Jolanda Staals

Experience

• 

  Sterko BV

  Aug 1997 - May 1998

  Sales Support

  Mainly telephone acquisition for the U.K. and France.

• 

  Smit Visual Supplies BV

  Jan 1998 - Nov 2012

  Responsibilities:- Responsible for all online marketing activities: websites, e-mailing/news letters, online press releases, SEA, online advertising.- Responsible for all marketing activities (including sales support, public relations, communication.)- Designing and creating marketing material in Adobe CS- Product and sales support: monitoring and presenting product introductions, spotting new products, internal communication.

  • Marketing Manager

    Jan 2005 - Nov 2012

  • Head sales support department and marketing

    Jan 2003 - Jan 2005

  • Assistant export and marketing department

    Jan 1998 - Jan 2003
• 

  Avans Hogeschool

  Jan 2006 - now

  External expert

  External expert during graduation assessment sessions for the bachelor study International Business and Language (‘s-Hertogenbosch). Each student who graduates is assessed by a committee consisting of 2 teachers and 1 external expert. Assessment consists of grading written reports and presentations.

• 

  Nordson DIMA BV

  Nov 2012 - Aug 2018

  Marketing Communications

  Nordson DIMA (formly known as DIMA Group BV) is specialized in developing and manufacturing production equipment for the electronics industry. Core businesses: Dispensig, Coating, Electronic Assembly, Hot Bar Bonding / Soldering. Responsibilities:• Compose and execute marketing communications plans• Online: advertising/PR, websites/extranet, social media, SEO, newsletters.• Offline: host during events, organize video- and photo shooting sessions, sponsoring, (community, educational) networking.• Monitor the corporate identity in online and offline touch points• Plan, manage and supervise product introductions• Draft and manage the Content Calendar and Content Inventory.• Communicate with internal and external sales teams (distributors) andcustomer groups (newsletters, marketing updates, new content).• Purchase of marketing services from suppliers and consultants• Internal consultation with marcom teams from other business units• Communicate and coordinate with Corporate Communication• Organize of (inter)national fairs and Tech events.• Design, creation and management of marketing content material in Adobe CC (InDesign, Photoshop, Illustrator, Premiere Pro)• Creation and distribution of monthly newsletter for staff. Show less

• 

  Nordson ASYMTEK

  Oct 2014 - Aug 2018

  Marketing Communications EMEA

  Nordson ASYMTEK, a world leader in precision automated fluid dispensing, conformal coating, and jetting technologies, designs and manufactures dispensing and coating systems, supported by an award-winning global applications and service network. Specialties: Fluid Dispensing Equipment, Conformal Coating Equipment, Jet Dispensers, Advanced Semiconductor Packaging.Responsibilities:• Compose and execute marketing communications plans• Online: advertising/PR, websites/extranet, social media, newsletters.• Offline: host during events, organize video- and photo shooting sessions, sponsoring, (community, educational) networking.• Monitor the corporate identity in online and offline touch points• Plan, manage and supervise product introductions• Draft and manage the Content Calendar and Content Inventory.• Communicate with internal and external sales teams (distributors) andcustomer groups (newsletters, marketing updates, new content).• Purchase of marketing services from suppliers and consultants• Internal consultation with marcom teams from other business units• Communicate and coordinate with Corporate Communication• Organize of (inter)national fairs and Tech events.• Design, creation and management of marketing content material in Adobe CC (InDesign, Photoshop, Illustrator, Premiere Pro)• Creation and distribution of monthly newsletter for staff. Show less

• 

  VDL Agrotech

  Sept 2018 - Apr 2019

  Marketing & Communications Manager

  VDL Agrotech (member of the VDL Groep) manufactures and supplies equipment for the modern intensive livestock industry, for more than 50 years. The product range comprises feeding and drinking systems, manure treatment, heating, cooling, ventilation and climate control systems. VDL Agrotech is also specialized in engineering and supply of turnkey projects.

• 

  Berson UV-Techniek

  May 2019 - Aug 2020

  Marketing Communications Specialist

  Berson, Hanovia and Aquionics form Halma’s UV Group, delivering chemical free disinfection solutions across a wide range of applications. Our innovative UV technology helps to protect the world’s critical resources. Our products are Application Optimized and our position as manufacturer of both the UV Lamp and UV System is a key strength in enabling this. Our global market is supported by local hubs in our three regions: Americas, APAC and EMEA and we deliver a lifetime of care through our dedicated UV Care program.We offer our optimized solutions and innovative products to a selection of critical markets, including: Food & Beverage, Pharmaceuticals & Health, Aquaculture, Municipal Drinking Water, Waste Water & Reuse, Marine Bio-Security and Pools & Leisure. We are proud to be a member of Halma Plc. Halma is a global group of life-saving technology companies and one of the most successful companies in the FTSE100 of the past decade. Named one of Britain's Most Admired Companies in 2019, we provide innovative solutions to many of the key problems facing the world today. We live for our purpose: to grow a safer, cleaner, healthier future for everyone, every day. Show less

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  IBS Precision Engineering

  Aug 2020 - now

  Marketing & Event Manager

  Understanding the true meaning of precisionFor over 30 years IBS Precision Engineering has been delivering customers solutions to their measurement, positioning and motion systems demands where ultra-high precision is required. With our expert foundation in metrology, we understand the true meaning of precision and how to help our customers achieve it.IBS products and custom solutions can be found at leading companies world-wide serving industries from disk drive to semiconductor equipment, printing and medical systems. In the field of machine tools we serve both builders and users with measurement systems delivering significant bottom-line productivity improvements. For the research community, we provide support from standard ultra-precision components to custom made systems. Show less