
Timeline
About me
Creative Digital Marketer & Visual Storyteller | AI & Scrum Framework Enthusiast | Empowering Brands with Bold, Authentic Stories |
Education

Mycareernow gmbh
2023 - 2024Professional certificate project managementProfessional Scrum Master I, II - Professional Scrum Product Owner IIPMA® LEVEL D Certified Project Management Associate International project leader with the application of artificial intelligence Application of artificial intelligence in IT

Fashion uptodate academy
2006 - 2007Professional course in fashion stylist and visual merchandising tasks.
I.t.c g.d. romagnosi
1997 - 2002Accounting diploma - computer programmer specialization 65/100
Università degli studi di milano
2002 -Ba in humanities and communication, cv in “theories and methods of language communication for the sh
Dci digital career institute ggmbh
2020 - 2022Certificate digital marketingOnline Marketing one-year-full-time training focusing on SEO/SEM, social media marketing, email marketing, PR
Experience

Krizia s.p.a.
Feb 2007 - Jul 2007Sales office assistantShowroom assistance, database compiling and managing, contacts with boutiques and suppliers, support to events and marketing office, personal assistant to showroom manager.

Mgc communication agency
Jul 2007 - Sept 2007Pr, sales assistant (roy rogers and fabiana filippi brands)Support in events management, mailing list updates, press office tasks, guests reception, assistance of journalists during their appointments.

Witin shop
Nov 2007 - Apr 2008Sales assistantSales assistance, window dressing, warehouse management, store management.

Envy06 shop
Aug 2008 - Apr 2009Sales assistantSales assitance, cash management and reconciliation, window dressing, store management.

Clacson srl
Jun 2009 - Oct 2009Showroom sales associateSales Assistant for various brands: BLEND, NORD KAPP, 0/0 CONSTRUCTION, FIORUCCI, DECOY UOMO, SUPERMARIO by NINTENDO,L.T.B., RED SOUL EDGE, guests reception and customer service, showroom management, purchase orders compiling

Freelance journalist rossana passalacqua
Oct 2009 - Jun 2010Personal stylist assistantParticipating in the selection of outfits for shootings; Operating communication with photographers, executives in retail, showrooms and several professionals; Prepping and assisting with on set and backstage tasks ALBINO fashion shows, RED VALENTINO advertisement; portrait shooting for L’UOMO VOGUE are some of the works I contributed to.

The first love
Sept 2010 - Jan 2013Owner and managerCurating and administrating social media (Facebook) | Managing business relationships | Developing, monitoring, writing and updating product content on the websites | Researching and selecting brands and collections | Shipping and Invoicing | Managing Stocks

Capadi event&promotion
Jun 2013 - Sept 2013Pr, sales assistantSearching for potential customers for events | Promoting events and artists offline | Participating in the organization of events hosted by the company

Oukan japanese and international avangard concept store
Jan 2015 - Feb 2017Store assistant managerCurating social media content and community (Fb and IG) | Realizing the display and visual merchandising | Overseeing the maintenance of website and e-commerce | Creating stylings for fashion shootings published online | Coordinating events | Selecting collections during the buying campaigns | Developing and managing relationships with the supplier brands

Quadrat shop berlin
Apr 2017 - Dec 2017Styling and visual merchandiserI collaborated with Quadrat’s Team in the visual merchandising for the arrival in store of new collections and for sales campaign, in the creation of the windows and for the periodically change of the shop’s space display. I also sometimes helped with the selection of pieces for Pictures of the Social Media.

Manila grace s.r.l.
Sept 2018 - May 2019Assistant store manager | visual merchandiserOverseeing the daily operations of the store | Maintaining outstanding store condition and visual merchandising standards | Consulting clients during the purchase

Diesel
Jun 2019 - Nov 2019Retail sale associateMaintaining store's appearance and merchandising with ongoing marketing campaigns | Contributing to the realization of the events in store | Carrying out operational tasks that included reporting duties

247 group
Jan 2020 - Jan 2020Showroom sales associateDriving and maximizing the sales for the brands JL Sullivan and 3.Paradis during the Man AW 2020 Sales Campaign | Creating daily reports regarding clients and orders

Frontviews art collective
Oct 2020 - Oct 2021Online marketingAs a learning project during my studies at DCI, I have been having the chance to work side by side with Frontviews Art Collective developing and applying a full Digital Marketing Strategy. Together with the rest of the team, we work side by side with Fronviews Collective to implement their presence online, be more visible to potential customers. We are furthermore working on new strategies for their social networks aiming to find the most impacting visual identity, create an efficient content calendar, enlarge the array of topics to be covered with the aim of building a new kind of communication with users and followers based not only on the introduction to exhibitions but a wider conversation, embracing so experts and common people who have any interest in art.- Optimizing on-page and off-page strategy: keywords research, content creation, backlink generation and technical SEO recommendation.- Creating Google search ads;- Developing Instagram and Facebook Ads;- Implementing a Social Media analysis, Audit and strategy;- Building the Content Calendar Show less

Cafè botanico
Aug 2021 - Dec 2024Shift manager and hostThrough the principles of SCRUM I create a collaborative team environment, boosting productivity and morale through clear communication and leadership | Oversee front-of-house operations to ensure exceptional guest experiences, from welcoming guests to delivering prompt, high-quality service | Implement process improvements to streamline operations and reduce bottlenecks | Efficiently manage multiple tasks in a fast-paced setting, maintaining high standards and quickly resolving any issues.

Wedress collective
Jan 2023 - Apr 2023Marketing internContent Calendar, Content Strategy and Creations for Instagram | LinkedIn Posts | NewsLetter | E-Commerce and Website Updates.I was also involved in some Operational tasks such as organizing the stockroom, arranging shipments and returns, taking pictures for E-Commerce, and Checking and taking care of messages and orders.

Locanda bonaria
Jan 2025 - nowSocial media and operations managerDeveloped & Manage Social Media Presence: Launched and currently managing Instagram and Facebook, crafting content to enhance brand awareness and audience interaction.Strategic Brand Growth: Designed and implemented a comprehensive social media strategy to increase visibility and customer engagement.Operational Efficiency & Team Coordination: Overseeing staff scheduling and onboarding, while optimizing workflows and procedures to ensure smooth daily operations and high service standards.Customer Experience & Front-of-House Support: Assisting in front-of-house operations, ensuring a seamless and high-quality dining experience. Show less
Licenses & Certifications
- View certificate

Professional scrum product owner™ i (pspo i)
Scrum.orgJan 2024 
Ipma® level d certified project management associate
Gpm deutsche gesellschaft für projektmanagement e. v.- View certificate

Professional scrum master™ ii (psm ii)
Scrum.orgJan 2024 - View certificate

Professional scrum master™ i (psm i)
Scrum.orgDec 2023
Languages
- inInglese
- itItaliano
- teTedesco
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