
Timeline
About me
Program Management | Lead Generation | Channel Marketing | B2B Marketing in IT | Partner Marketing
Education

Universiti kebangsaan malaysia
2010 - 2013Bachelor of business administration (bba) international business 3.15/4Activities and Societies: OLD FOLKS HOME 2011; ORANG ASLI 2011; UKM CAREER EXPO 2012; RUMAH HOPE 2013.
Experience

Sellbytel group
Nov 2013 - Dec 2015* Technical support for Hong Kong, Taiwan and Mainland China customer on their product issue.* Ensure the 90% customer satisfaction.* Working with Googler on the product update and deliver the update to the agent. * Collab specialist for Google Apps (Google Drive, Google Sites,etc) * Language Quality Analyst * Create Chinese email template for the team member* Review the language agent's email if needed* Review the DSAT case
Google Apps Product Specialist
Aug 2013 - Dec 2015Chinese Language Specialist
Nov 2013 - Feb 2015

Bchannels
Jan 2016 - Mar 2023* Supporting Program Director in the global project, expanding the vendor project from APAC concierge project to the Global concierge program.* Orchestrated strategic planning for partner marketing plans and campaigns across the APAC (SEA, INDIA, ANZ & GCR) Region.* Directed the creation and adaptation of data from various data points to produce weekly Global and APAC reports.* Crafted marketing briefs for presentations and team training on a quarterly basis, ensuring the team members can independently conduct partner training sessions.* Managing 8 people in the team, supporting the team to achieve both project and personal goals* Manage project financials to ensure team efficiency. Show less * Directed more than 200 campaigns, ensuring strategic alignment and effective execution.* Facilitated MDF (Market Development Fund) requests and claims, including managing third-party agencies where appropriate and monitoring ROI.* Collaborated with partner and local sales & marketing teams to understand solution focus and sourced suitable materials provided by our client.* Controlled lead monitoring and was accountable for supporting the end-to-end lead management process.* The first point of contact for specific client deliverables, responding promptly and effectively.* Participated in identifying and resolving client issues, escalating to the Program Director when necessary. Show less * Supporting partner-led lead generation through the utilization of the marketing tool Content Syndication and Partner Marketing Central.* Providing partners with marketing support in line with their investment, expectation, and delivering ROI to support the growth goal of the vendor.* Outbound call over 200 vendor’s partners across the APAC (ANZ & GCR) region, update contact and profiling.* Train vendor partners on their marketing platform to improve partner adoption rates.* Supporting the internal team on the vendor data matching tasks, Intel, IBM.* Supporting vendor IT terms translation work, from English to Simplified Chinese and Traditional Chinese. Show less
Program Manager
Feb 2022 - Mar 2023Project Manager
Feb 2021 - Mar 2022Marketing Team Lead
Nov 2018 - Jan 2021Senior Marketing Executive
Feb 2017 - Nov 2018Marketing Executive
Jan 2016 - Feb 2017

The channel company
Mar 2023 - nowProgram manager* Channel consultation for world’s largest technology companies, managing and supporting their partners to grow in the partner network.* Crafted project timeline and training materials for the team members to follow.* Manage key accounts and projects in the APAC region. Google, Dell, ZiftOne, Autodesk.* Formulating, organizing and monitoring inter-connected projects.* Coordinating cross-project activities.
Licenses & Certifications
- View certificate

Cloud technical series - ai agents edition
Google cloud asia pacificAug 2025 - View certificate

Contextual marketing certification course
HubspotNov 2019 - View certificate

A to ziftone
Zift solutionsOct 2023
Languages
- enEnglish
- chChinese
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