
Stacy Canavan
Event Production Owner

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About me
The culture you’re monetizing? I helped build it. I just didn’t wear the blazer.
Education

Fort Lewis College
2007 - 2009
Front Range Community College
2009 - 2010
University of Colorado at Denver
2010 - 2014Bachelor of Arts (BA) CommunicationsActivities and Societies: Assistant Director of DanceSafe Denver, Students for Sensible Drug Policy, entrepreneur, online personality, radio DJ for KDUR, blogger, photographer, videographer and live music enthusiast. Communications major specializing in Mass Media and Organizational Communication
Experience

JuiceBoxBox Entertainment
May 2007 - May 2014Event Production OwnerJuiceBoxBox Entertainment is a business I created to tackle every facet of the electronic music industry. This consisted of promoting, artist management and event management in order to throw successful events and get new artists the exposure they needed to break into the popular eye.- Successfully planned, budgeted, booked, and carried out electronic music shows in venues across the U.S. with audience sizes up to 600 and bar totals up to $12K- Personally managed electronic artists Jantsen and Covalence during the same time period acting as a liaison between booking agents and promoters negotiating contractual obligations- Aggressive street and digital promoter who was notoriously sought out by local and national promoters for concerts as small as 500 to festivals as big as 150K+- Interviewed music artists and documented live event coverage and uploaded it to my YouTube channel Show less

Bassnectar
May 2007 - Apr 2010Head of Street Team- Head of street team for an electronic music artist Bassnectar- Promoted upcoming events and festivals digitally and on foot doing street promotions- Shipped and/or directly handed out upcoming event materials to other street teamers

KDUR
Jun 2008 - Jun 2009Radio DJ- Radio DJ for Fort Lewis College community radio station, KDUR, based out of Durango, CO- DJ'd electronic music from 8-10am every Wednesday- Voiced over paid ad scripts during the commercial breaks

Tsunami Music Publicity
Mar 2009 - Aug 2009Music Publicity Intern- Updated artists social media accounts for event dates and music releases- Packed and sent out press releases via mail and email. Made calls to radio stations, newspapers and magazines inquiring on doing blurbs, music plays, and advertisements- Managed street team efforts by making and sending out promotion packages- Set out on foot to do my own individual street promotions

Jantsen
Apr 2009 - Dec 2011Talent Manager- Personal manager for Jantsen, a music producer and DJ based out of Boulder, Colorado, who is known for his collaborations with Bassnectar, DirtMonkey, Griz, TVBOO, and more- The liaison who synchronized booking efforts with agents to book shows across the US and an international tour in New Zealand- Primary person who wrote and negotiated travel and financial details- Traveled to each show to ensure the contract was met, equipment was ready, and that the performance ran with ease- Created and sustained Jantsen's entire online persona to boost his social presence across SoundCloud, YouTube, Facebook, and Twitter - Grew his presence by 12,000%+ on each individual social channel that continues to grow rapidly today Show less

Family Moons
May 2009 - Jan 2012Publicist- Publicist for an electronic music artist collective out of Boulder, Colorado- Promoted upcoming events and festivals digitally and on foot doing street promotions- Updated event calendars on social media, online newspaper, and other music websites

DanceSafe
Sept 2011 - May 2014Assistant Director- Worked hand-in-hand with the DanceSafe Director to get the Denver chapter off the ground, which is now the DanceSafe HQ- Utilized DanceSafe's mission and values to successfully research and book new promotional opportunities with local production companies in the highly competitive Denver electronic music scene- Worked on the front lines to keep event goers safe at massive festivals like Global Dance and Sonic Bloom Music Festivals as well as multiple blockbuster concerts hosted at Red Rocks Amphitheater, First Bank Center, Mishawaka, Cervantes Masterpiece Ballroom, Beta Nightclub, and more Show less

The Jet Hotel & Twenty
Apr 2012 - Nov 2012Event Manager- Jet sought me out to bring in a different demographic to their hotel/club- My event, called ARTBOX, was strategically thrown on the first Thursday of every month to kick off the Denver art walk called "First Friday" a day early- Duties of being an event manager were finding musical talent as well as an artist, setting up the artwork, managing the event and making sure everyone is paid by the end of the night every month -ARTBOX was sponsored by Belvedere Vodka.

