Riya Singhvi

Riya Singhvi

Statistics research project

Followers of Riya Singhvi730 followers
location of Riya SinghviSingapore, Singapore

Connect with Riya Singhvi to Send Message

Connect

Connect with Riya Singhvi to Send Message

Connect
  • Timeline

  • About me

    Media Executive at Publicis Media

  • Education

    • Singapore Management University

      2019 - 2023
      Bachelor's degree Business, Management, Marketing, and Related Support Services
  • Experience

    • Mediacorp Pte Ltd

      Aug 2019 - Dec 2019
      Statistics research project

      Worked on a statistical research project which involved analysing the surveys collected on the consumption of processed food in Singapore

    • TANTIA HOLDINGS PVT LTD

      Jun 2020 - Jul 2020
      Sales And Marketing Intern

      • Devised social media strategies using digital marketing techniques and carried out sales call

    • Avente Consulting

      Jul 2020 - Aug 2020
      PIVOT 2020- Organizing Committee

      • Ideate and create collaterals for the event promotion using Adobe Illustrator and Adobe Photoshop

    • Sheltic Foodworks Pvt Ltd

      Jul 2020 - Aug 2020
      Marketing And Business Development Intern

      • Made advertisements for social media using Adobe Illustrator and Canva• Set up communication links and finalised 20+ collaborations for the company• Carried out sales for the company

    • SMU Economics Intelligence Club (SEIC)

      Aug 2020 - Dec 2021
      • Marketing Director

        Dec 2020 - Dec 2021
      • Marketing Associate

        Aug 2020 - Dec 2020
    • Dateideas

      Sept 2020 - May 2021
      Product Marketing Intern

      • Communicating mission statement and value proposition to merchants• Working on organic content involve dateideas ambassadors• Allocation of marketing budget to complete various tasks leading up to the product launch

    • FWD Insurance

      May 2021 - Jul 2021
      Marketing and Channel Delivery Intern

      - Reporting of campaigns and assisting with short-term and medium-term projects- User Acceptance Testing- Measuring actual vs sales target- ATL comparison to measure effectiveness of marketing campaigns.- Analyzing user demographics to create necessary campaigns

    • Shopee

      Aug 2021 - Apr 2022
      Regional Marketing Solutions Intern

      - Collaborate with the marketing ad operations, analytics and product teams to develop solutions that deliver results in SEA- Conducting analysis across Facebook CPAS, On-Platform Ads and Google Ads- Collecting feedbacks for marketing platforms external and internal users across regions- Generating business insights or product ideas from qualitative and quantitative data analysis

    • Publicis Media

      May 2022 - now

      - Managing project to ensure on-target, on-budget and timely delivery of media plan- Updating periodic reports, ensuring specialist team delivery against client actions- Leveraging research tools to provide insights and support on planning as needed - Designing, building, testing, and supporting complex dashboard & analytical solutions as part of an established APAC Analytics & BI team- Liaising with different regional teams to work towards building the dashboard for brands like L'Oreal, Mondelez, Hyatt and Marriott- Working with tools like Datorama, Google data studio and Qlik Sense to integrate and analyse data

      • Media Executive

        Jun 2023 - now
      • Media Intern

        Jan 2023 - Jun 2023
      • Data Analytics Intern

        May 2022 - Jan 2023
  • Licenses & Certifications

    • Fundamentals of Digital Marketing

      Google Digital Unlocked
      Jun 2020
    • META Certified Performance Marketing Specialist

      Meta
      May 2024
    • Meta Certified Media Buying Professional

      Meta
      May 2024
    • Excel Skills for Business: Essentials

      Coursera
      May 2020
      View certificate certificate
    • Google Ads Video Certification

      Google
      Sept 2024
    • Open-Access Strategy Consulting Virtual Experience program

      Boston Consulting Group (BCG)
      Jul 2020
    • Introduction to Artifical Intelligence(AI)

      Coursera
      May 2020
      View certificate certificate
    • Yahoo DSP Certification

      Yahoo Advertising
      Oct 2023
  • Honors & Awards

    • Awarded to Riya Singhvi
      Administration head La Martinere for Girls, Kolkata May 2018 Logistics and transportation head for the conference.
    • Awarded to Riya Singhvi
      Editorial Board- English La Martiniere for Girls, Kolkata Apr 2018
  • Volunteer Experience

    • Founder

      Issued by Our Mindscape on Aug 2020
      Our MindscapeAssociated with Riya Singhvi