Marco Rotondo

Marco Rotondo

Business Analyst

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location of Marco RotondoTokyo, Japan

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  • Timeline

  • About me

    Vice President Commercial Operations Japan at Philip Morris International

  • Education

    • A. Einstein High School (Turin)

      1982 - 1986
      High School
    • Università degli Studi di Torino

      1986 - 1991
      Information Science Mathematics and Computer Science

      Mathematics and Computer Science

  • Experience

    • ATOS ORIGIN

      Sept 1991 - Mar 1992
      Business Analyst
    • Accenture

      Mar 1992 - Sept 2011

      Deep Industry expertise on: Fashion & Luxury, CPG/FMCG, Automotive. Main functional expertise: - Customer Relationship Management, - Order-to-Cash, - Supply Chain Management (from planning to execution), - Retail (including eRetail). Core Management Skills:- Client account management- Business development- Resources management - Thought Leadership- Industry Specific Intellectual Capital Assets development- Change program management- Strategic turnaround orchestration- Business innovation through leading edge technologies Show less

      • Industry Lead for Consumer Goods and Services (Austria, Switzerland & Germany)

        Sept 2010 - Sept 2011
      • Senior Partner (Consumer Goods & Services), Global Fashion & Luxury Industry Lead

        Mar 1992 - Aug 2010
    • Philip Morris International

      Sept 2011 - now

      Part of the regional executive management team. I bring digital acceleration and Marketing technology solutions and services together with the expansion and development of our global brands in the area of Reduced Risk Products.Reduced-Risk Products (“RRPs”) is the term used to refer to products that are likely to present, or have the potential to present less risk of harm to smokers who switch to these products versus continued smoking. PMI has a range of RRPs in various stages of development, scientific assessment and commercialization. Because RRPs do not burn tobacco, they produce far lower quantities of harmful and potentially harmful compounds than found in cigarette smoke.Areas of responsibilities:- Brand Building and Digital Marketing / MarTech - Innovation Management, Product and Portfolio Development- Omni-channel Consumer Journey and Experience - Organization design and re-structuring - Digital solution development and deployment to support business transformation and acceleration Show less

      • Vice President Commercial Operations Japan

        Jan 2021 - now
      • Vice President Reduced Risk Products, Digital and MarTech Lead (Asia)

        Jan 2018 - Sept 2023
      • Managing Director - Hong Kong, Macau & Taiwan

        Jan 2015 - Dec 2017
      • Technology Services & Digital Lead Asia

        Mar 2014 - Dec 2017
      • VP Strategy & Planning

        Sept 2011 - Feb 2014
  • Licenses & Certifications

    • Communications Leadership in the Transformation Era

      Thunderbird School of Global Management
      Oct 2019
    • Certified Marketer Level 1 (CM1)

      General Assembly
      Mar 2021
      View certificate certificate