
Tuyen T.
Technician

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About me
Marketing Automation, Customer Data Platform, B2C Loyalty, Airlines, Retails, Banking, Customer CX
Education

Auckland University of Technology
2013 - 2018Bachelor of Business (BBus) Business Information Systems minor in AccountingActivities and Societies: During study time, I had attended to many clubs and a non-profit organization which I also work at. I had studied 2 years in Vietnam at International University - VNU HCMC for twining program with Auckland University of Tech before based in Auckland 1 and a half year. Nanyang Technological University had hosted me for 3 months under exchange program with its Business Bachelor course.
Experience

Information Departmant
Sept 2012 - Sept 2014TechnicianEdit audio files for making completed radio sessions.Plan content for upcoming events of the department (radio sessions, teambuilding, events).Resolve for IT issues through projects of the department.

Viet Youth Entrepreneurs
Feb 2015 - Oct 2015Network ExecutivePlan content for upcoming events (catch up sessions, Voices of Sales for Entrepreneurs).Manage team’s projects.Prepare events.

VNG Corporation
Jun 2015 - Dec 2015Collaborator - Zalo AppVNG is the largest internet company in Vietnam which is developing and providing mainly services from games to messengers. VNG is doing to pursue its mission “Make the Internet change Vietnamese lives”.Zalo is the biggest OTA messenger app developed and operating in Vietnam. Started in 2012, Zalo is spreading out its service for more than 70 million registered.Key responsibilities:- Respond to user’s feedbacks and forward suggestions to the development team.- Manage official chat rooms and fan pages.- Contribute to filtering negative contents. Show less

Flagship Startup Club
Sept 2015 - Nov 2015Graphic DesignerDesign logo for the club.Support technical issues in the initial establish.

Parcel Perform
Dec 2017 - Mar 2018Product Management InternParcel Perform gives e-Commerce merchants the chance to gain higher customer loyalty, reduce customer service cost and make smarter logistics choices to truly enable their e-Commerce growth.Our global tracking services provide merchants with their own branded tracking page across 560+ carriers, a comprehensive parcel overview and pro-active notifications for their customers worldwide.Key responsibilities:- Implement Parcel Monitor features.- Consolidate information across multiple courier providers. - Work with Google Analytics and Google Webmaster Tools to develop reports with meaningful information.- Learn and understand the product with technical driven to input to the product development cycle from customer point of view.- Communicating and managing freelancers. Show less

Apex Multimedia
Jun 2018 - Nov 2018Business AnalysisApex Multimedia is a team of passion and experienced people who are always try their best tobe a partner, a friend with every clients in the journey to build up its foundations and reach out to further achievements. - Developing and involving new software into organization’s processes.- Receiving and analyzing clients’ requirements in order to develop websites based on business needs from clients’ side.- Research and analyze information in order to support other stakeholders within the organization.- Communicating and working with inner and outer stakeholders to support and organize organizations’ events and projects.Achievement: I have involved to rebuild and develop Apex Multimedia website (apexmedia.vn). Completing and adapting new process for Design Team. Researching and training new CRM software for Sales Team Show less

Gimasys Co., Ltd
Dec 2018 - Nov 2019Business AnalystMore than 15 years experience providing information technology solutions, Gimasys is the strategic partner with many world-class corporation. Our commitments to bring breakthrough technologies to Vietnam organization, more over the world.Gathering Information:- Gathering and documenting client's requirements.- Team coordinator.Analyzing and Designing:- Learning and mapping business requirements.- Documenting and cooperating between parties internally and externally.- Turning requirements into system functionalities and solutions.- Consulting solution practices.Training, Testing and Supporting:- Organizing materials. (training documents, user guides, etc.)- Transferring training, ideas and client's support requests. Show less

BE GROUP
Nov 2019 - Jan 2020CRM System Engineer (Salesforce Consultant)be Group JSC is a Vietnamese technology company, which thirsts for becoming a bridge between customer and services providers.Collaborating:- Working closely with business users and in/out side stakeholders' to fulfill business needs with Salesforce CRM (Sales Cloud and Service Cloud).- Designing tools, processes and automation flows in Salesforce platforms (Sales Cloud, Service Cloud and Marketing Cloud).- Administrative and supporting business user on day-to-day tasks on Salesforce tools and availabilities.Developing:- Making used of Salesforce availabilities and functionalities on business requirements.- Using APEX, Visualforce Page, Dataloader and SSJS to develop tools for supporting Customer Service department and maintain system performance of the clouds.Managing:- Understanding stakeholders to provide optimal solutions with on time deliverability.Achievements:- Implement and developing onboarding driver processes and tools on Salesforce CRM (online and offline).- Consulting business user on marketing and customer support processes. Show less

