
Isis Ibarra
Business Intelligence Manager

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About me
Business Intelligence Front-End Consultant + Technical Writer
Education

Tecnológico de Monterrey
2012 - 2016B.S. Business Informatics
Universidad de Palermo
2021 - 2023Master in Business Administration
Experience

EnviaFlores.com
Jul 2017 - Aug 2018Business Intelligence Manager• Led the development and management of comprehensive reports, analyzing sales performance and customer satisfaction. Utilized data-driven insights to guide strategic business decisions, resulting in an 18% increase in net sales.• Streamlined reporting processes, reducing legacy redundancy by 70%. This allowed for more time to be allocated to high-priority projects and analysis.• Cultivated a fact-driven decision-making culture within the marketing team, replacing intuition-based approaches with data-backed strategies. Show less

Yomp!
Aug 2018 - Nov 2018Business Intelligence Manager• Directed the implementation of BI projects, overseeing a team of 4 analysts and managing the department's budget. Collaborated with key stakeholders to prioritize and streamline reports based on importance and time efficiency.• Established and monitored monthly business targets, proactively implementing remedial plans to address adverse variances.• Managed a team responsible for data validation and reconciliation during a migration project involving 5,000 SKUs.

Tesys 21
May 2019 - nowBusiness Intelligence ConsultantConsulting projects for various clients in different industries, specializing in Business Intelligence, dashboard development, and technical documentation.Key Projects and Assignments:HEB - Front-end Business Intelligence Consultant (August 2019 – Ongoing)Front-end Business Intelligence Consultant (full-time)• Designed and developed the front-end for 77 dashboards, ensuring visually appealing and on-brand graphics and layouts.• Reviewed final layouts and provided constructive feedback for improvements.Consultant (project-based): July 2020 – January 2021• Managed a team in Colombia to integrate R and Power BI.• Worked closely with stakeholders to understand the business logic and deliver dashboards tailored to their needs.Consultant (project-based): May 2019 – April 2020• Developed a set of 6 dashboards for analyzing customer satisfaction over time.• Collaborated on the development of a data model that improved performance by 65%.• Prepared test scenarios and executed test cases to ensure dashboard usability.HEB - Jr Architect (December 2019 – August 2023)Full-time: July 2022 – August 2023• Created and edited 47 technical documents as a technical writer.• Assisted in communicating strategies and messages from senior leadership to the team.• Provided project management support by tracking project progress and presenting regular reports to key stakeholders.Consultant (project-based): June 2021 – December 2021• Prepared and edited 20 technical documents for an in-house OMS development.• Designed the user interface to track the orders' workflow and KPIs.Consultant (project-based): December 2019 – April 2020• Collaborated with a multidisciplinary team to assess the Business Intelligence department and improve the performance of their technological resources. Show less
Licenses & Certifications

Data Visualization with Tableau Specialization
CourseraNov 2017
Tableau Desktop I: Fundamentals
Tableau TrainingMar 2018
Varicent v10 Technical Specialist
IBMJun 2022
Tableau Desktop II: Intermediate
Tableau TrainingMar 2018
Data Science Specialization
CourseraJan 2019
Languages
- inInglés
- esEspañol
- poPortugués
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