Mochipet
May 2012 - Sept 2012Publicist- Publicist for Mochipet, a glitch-hop producer based out of San Francisco, for a busy summer- Worked hand-in-hand with the music manager in broadening Mochipet's social media image- Created and sustained brand recognition across the internet of past, current, and upcoming future projects

Elektro Magazine
Sept 2012 - Sept 2013Journalist & Photographer- Wrote catered content about the local electronic music scene in Denver, Colorado and covered large festivals like Electric Daisy Carnival, Sonic Bloom, and more across the US- Attended hundreds of shows to observe, take photograph, and write critical reviews about them- A music photographer who created curated slideshows to create more web traffic to the Elektro Magazine website - Interviewed high profiled DJ's about existing work, music trends, and personal life questions for relatability to their specific audiences Show less

Trickster's Brewing Company
May 2014 - Mar 2015Marketing Manager- Designed a specialized marketing program for a startup Micro Brewery- Curated special events with discount specials to get patrons to the brewery more frequently such as Tuesday Game Night and Thirsty Thursday- Managed all social media branding, event and product notifications, and contests to build brand recognition- Head of outside sales of Trickster brewery products in the Idaho and Washington PNW regions

PMBC Group
Mar 2015 - Jun 2015Public Relations Intern- Built specialized media lists and emailed product pitches for tech and entertainment clients- Constructed and sustained comprehensive media strategies for bigger clients- Maintained client’s relevancy by researching trending topics and incorporating them into articles

Your EDM
May 2015 - Dec 2015Journalist- Music journalist and musician narrator for YourEDM.com, most of my time spent was writing for a segment known as "Aspire to Inspire"- Interviewed music artists and wrote a tailored story about their life and career- Researched the correlation between video games and electronic music and helped foster the partner relationship between YourEDM.com and Twitch.tv

Robert Half
Jul 2015 - Nov 2015Office CoordinatorA contracted employee to provide office assistance for the top Bay Area startups, like Gusto, formally known as ZenPayroll.

PPR
Nov 2015 - May 2016Public Relations Intern- Handled Dell’s media relations for multiple teams including cloud, storage, networking, and internet of things- Authored internal communications on behalf of C-Level executives for internal company announcements, holidays, and more - Kept Dell teams organized with regular competitor and coverage reports, briefing profiles, and customer press releases - Reliably condensed down technical jargon like “multi-cloud” into usable snippets for social media- Coordinated private events for Dell’s most important clients Show less

PG Consulting
May 2016 - Aug 2016Marketing Coordinator- Created content campaigns, blogs, social media posts, buyer personas, and more by utilizing Hubspot- Drove over 1,600 visits to a client website via social media that resulted in an increase of 1,000% web traffic in 10 weeks- Consistently exceeded target audience for email campaigns using Intercom for clients - Managed meetups, informationals, and corporate product management workshops for Product Academy

NBC Sports Next for Golf
Aug 2016 - Feb 2017Social Media Manager- Successfully built broad social media campaigns and email marketing strategies for 35 golf courses and restaurants around the US to retain new business- Designed custom graphics that continually increased social media click-through rates of 2% or more on posts pertaining to news, upcoming events, and special discounts- Consistently increased follower count and fan engagement by infusing social media posts and email campaigns with a human touch and a sense of humor

VI Peel by VI Aesthetics
Feb 2017 - Feb 2018Sales and Marketing Manager- Designed a comprehensive social strategy to unify company branding across all social channels that reached 110K impressions per month and increased followers by 80%- Utilized SEO and authored an informative voice on blog posts to proactively bring the skin care community to the VI Aesthetics website- Defined pricing strategies across multiple skin care products by creating, analyzing, and presenting custom-made Netsuite reports on monthly, quarterly, and annual sales- Performed final quality approval of skin care packaging and printed sales material- Created coupon ideas and designed email workflows that increased sales volume by 120% Show less

Genly
Feb 2018 - Feb 2020Ad Operations Manager- Lead account manager that handled all new client onboarding, external and internal communications, and primary person who built landing pages with client-specific CRM integrations- Primary media buyer for social, display, and native networks that posted over 200 ads that consistently reached over 2.1K leads per month and maintained 75% of profitability month over month- Primary content creator designing Unbounce landing pages, writing ebooks and ad copy, and carefully selecting and editing stock photos that successfully boosted our CTR by 50%- The technical go-to person who implemented Google Tag Manager pixels while also performing testing and validation, which reduced ad errors by 750%- Performed a flawless migration of 300+ landing pages from Salesforce to Marketo on behalf of the largest client, PatientPop- Researched, onboarded, and implemented new project management software Monday.com that significantly increased employee autonomy by keeping team members organized, in-sync, and on track- Designed associated creative content such as ebooks, white papers, and related graphics Show less

