Vinay Nath Reddy

Experience

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  Self-employed

  Apr 2005 - Oct 2011

  Audio Video Producer, Photographer, Video editor

  > Worked as the Producer (Digital Content) for various Govt. & private companies.> Developed a range of high-visibility projects, including social media content, client pitches, internal presentations, and data visualizations.> Created original content integrating, stylizing and editing elements of photography, video, typography, color, grids, icons, and proportion, correcting seams in 360 content and motion/rich media. > Manipulate and edit the film in a way that conforms to the script's requirements.> To ensure quality and efficiency, implement new video editing techniques and processes and observe industry best practices.> Managed all aspects of music production and video editing for television commercials and TV shows.Major client list:s8medeas - Ad agency | DS Studio - Hyderabad | Video source - Hyderbad | Andhra Pradesh State AIDS Control Society (APSACS) | Integrated Child Development Society | ActionAid - India | TV 24 shoppe Show less

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  Self-employed

  Dec 2011 - now

  > Collaborated with international and national development organizations, corporates, and government sectors listed below to craft impactful stories across diverse platforms, including online, social media, email, mobile, video, print, and in-person campaigns.> Created engaging content for social media campaigns in multiple formats, such as videos, photos, designs, and copy, tailored to various audiences and platforms.> Managed social media platforms, focusing on Facebook, Twitter, LinkedIn, and Instagram, with proven expertise in understanding brands from both marketing and business perspectives, enabling independent execution with minimal supervision.> Directed a 6-month statewide election campaign for the Telugu Desam Party in Andhra Pradesh (2014 & 2019), delivering 40+ ads and videos, producing multimedia content, managing social media outreach, and authoring articles to highlight the party’s development agenda.Major client list:The Energy and Resources Institute | Child In Need Institute | WaterAid | OXFAM INDIA | Development Alternative (DA) | George Institute for Global Health | Chetna NGO | Jagori | Byrraju Foundation | IFDC | GOVT of Andhra Pradesh | AP TRANSCO Show less > In 2011-2012, created a series of 60 videos on Climate Smart Agriculture technologies and impact stories under the project “Sharing of Knowledge, Innovations, and Practices of CCAFS” through social media and knowledge dissemination via community screenings using pico-projectors and sharing training materials through community social networks in Vaishali District of Bihar, India, to highlight CCAFS’s ongoing projects.> From 2011-2016, documented 300 success stories and on-ground activities of the STRASA project with support from the International Rice Research Institute (IRRI) across 5 Indian states (Uttar Pradesh, Bihar, Jharkhand, West Bengal, and Odisha), creating awareness about stress-tolerant rice varieties, which were well-received by STRASA stakeholders.> Produced videos, brochures, flyers, posters, and creative photographs for CSISA-led sustainable agricultural technologies used by field-level extension agents, agencies, and farmers.> Created low-cost, high-quality e-learning tutorials on rice production for the CRS-IRRAS project.Led multimedia branding campaigns for agricultural initiatives, including Maharashtra’s millet marketing, boosting public engagement and adoption. Contributed to the ‘EATRITE’ millet brand campaign, significantly increasing awareness and reach.Major client list:CIMMYT | Bill & Melinda Gates Foundation | International Rice Research Institute (IRRI) | Bioversity International | ITC Limited | ICRISAT | ICAR-Directorate of Sorghum Research (DSR) | ICAR-KVK | Govt of Maharashtra Show less

  • Consultant - Digital Marketing & Media Creator (Videos, Design & Copy)

    Jan 2015 - now

  • Consultant – Social Media & Visual Content Creator (Film & Design)

    Dec 2011 - Jan 2015
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  World Vegetable Center

  Aug 2023 - now

  Communication Specialist - South and Central Asia

  > Designed and implemented strategic communication campaigns to enhance the visibility of the organization’s goals and projects across South and Central Asia, driving significant stakeholder engagement.> Authored and produced high-quality content, including training materials, promotional videos, and 50+ web posts and articles, translating complex agricultural research into clear messaging for diverse audiences.> Led impactful social media campaigns, achieving a 65% increase in engagement by leveraging targeted content strategies and data-driven insights.> Cultivated strong media relations and strategic partnerships, successfully amplifying public interest and support for agricultural initiatives by developing and disseminating 28+ press releases.> Developed compelling communication materials, such as training resources, brochures, flyers, infographics, and multimedia content, to support capacity-building initiatives, effectively communicate project objectives, and strengthen stakeholder engagement.Link :https://avrdc.org/about-avrdc/new-locations/south-and-central-asia/ Show less