Estephania Aguilar

Estephania Aguilar

Partnerships Associate

Followers of Estephania Aguilar203 followers
location of Estephania AguilarNorwalk, Connecticut, United States

Connect with Estephania Aguilar to Send Message

Connect

Connect with Estephania Aguilar to Send Message

Connect
  • Timeline

  • About me

    Small Business Owner at Solful Roots

  • Education

    • University of Connecticut

      2016 - 2018
      Bachelor’s Degree Economics

      Activities and Societies: Minor in Engineering Management; Undergraduate Student Government: College of Liberal Arts and Sciences Senator; Women of Economics Club; Advertising Club

    • Norwalk Community College

      2014 - 2016
      Associate’s Degree Accounting and Business Administration

      Activities and Societies: Phi Theta Kappa; Vice President of Career Success Club; Business Club; Accounting Society

  • Experience

    • HealixGlobal

      Aug 2018 - Mar 2020
      Partnerships Associate

      -Ensure and advocate for partner relationships with various media outlets and platforms to accurately and beneficially maintain clients’ linear and digital TV media scheduling in accordance with their goals, guidelines, KPIs, and their requests-Direct usage with media and marketing tools and programs including MediaOcean (MBOX, Pisma), ComScore, Dimensions, DCM Google, Innovid, and Kantar to target and quality monitor, ensuring brands are reaching audience delivery, viewability, video completion rate, and optimize campaigns where necessary-Contribute to campaign set ups and executions by creating and analyzing billing, order letters, specs, and pre and post documentations. -Distribute, collect and organize RFPs, track and report budgets, monitor any creative rotations, resolve any billing and traffic discrepancies, and update buy summary documents to accurately reflect live buys and ensure accuracy and ease throughout processes Show less

    • VITRO

      Mar 2020 - Feb 2021
      Media Coordinator

      -Clients: Toyo Tires, USS Midway, Boston Scientific (Treatment Divisions: Spinal Cord Stimulator, Vertiflex, Deep Brain Stimulator)-Facilitate the communication between the client and the creative team: planning, budgeting, executing/launching, and optimizing campaigns -Work with various forms of advertising including social, print, paid search, and display-Directly build, traffick, and optimize media performance within Google Campaign Manager and Facebook-Compile digital and traditional media reports and provide insights-Create media authorizations, track all vendor invoices, and responsible for tracking all budgets, billing, and weekly reporting for projects/initiatives and carried out the closing process-Manage the execution of 360 virtual webinar events for our Boston Scientific client during the pandemic. Took a leading role in this project- built, trafficked, and optimized-Point of contact when it came to creating/building and executing display campaigns using Google Campaign Manager-Monitor and manage all Facebook comments/posts on a daily basis using Social Studio, providing real-time engagement-Assist with sending out RFPs and reviewing them -Maintain relationships with vendors and partners Show less

    • Solful Roots

      Nov 2021 - now
      Small Business Owner
    • ICON International, Inc.

      Jan 2022 - now
      Paid Social Lead
  • Licenses & Certifications

    • Media Foundations 200 Certificate

      IPG Mediabrands
    • TikTok Media Buying Certification Exam

      TikTok for Business
      Jun 2025
      View certificate certificate
    • Snapchat Advertising Core Competencies Certification

      Snap Inc.
      Sept 2018
      View certificate certificate