Julian Benabides

Experience

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  AsianFoodGrocer.com

  May 2010 - Apr 2012

  Copywriter

  Asian Food Grocer is an online importer/wholesaler that specializes in Japanese goods.•I crafted effective and relevant S.E.O. to make our products appear higher in organic search results.•I conducted product research and market research to better understand our market, and better understand how to convey value about our products.•I developed online marketing plans to grow our customer base.

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  Phonics Town

  Mar 2015 - May 2019

  School Manager

  Phonics Town is a small school in Shanghai, which teaches children under 12, and has a primary focus on speaking ability and phonics.•Grew the school from 10 students to 175 by evaluating students' needs, listening to complaints, and changing the curriculum to better serve retention. •Hired, trained, and managed teachers, pushing them to a level of excellence that fit the school's sterling reputation.•Mediated between the staff, teachers, parents, and students, working to ensure that problems were solved, and that the school was running effectively. Show less

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  Freelancer

  May 2019 - Oct 2019

  Growth marketing consultant

  •SquarePieGuys – Grew customer base through paid acquisition and ran A/B tests to help design the paid social playbook•OpenLibrary.org – Increased donations through blog outreach and email marketing campaigns.

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  UrbanLeap

  Jul 2019 - Apr 2020

  Operations Manager

  •Wrote articles, press releases, email copy, and Linkedin posts to better engage users and grow user base•Increased email open rate by 45% by running A/B tests to find best subject and time to send•Optimized engagement and conversion using google analytics•Created playbooks and policies to improve onboarding, employee reimbursement, and more

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  Bloom Concepts

  Oct 2020 - Sept 2021

  Product Marketing and Operations

  •Owned product launches, from start to finish. This includes: product research and competitor research, business and sales forecasting, coordinating between marketing, design, and dev teams to ensure a seamless launch, and overseeing QA and CS to ensure things go smoothly post-launch.•Team coordination and triage. No task is too small for me to jump in and fix.•Operations. Put in place systems to help the company grow and move faster.•Customer Success. Worked with the CS team to identify user solutions and educate customers about the products. Show less

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  Veritable Vegetable

  Sept 2021 - Apr 2023

  Marketing Specialist

  •Increased organic traffic to the site by 200%; got multiple blogs to appear #1 on Google•Owned all email engagement and increased email CTR by 15%•Revamped analytics to track customer engagement, create more content that customers clicked, and set milestones to hold marketing accountable

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  Proud Stutter

  Sept 2023 - now

  Board Member

  Marketing and Data OperationsProud Stutter is an advocacy group for the stuttering community, working to create better representation, stronger community ties, and a greater understanding of speech diversity

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  Daylight Computer Co.

  Dec 2023 - now

  Marketing Associate