SAFIAH BEGAM

SAFIAH BEGAM

Sales Executive

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  • Timeline

  • About me

    Ecommerce Digital Marketing Director at Firdouse Electronics Pte Ltd

  • Education

    • Christ Church Secondary School

      1989 - 1993
      Cambridge 'O-Level' Cambridge 'O-Level'
  • Experience

    • Active Foto and Electronics

      Feb 1994 - Oct 1997
      Sales Executive

      - Managed entire sales cycle across customer accounts, proposing and closing sales to achieve total revenue growth, profit and customer satisfaction plans.- Maintained detailed records of sales progress, inventories and marketing success to better align goals with company priorities.- Calculated sales commission for sales team of 3 representatives.- Researched sates opportunities and possible leads to exceed sales goals and increase profits by 20%.

    • Active Foto & Electronics

      Nov 1997 - Dec 2008
      Senior Sales Marketing Manager

      - Implemented, executed and strategically expanded business channel partnerships and program initiatives.- Helped sales and marketing team members continuously improve product knowledge, skill set and career-building potential by motivating strong revenue numbers and continued promotional success.- Directed work of efficient administrative team maintaining accurate sales, inventory and order documentation.- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.- Analyzed sales and marketing data for improved strategies.- Produced P&L statements to enable research into loss· reduction strategies.- Performed competitive analyses and adjusted sales and marketing strategies accordingly. Show less

    • Alif Computers Pte Ltd

      Jan 2009 - now
      Business Director

      - Managed day-to-day development issues- Facilitated company adoption of e-commerce and assisted with training employees on usage- Build and maintain relationships with existing and prospective clients to encourage good business relations and networking for future contract opportunities- Responsible for finding ways to cut costs and improve financial performance. Finding a more efficient system to cut back on expenditure- Fostered strong rapport with clients, vendors, and stakeholders through consistent follow-up and communication- Reconciled business and creative needs- Improved operation procedure between IT provider and end-users- Developed strategic plans and initiatives Show less

    • Active Notebooks Pte Ltd

      Jan 2009 - Dec 2012
      Director Of Operations And Business Development

      - Created effective sales promotions and marketing strategies to deliver $500,000 in sales every month. Andensured a profit margin of 10% was maintained throughout- Participated in quarterly IT & PC Shows which contributed high revenue to the company- Recruited, hired, mentored, and trained 20 staff on business procedures, policies, duties, and customer care methods- Listened to staff and customer issues and conflicts to deliver solutions, propel customer experiences.- Initiated and boosted relationships with various wholesalers to deliver on-trend products for customers Show less

    • Firdouse Electronics Pte Ltd

      Jan 2020 - now
      Ecommerce Digital Marketing Manager

      - Established effective goals, sales targets, and policies that benefited the organization and increase revenue. Worked with departmental heads to outline procedures that will meet growth objectives- Analyze financial statements and audit summaries to oversee the organization's financial and budgetary activities- Oversaw HR training, coaching, mentoring, and staff retention- Strong planning, prioritization and project management competencies- Affiliate marketing management- Own the development and execution of campaigns for key digital programs- Work with key stakeholders within the Marketing, Sales, and Production departments to achieve campaign goals- Dynamic display remarketing (including shopping feed optimization/management) Show less

    • AM Financial

      Apr 2021 - Jun 2023
      Administration Assistant
  • Licenses & Certifications

    • Advance Certificate In Retail Supervision

      Workforce Singapore
      Sept 2009
    • Communications and Relationship Management (Operations)

      Workforce Singapore
      Dec 2009
    • Certificate In Marketing

      CIM | The Chartered Institute of Marketing
      Sept 1999
    • Miocrosoft Office 97

      Microsoft
      Jul 1998
    • Certificate in Human Resource Management

      Singapore Human Resources Institute (SHRI)
      May 2010