
Timeline
About me
Founder + Chief Copywriter at High Standard Copy | Cannabis Copywriter | Effective Content Creation & Email Campaigns for Cannabis and CBD
Education

University of south florida
2011 - 2014Bachelor's degree public relations
University of south florida
2011 - 2014Bachelor's degree spanish language
Experience

Agilethought
Nov 2013 - Jun 2015Marketing assistant• Maintained company social media sites including Facebook, Twitter, and LinkedIn • Wrote press releases about upcoming events, company accomplishments, etc.• Helped plan and promote external company events such as webinars and trade shows• Researched new promotional items and strategies• Researched competitors and possible clients• Updated company website with news, upcoming events, blog posts, etc.• Recorded, edited, and published podcasts on the company’s behalf • Wrote and distributed weekly company-wide emails with company happenings and updates• Filmed, edited, and published promotional videos for internal and external audiences on the company’s behalf • Edited marketing materials including infographics, blog posts, webinars, etc.• Photographed company events, employee headshots, and website stock photos Show less

Main street hub
May 2016 - Jan 2018• Managed a growing number of customers and contracted photographers, making sure information stayed up-to-date, accurate, and well organized using technologies such as DocuSign, Front, and JIRA• Owned external communications with both customers and photographers• Collected and organized data for quality assurance, company reference, error prevention, and to help improve internal procedures and expedite future requests• Scheduled 12-25 photoshoots per day using various technologies including Confluence, JIRA, Zendesk, Salesforce, and Front• Identified areas for improvement and organizational standards within operations andcreated/implemented solutions Show less • Built and nurtured strong community engagement for over 100 local businesses via social media• Created original written and visual content for a wide-ranging portfolio of businesses located throughout the country• Engaged with online audiences while protecting and improving customers’ reputations by responding to customer reviews on platforms including Yelp, TripAdvisor, Facebook, and Google+ • Collaborated with teammates across departments to implement customer feedback, create innovative strategies, and help develop best practices Show less
Production Coordinator
Jan 2017 - Jan 2018Content Specialist
Aug 2016 - Dec 2016Social Media Community Manager
May 2016 - Aug 2016

Huckabee
Feb 2018 - Jul 2019Communications coordinator• Key member of a project team that successfully helped five different K-12 public school district clients pass six propositions totaling $718 million worth of bonds• Personal school bond election campaign success rate of 71 percent• Developed and implemented social media strategies and content including creating social media profiles, managing regular posts, and targeted advertising• Developed branding and PR plans, executed messaging, creative content, and marketing collateral as well as guided K-12 public school clients and political action committees through the execution of successful communications strategies and bond elections Show less

High standard copy (owner)
Aug 2019 - nowCannabis copywriter & marketing strategistI write everything you don't want to (or simply don't have the time to).✅ Optimized blog posts that explain the scientific benefits of your product without confusing the reader✅ Tailored web pages that reflect who/what your brand is or has grown into✅ Enticing product descriptions that quickly fill a shopping cart✅ Persuasive emails that make customers excited to see your brand name in their inbox✅ Just about anything else you might needThe cannabis industry is wild and you already have too much to worry about. DM me and let's chat. I absolutely love worrying about words. 😎🔗 highstandardcopy.com📨 [email protected] Show less
Licenses & Certifications

Certified cannabis professional
Florida gulf coast universityMar 2022
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