW TRAINING UK LIMITED
Mar 2016 - nowDirectorDirector of SW Training delivering high quality education and training in the Business, Marketing, Leadership, Management and Sports Sectors. SW Training has access to funding for a range of programmes as well as delivering excellent ROI for those choosing to pay commercially for their training and development.

Fun4Life
Apr 2016 - nowDirectorProviding high quality pre and post school care for young children across 4 schools in the West Midlands. Fun4Life places the child at the centre of all we do to ensure that they feel safe, develop, grow in confidence and socially interact.
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Mental Health First Aid (MHFA) England
Jan 2019 - nowInstructor and First Aider
Shout UK
May 2020 - nowCrisis VolunteerShout is the UK's first 24/7 text service, free on all major mobile networks, for anyone in crisis anytime, anywhere.

ROTHLEY CHURCH OF ENGLAND PRIMARY SCHOOL
Sept 2021 - nowChair of Governors
Sept 2022 - nowParent governor
Sept 2021 - Sept 2022

B Sleepy Limited
Aug 2023 - nowCo-FounderWorking with great people to change the world of sleep, relaxation and well being with a range of worlds first products.

James Longley
Oct 2023 - nowLead Business StrategistHelping founders and business owners make their business work for them.
Licenses & Certifications

Business Growth Expert
GrowthAccelerator (part of the Business Growth Service)Mar 2015
SDI Facilitator
Personal Strengths (UK) LtdMar 2015
Leadership and Management Provider
GrowthAccelerator (part of the Business Growth Service)Jan 2014
Skills Development Partner
Chartered Institute for the Management of Sport and Physical ActivityJun 2015
UEFA A Licence
Football Association of WalesOct 2002
UEFA B Licence
The Football AssociationMar 1996
Mental Health First Aid Instructor
MHFA England®Oct 2018
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