Fullscreen
Feb 2020 - Dec 2020Account Manager- Lead account manager that handled all client communication, campaign management, project management, and creative brainstorming for Prime Gaming, Uber, UberEats, and Kroger with budgets up to $1.5M per year- Managed client expectations, objectives, and timelines by creating and leading engaging presentations that were followed up with custom tailored reports of campaign results- Seamlessly led a team of 20 people for Prime Gaming including people from strategy, creative, account management, and sales - Oversaw and improved on the discoverability of the Uber, UberEats, and Kroger YouTube channels that garnered 2M views per month- Single-handedly kickstarted Fullscreen's video game club to allow co-workers a chance to unwind, socialize, and have fun, which has actively uplifted employees mood during isolation during the first year of the pandemic*My position was affected by the mass layoffs during the WarnerMedia restructure in late 2020 Show less

Synonymous
Dec 2020 - Mar 2023Project Manager- Utilized agile methodologies to create a more fluid agency structure for all company accounts including: Disney Mickey & Minnie, Disney Princesses, Disney Corporate Social Responsibility, Hallmark Channel, Hallmark Movies & Mysteries, IHG Hotels & Resorts, Sarah Cannon Research Institute, and Pepperdine- Streamlined Hallmark Channel's social accounts by copywriting, auditing, and publishing 7,500 posts per year while overseeing and participating in community management of over 100 movie premieres- Analyzed social data to build monthly fan engagement reports that highlighted big wins and gave insight on how to evolve each client's marketing strategy every month- The go-to person that created unique social media and paid media strategies by digesting campaign objectives, researching industry trends, analyzing data of past wins that are applicable, and always keeping the prospective client goals in mind- Created an internal cultural shift by kickstarting video game club to allow co-workers a chance to unwind, socialize, and have fun, which has actively helped in uplifting employees moods and increase employee retention Show less

Ghost in the Machine Talent Management
Mar 2023 - nowFounder & CEO | Creative Director | Talent, Marketing, & Publicity Management- Disrupting entertainment industry expectations that an entertainer or content creator is required to have a team of people in charge of their lives- Giving power back to entertainers while exponentially increasing annual income by building massive digital ecosystems to open up and diversify revenue streams-Conceptualizing, producing, filming, editing, post-production, and channel management for all YouTube partners- Analyzing the current pop culture climate, trend forecasting of what's next, and creating complex digital marketing and content creation strategies that will bolster the entertainer's image and increase fan obsession- Offering human-first partnerships in talent, marketing, and publicity management (with the focal point being YouTube) plus a la carte services involving marketing, publicity, event, and merch strategiesAnyways, I hope you get this, man, hit me backJust to chat, truly yours, your biggest fan, this is Stan stacy@gitmtalent.com Show less

Pioneer Pill
Sept 2023 - nowFounder | Editor-In-ChiefSPEAK YOUR MIND EVEN IF YOUR VOICE SHAKESOn pause to pursue other projects till Summer 2025

Tulsa Creative Club
Nov 2023 - nowFounder | Event Host & OrganizerJoin the Tulsa Creative Club meetup group designed for local creatives. Each month, we will reserve a space for everyone to a safe space to connect, play, and collaborate with other local creatives. Join us for free food, drinks, and a community that is here for one another, trade industry knowledge + learnings, and help support others who may be in a creative block and just need to unleash.

Girls Just Want to Have Fund
Dec 2024 - nowFounder & CEOevent crowd control, engagement, and hype-man service for hire... or donation cause they just want to have fundmore tba soon

The Adam Dunn Show
Mar 2025 - nowHead of Production & MarketingAdam Dunn Show podcast guest, producer, and marketing manager

People in the Back
May 2025 - nowFounder & CEOnew fan community coming soon
Licenses & Certifications
- View certificate

YouTube creative essentials
Google 
Peer Mediation
University of Colorado DenverDec 2013
Volunteer Experience
Assistant Director
Issued by DanceSafe
Associated with Stacy Canavan
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