Robert Morris

Experience

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  Shimano North America Holding, Inc.

  Mar 2002 - Jun 2004

  Manager - Web Team

  - Led digital transformation initiative to unify global digital properties under single brand identity- Developed and implemented CMS framework balancing global brand consistency with regional content flexibility- Managed internal teams and agency partners in maintaining digital operations and product launches

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  SapientRazorfish

  Jun 2005 - Jul 2006

  Senior Project Manager

  - Led digital agency team of designers, content strategists, information architects and full-stack engineers to deliver Herbalife’s first ecommerce website in preparation for IPO.

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  Wunderman

  Aug 2006 - Jan 2008

  VP, Director Digital Practice

  - Led client discovery and design requirements with Wunderman UK to launch new Land Rover Website internationally.- Managed agency team of digital producers, UX designers, email marketers, web engineers and database engineers providing website design, campaign management, reporting, insights and analytics services.- Partnered with account executives to provide digital strategy for new business activities.- Managed a full-service digital agency team delivering digital marketing solutions for clients like Land Rover, Hilton Hotels, Callaway Golf. Show less

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  Direct Partners

  Jan 2008 - Jun 2009

  SVP, Digital Marketing & Interactive Strategy

  - Managed a full service digital agency team delivering digital marketing solutions for clients like Sony PlayStation, Blackrock Capital, and Domaine Chandon.

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  BLITZ

  Feb 2010 - Jan 2011

  Digital Account Director

  - Won repeat business from Microsoft to redesign XBOX support website that improved user experience and content discoverability.- Designed Zoobles website for Spin Masters.- Launched Nike mobile app for World Cup.

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  Exemplis LLC

  Jun 2011 - Mar 2017

  Director of Digital Marketing

  - Led comprehensive digital transformation through integrated implementation of Adobe Experience Manager and SAP Hybris platforms- Designed and launched Chairbuilder CPQ tool using AEM and Hybris, increasing quote conversions by 35%- Optimized B2B2C digital experience through streamlined workflows, reducing order processing time by 30%- Established integrated digital experience strategy leveraging Adobe's content management capabilities with Hybris' commerce features

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  Meta Facebook

  Jun 2018 - Apr 2019

  Senior Digital Producer (Contract)

  - Led the development and launch of Facebook's first eCommerce platform, enhancing user experience for a global audience.- Managed a full-stack engineering team to successfully launch the product.- Executed the international expansion of the Portal help center, improving user accessibility and support.- Integrated BazaarVoice 3rd party ratings and reviews on Oculus.com to enhance consumer trust.

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  IHerb, LLC

  Apr 2019 - Jan 2022

  Sr. Technical Product Manager - Communication platforms

  - Increased customer engagement by 20% and conversion rates by 15% through personalized email drip campaigns and improved campaign workflows.- Launched an international SMS platform with two-factor authentication, preventing over $500k in account takeovers.- Leveraged analytics to assess transactional email engagement metrics, driving strategy adjustments that increased open and click-through rates.- Implemented new campaign management features for transactional email, including automated abandoned cart campaigns, contributing to $1.1M in monthly revenue Show less

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  RingCentral

  Feb 2022 - Sept 2024

  Group Product Manager - eCommerce

  - Led digital experience initiatives, integrating targeted content strategies to achieve 50% improvement in signup conversion rates- Designed and implemented multi-regional self-service experiences, generating $1.8M ARR through optimized user journeys and personalized content- Orchestrated cross-functional teams across product, design, and marketing to deliver cohesive digital experiences- Developed and tested iterative design strategies using data-driven insights and A/B testing methodologies Show less

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  Databricks

  Mar 2025 - now

  Senior Program Manager - Web Marketing

  Managing CRO initiatives, foundational A/B testing and web personalization for Databricks Web Marketing team.