Gimasys Co., Ltd
Jan 2020 - Nov 2020Solution Architect/Technical LeadCollaborating:- Working closely with clients’ stakeholders, external and internal team to develop solutions and consulting to client.- Designing, understanding data model and collections, processes and automation flows in Salesforce platforms (Service Cloud and Marketing Cloud).- Consulting on Salesforce Marketing Cloud usabilities and availabilities.- Consulting on Salesforce Community business usability.- Designing data flows and latency between internal systems.- Understanding stakeholders to provide optimal solutions with on time deliverability.Developing:- Developing Email templates in Salesforce Marketing Cloud using HTML, CSS, AMPScript.- Setting up, testing and consolidating Marketing Cloud journeys.Managing:- Managing technical tasks relating Salesforce Marketing Cloud, Service Cloud and project.- Managing communication between internal team to client and external stakeholders. Show less

Deloitte Digital
Dec 2020 - Apr 2021Salesforce Marketing Cloud Consultant- Engage in marketing insights projects by analyzing client channel strategy, data and performance and effectively communicating findings.- Help clients design and set up automated marketing journeys using experience and data-led thinking.- Help clients identify the right marketing key performance indicators (KPIs), highlight areas of improvement, and influence strategy.- Build strong relationships with client digital and marketing leaders to provide strategic advice on channel expansion, optimization, and business growth.- Solve challenging business problems creatively, efficiently, and independently, especially when faced with time and operational constraints or ambiguity.- Deliver on multiple initiatives in the same time frame with minimal supervision.- Plan, manage and execute a digital marketing plan.- Serve as an advisor to clients in digital marketing solutions with analysis of reports in consultation with support teams.- Manage key accounts of existing and prospective clients. Show less

White Space
Apr 2021 - nowChief Operating OfficerProduct Manager- Product strategy and roadmap justification from market research (WS loyalty and WS intecom).- Pricing strategy that matched to product roadmap.- Established and finalized user stories, mock-up, user flow, operation flow- Monitoring delivery quality and backlogs for better product changes match to market needs.- Collaborating and managing the teams from Tech Lead, QC and Project Team in order to support client with better solutions.- Communicating with external vendor and suppliers to extending product arms and business usages.Sales & Presales (Salesforce and WSP owned solutions)- Conduct clients meeting and presentation.- Clients’ requirement discovery for solution proposal and capabilities demos.- Design overall solution architecture to customer for supporting business use cases.- Conducting technical demo which mapped to business use cases provided from customer.- Consult customer on the best-in-class technology applied with the proposed solution.Managing- Resource performance planning and operation.- Partnership with supplier and communicate for better product and service quantify and quality.- Internal communication with multiple department on daily operation.Consultation (Project Delivery)- Conducting consulting on solution and project objectives delivery.- Implementing Salesforce Marketing Cloud and its’ use cases.- Design and implementing data modeling from marketing perspectives and stand points.- Deliver automated processes and data transformation which required for each of the business campaigns and cases. Show less
Licenses & Certifications

Salesforce Certified Pardot Specialist
SalesforceJun 2020
Salesforce Certified Service Cloud Consultant
SalesforceJun 2020
Salesforce Certified Marketing Cloud Administrator
SalesforceNov 2020- View certificate

Marketing Cloud Personalization Accredited Professional
SalesforceMay 2022 
Salesforce Certified Marketing Cloud Email Specialist
SalesforceMar 2019
Salesforce Certified Marketing Cloud Consultant
SalesforceJun 2019
Salesforce Certified Sales Cloud Consultant
SalesforceAug 2020
Salesforce Certified Administrator (SCA)
SalesforceMay 2020- View certificate

Marketing Cloud Customer Data Platform Accredited Professional
SalesforceMar 2023 
Salesforce Certified Marketing Cloud Developer
SalesforceOct 2020
Volunteer Experience
Graphic Designer
Issued by Flagship Startup Club on Sept 2015
Associated with Tuyen T.
Languages
- enEnglish
- viVietnamese
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