Bambang Nurseto

Experience

• 

  PT. XL Axiata Tbk

  Jun 2005 - Oct 2007

  Call Center Representative

  Responsibility:Provide information about all of product XL to customer with correct answers and proceduresDo troubleshoot for customer’s problem with one call resolutionAchievements:Best SDCM 2006-2007

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  PT. Ciptamaya Mitra Solusi

  Oct 2007 - Jul 2010

  Vendor Management Coordinator for PT XL Axiata, Tbk

  Responsilibity:Manage and control recruitment, performance & skills of contact center agentLead & deliver performance based on target hoursAchievements:Achieve target hours agreement for Contact Center Agent on 2007-2010

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  PT. XL Axiata Tbk

  Jul 2010 - May 2011

  Product Control Performance

  Responsibilities:Perform product quality testing for mobile services, SMS, Voice, VAS & Data, start from SIT, UAT & Sanity TestAchievements:10% Top Performers Employee 2010

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  PT. Bakrie Telecom Tbk

  May 2011 - Jul 2012

  Marketing Product VAS - Esia Hidayah

  Responsibilities:Develop new VAS product and project end to end to maintain and improve various VAS Product (Applications: Brew, Android, Blackberry, and Non Applications: SMS, IVR)Maintain and improve existing VAS product to maintain and increase revenueCreate tactical program to accelerate new subscribersProvide User Acceptance Test (UAT) for VAS ProductImplement Promotion and Communication: Web, SMS Broadcast, Delivery Report etc. to create product awareness and imageAnalyze VAS performance and assure that VAS services are competitive in the marketPerform and maintain revenue performance, reporting and settlement/reconciliation processAchievements:Launch New Brew Device: Hape Anak Muslim (2011), Android Application: AlQuranku, SMS (2011): Adzan SMS (2011), SMS Bonus Mudik (2011), Hidayah SMS, Remaja Muslim, Keluarga Sakinah, Intisari Islam (2012), IVR (Voice) : Hidayah Suara 143 (2011)Achieve VAS target revenue on 2011-2012 Show less

• 

  PT. XL Axiata Tbk

  Aug 2012 - now

  Responsibilities:• Led the B2B product development lifecycle in the telecommunications sector, focusing on Fixed Connectivity, SaaS, CPaaS, VOIP, SDWAN, FTTX & B2B Marketplace to drive customer acquisition and retention. Successfully oversaw 3+ cross-functional Scrum teams, ensuring timely and high-quality product delivery.• Aligned E2E product vision with business objectives by developing and managing user stories and acceptance criteria.• Utilized financial acumen to track and analyze the impact of product initiatives on revenue growth, ensuring alignment with financial and customer satisfaction goals.• Developed and executed communication strategies across multiple sales channels to engage target customer segments and drive postpaid subscriptions.• Monitored critical customer engagement metrics to align digital communication efforts with revenue growth and retention strategies.Achievements:• Successfully launched data and digital products contributing 91% of company revenue (2023)• Surpassing revenue targets for 3 consecutive years (2023)• Launch Solusi BIZ, XL Axiata B2B Marketplace platform (2023)• Successfully spearheaded initiatives that boosted FTTH monthly revenue by an average of 15.8% (2024) Show less Responsibilities:• Manage and develop B2B mobile services, including voice, SMS, data, apps, devices, and digital advertising, ensuring revenue growth and profitability.• Lead cross-functional agile teams to deliver high-quality digital products and features, focusing on product goals, priorities, and performance metrics.• Oversee end-to-end product development & design customer journeys and after-sales processes, from requirements gathering and financial modeling to launch and lifecycle management.• Identify and resolve risks, technical challenges, and cross-departmental blockers by collaborating with Finance, IT, and Commercial teams.• Create business cases with detailed budget proposals to support new services, enhancements, and operations.• Build strategic partnerships with service providers to develop bundled solutions and support pre-sales initiatives.Achievements:• Launch key initiatives products & programs, BIZ & Pro Prio Packages (2018), the 1st Mobile Services bundled with Productivity Apps, e.g. Office 365 (2018), 1st Selfcare Portal B2B in Indonesia, BIZ Care (2019), MBB Infinet Office & Infinet GO – with Router & MIFI (2019), BIZ Education Pack + LMS (2020), Digital Rewards (2020), BIZ Bundled with WhatsApp Business API (2021), AVANA (2022) & VIDA Sign Platform (2023)• Running Rev Growth of Digital Rewards 3X (2011-2022)• Surpassing revenue targets (2021, 2022) Show less ● Process Optimization: Developed and implemented efficient standard operating procedures to double the efficiency of product quality control processes.● Team Management: Effectively managed and distributed testing requests among team members to balance workloads and enhance testing variety.● Quality Assurance: Ensured compliance with product requirements, provided timely updates to stakeholders, and identified and resolved over 50 product issues, boosting team efficiency by 25%.● Project Success: Contributed to the successful IT billing migration project, achieving 100% accuracy in all acknowledgments.Project Achievements:Involve & support in MyXL Giant Project; Air Asia Project (2013), SOB Project, AXIS Billing Migration, AXIS HLR Migration, Baby Sitting (2014), Amdocs TC Upgrade 8.1.2, MyXL Hygiene Improvement, Revamp The Core (2015) Show less

  • Senior Product Manager Enterprise & SME – Fixed ICT Cloud

    Dec 2023 - now

  • Senior Product Manager Enterprise & SME – Mobile Connectivity

    Dec 2016 - Nov 2023

  • Product Manager Enterprise & SME - Mobile Data Product

    Dec 2015 - Nov 2016

  • Team Leader Service Quality Control - Demand Management and Technology

    Aug 2012 - Dec 2015