Chloe Wells

Chloe Wells

Section Co-ordinator

location of Chloe WellsPrinces Risborough, England, United Kingdom

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  • Timeline

  • About me

    Senior Press Officer at Kew Gardens

  • Education

    • Wycombe High School

      2006 - 2013

      A level: Geography - A, English Literature - B, Art - BAS level: Photography - A, French - BGCSE: 8 A*s, 4 As (including English and Maths)Member of the student voice panel.Form Tutor Assistant responsible for providing pastoral support and delivering PSHE sessions.

    • Cardiff University / Prifysgol Caerdydd

      2013 - 2016
      Bachelor of Science (B.Sc.) Human Geography First Class Honours

      Activities and Societies: CPLAN society and competitive cheerleading squad Academic Successes:• I received an award as the top performing student in my degree.• 14,000 word research dissertation – 80%.• I have completed modules in: Social Geography, Cultural Geographies, and Economic Geography.• Cardiff Award 2015 (Distinction).• Certificates in Personal Effectiveness, Leadership, and Communication.

    • Birkbeck, University of London

      2020 - 2022
      Master of Science - MS Geography Distinction

      • 15,000 word dissertation titled 'Re-presenting the past: a postcolonial exploration into heritage presentations at English Country Houses'. Awarded a Distinction• Completed a part-time Master’s Degree in Geography alongside my full-time role in communications• Modules covered include 'Global Nature Conservation’, ‘Community, Culture and Identity’, 'Anthropology, Culture and Development' and 'Childhood Studies'. I was awarded a distinction in all modules

  • Experience

    • Marks and Spencer

      Jun 2016 - Sept 2017
      Section Co-ordinator

      • Shortly after graduating I was promoted to the role of Section Co-ordinator, and subsequently moved on to hold a Trainee Section Manager position. I have consistently upheld the high standards associated with the M&S brand, and utilised my people management skills.• This full-time role involved managing the shop floor and leading a team of up to twenty people, delegating tasks where necessary, organising and executing phase changes to strict deadlines, and dealing with customer and staff issues.• I managed the staffing roster daily, and was involved with the allocation of overtime during peak periods and phase changes.• Working for a large corporation has taught me the necessity of effective communication at all levels, as well as the importance of working to KPIs, and delivering results through the help of a team. Show less

    • Student Nannies Ltd

      Sept 2016 - May 2018
      Marketing Assistant
    • National Trust

      May 2017 - Jan 2018

      • Worked with marcomms on a research project looking into the quality of digital content on dog walking for all sites in Buckinghamshire, Berkshire and Oxfordshire. • I audited all regional websites for the level and quality of dog walking information from a user-perspective, before compiling this information into a comprehensive spreadsheet, detailing essential points to cover, and current gaps.

      • Project Assistant

        Nov 2017 - Jan 2018
      • Volunteer Visitor Experience Officer

        May 2017 - Jan 2018
    • SEEN Connects

      Oct 2017 - Nov 2017
      Intern

      • I produced engaging copy to accompany content that I sourced for social media platforms.• I was involved in the creation of presentations that set-out re-design strategies to well-known brands, detailing how to improve their online presence. • I created and distributed online surveys, subsequently analysing the results to determine clients’ main competitors, and provide an insight into the most suitable social marketing strategy for individual brands. • I was responsible for sourcing and inputting data into a comprehensive database that documented information on over 40,000 influencers. • I assisted on a day-long shoot for a large retail corporation, involving two high-profile influencers. Show less

    • Waddesdon – A Rothschild House & Gardens

      Jan 2018 - Aug 2021

      • I plan, manage and evaluate public relations campaigns through proactive and reactive media relations and blogger networking. I act as the first point of contact for all incoming media enquiries.• Lead on all media and influencer activity, managing media outreach, maintaining and developing media lists and tracking and reporting on influencer activity.• Manage the planning and running of press and influencer events (both virtual and in person), including press openings for Nick Knight’s Roses from my Garden and Waddesdon’s famous Christmas event.• Liaise with colleagues across the organisation to identify stories for social media, blog and web content, and press releases. • I have secured interviews and coverage on national broadcast channels, including BBC and ITV, and successfully obtained exposure in national and international newspapers and glossies. • I am responsible for creating and scheduling social media content for Facebook, Twitter, Instagram, YouTube and Pinterest, which have a combined following of over 100k. I also monitor and respond to Waddesdon’s online communities, dealing with customer enquiries and reviews.• Assist the Head of Marketing & Communications commissioning, editing and uploading film and audio. I also manage and supervise non-commercial filming and photography. Show less

      • Media And Communications Officer

        May 2018 - Aug 2021
      • Marketing and Communications Assistant

        Jan 2018 - May 2018
    • Royal Horticultural Society

      Aug 2021 - May 2022
      Press Officer, Gardens
    • Royal Botanic Gardens, Kew

      May 2022 - now
      Senior Press Officer
  • Licenses & Certifications

    • Foundation Certificate in Marketing - Distinction

      CIM | The Chartered Institute of Marketing
      Sept 2018
    • Cardiff Award - Distinction

      Cardiff University / Prifysgol Caerdydd
      Jan 2015
      View certificate certificate