Matthew Timmons

Experience

• 

  Sigma Systems Inc.

  Jun 2007 - Jul 2012

  Programmer and Designer

  Created screens and updated windows in Microsoft Visual Studio for the company's software program by using C++ programming. Updated the company's software through a ftp versioning program. Helped clients trough a ticketing system that would track errors or issues with the company's software, then would update/commit new versions of the software to satisfy the clients needs.

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  Colab: The Lory Student Center Marketing Shop

  Jul 2012 - Jun 2013

  Graphic Designer

  The Colab: The Lory Student Center Marketing Shop, is a graphic design / marketing firm associated with Colorado State University that helps businesses around or associated with the University find the best way to market their product, service, or company to Fort Collins and sometimes all of Northern Colorado community. The Colab (short for collaboration) is geared towards creating a connection with the client, establishing their general needs, and providing more than what they asked for in means of print, digital, web, social media, and guerilla forms of marketing. At The Colab I have a lot of responsibilities when it comes to generating a successful product for the client. The usual project task list includes: 1. Setting up an initial client meeting.2. Figuring out what the client desires in forms of marketing.3. Generating a design.4. Possibly rebranding the client if necessary.5. Going back and forth with the client to generate the best possible draft design.6. Finalizing the design.7. Setting up the design for all the different forms of marketing, such as posters, handbills, big event banners, web banners, email blasts, etc.8. Setting up invoices for time and billing client.9. Following up to figure out what we could do in the future to make a more successful project or client relationship.The Colab helps me push myself, in the sense that it forces me to be more than just a designer, by helping me use professional business skills to deal with clients and establish a relationship for future work, as well as it forces me to be a marketer for my client, and also it helps me work on my time management, as I juggle multiple projects for different clients at once. Show less

• 

  Marketing 360®

  Jul 2013 - Aug 2022

  Managed the creative workforce, supporting 10,000+ active SMB clients and 550+ employees, at an agency earning $80M+ in annual revenue. Pioneered the project submission process for client-facing roles to submit work to the creative team.Promoted and coached 10 creative leads to oversee smaller groups to manage efficiency and quality. Directed and maintained a creative team of 65+ full-time team members working in hybrid and fully remote environments. Spearheaded user experience problems with our Marketing 360® and Websites 360® products, providing solutions to our product managers and software engineers.Initiated partnerships with Canva, Wellsaidlabs, Monday.com, Nexcess Hosting, GettyImages, Dreamstime, and UpWork to strengthen our team and innovate processes. Show less Hired 33 full-time designers to grow the creative team and produce social posts, videos, websites, print designs, logo designs, and digital advertising collateral for our client base. Developed training resources, creative process resources, and project completion metrics for the team.Instituted creative processes to adjust the workflow of the team, improving efficiency and reducing project turnaround to five business days or less. Procured an internal asset library of 500+ templated solutions (Adobe CS) to improve team efficiency. Introduced 110+ industry-based website starting points for our team and clients to use on our flagship Websites 360® platform. Show less

  • VP of Creative Services

    Jul 2021 - Aug 2022

  • Director of Design

    Oct 2017 - Jul 2021

  • Team Lead - Graphic Designer at Madwire®

    Jul 2013 - Oct 2019
• 

  Aims Community College

  Jun 2018 - Jul 2020

  Advisory Board Member

  As a member of the Advisory Board for Aims Community College, I help support the initiatives and direction of the Graphic Design Program at Aims in Greeley to set the program and curriculum up for success. This includes providing industry insight as to what companies are looking for and considering when evaluating ideal Graphic Design or Multimedia Arts candidates in the hiring process. This board would also discuss tools, equipment, and other budgetary items the university would need to consider for future semesters. Additionally, the board will evaluate core skillsets that need to be included in the course work to provide fundamental skills that are desirable by a wide variety of companies and positions. Show less

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  Front Range Community College

  Aug 2019 - Mar 2023

  Advisory Board Chair

  As President of the MGD Advisory Board, I help support the initiatives and direction of the Multimedia Graphic Design Program at Front Range Community College to set the program and curriculum up for success. This includes providing industry insight as to what companies are looking for and considering when evaluating ideal Graphic Design or Multimedia Arts candidates in the hiring process. Additionally, the board will evaluate core skillsets that need to be included in the course work to provide fundamental skills that are desirable by a wide variety of companies and positions. Show less

• 

  Venus et Fleur

  Sept 2022 - Mar 2024

  Directed and allocated resources for all creative projects, optimizing budget utilization and team efficiency.Orchestrated the intake and assignment of inbound creative requests, aligning projects with team expertise and capacity.Cultivated and managed vendor partnerships, proactively seeking cost-saving opportunities and negotiating contracts for maximum value.Collaborated with Product, Business Development, Retail, and Marketing teams to establish and manage annual, quarterly, and monthly project timelines, ensuring timely delivery of creative assets.Orchestrated timely rounds of stakeholder feedback, synthesizing input to drive creative direction and project success.Identified and implemented workflow efficiencies and process improvements, leveraging tools and methodologies to enhance team productivity.Designed and maintained an optimal asset management system using platforms such as Dropbox, Google Drive, and Canva, streamlining access to creative resources.Served as a key liaison between the creative team and other departments, fostering collaboration and alignment to achieve shared goals.Proactively resolved conflicts between team members and other departments, promoting a harmonious work environment conducive to creative collaboration.Executed graphic design and editing/retouching across various channels, including ecommerce UI/UX, external marketplaces (e.g., Amazon, department stores), email, SMS, multiple ad platforms, print, retail stores, and internal resources. Show less

  • Director of Creative Services

    Mar 2023 - Mar 2024

  • Creative Services Manager

    Sept 2022 - Mar 2023
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  Clearly Acquired

  Nov 2023 - now

  Director of Design

  Developed and implemented a comprehensive design strategy aligned with business objectives, resulting in increased user engagement and satisfaction.Led the end-to-end design process, from conceptualization to execution, ensuring high-quality deliverables that meet both user needs and business objectives.Collaborated closely with cross-functional stakeholders to define product requirements and priorities, ensuring alignment between design and business goals.Conducted extensive user research and usability testing to gather insights and inform design decisions, resulting in data-driven improvements to the platform.Established and maintained design systems and standards to ensure consistency and scalability across all product touch-points.Stayed abreast of industry trends and best practices, incorporating innovative design techniques and technologies to enhance the platform's competitive edge. Show less