James Campelo

Experience

• 

  FLAGCX

  May 2013 - May 2014

  Art Director Intern

  • Internship at an advertising agency focused on social media.• Worked for Coca-Cola Brazil’s official Facebook page and their products: Kuat, I9 by Powerade, mate leão, Powerade, and Schweppes• Creation of assets, key visuals, and illustrations for the brands' official social networks

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  Folha

  Apr 2014 - Jan 2015

  Art Director Assistant

  • Producing compelling visual identity for Brazilian singles and artist campaigns, including email marketing, campaign assets on Facebook, Instagram, Youtube, printed design, and illustrations for songs launches.

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  DGBZ

  Jan 2015 - Jun 2016

  Art Director Jr

  • Creation of branding, email marketing, advertising banners on social media, printed design, and editing images for multinational real estate companies in São Paulo and Miami• Crafting landing pages to promote real estate sales projects in high-end regions of São Paulo

• 

  Pipoca Digital

  Jun 2016 - Dec 2017

  Midweight Art Director

  • Visual campaigns for a range of brands including lingerie brands, cinema, and public figures• Email marketing and branding layouts to enhance performance and engagement on social media• Photography treatment for public figures to be used on websites and social media campaigns• Printed and digital design for large-scale political campaigns in São Paulo

• 

  Sony Music Entertainment

  Jan 2018 - Sept 2021

  Senior Art Director, Graphic and Digital Designer

  • Album cover artwork for singles/playlists for Brazilian artists• Producing visual identity for artists and international playlist campaigns• Produce printed album designs such as vinyls, CDs, and DVDs for Brazilian artists • International media production for Brazilian and American artists• Artistic direction at photoshoots to create singles covers • Pre-save page designs to drive fan base engagement for upcoming singles• Design packaging for singles launches, such as recognition trophies, certification boards for national and international artists (i.e. platinum/gold)• Image treatment, colorizing and retouching of artists’ official images for use on digital platforms (i.e. Spotify, Apple Music, Deezer, Amazon Music, Youtube )• Creating visual identities for official Sony Music Brazil pages on Youtube • Crafting visual campaigns and working with the creative team for Filtr Brazil’s playlists campaigns for Spotify, Facebook, and Instagram• Vector, 3D, and iconographic illustrations • Editing videos and motion graphics for promotional assets on social networks and digital music platforms• Art direction of annual projects to publicize the Sony Music Brazil brand in magazines and external media Show less

• 

  Tailored Industry Inc.

  Aug 2020 - Feb 2021

  Freelance Art Director

  • Visual identity for seasonal campaigns• Support and direction of photoshoots inside and outside studio settings• Illustrations for social media and email collateral• Create visual and illustrative elements for the official website• Editing and manipulation of images (product imagery/model shots)• Creating storyboards for video advertisements

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  Superside

  Sept 2021 - now

  - Engaging in strategic initiatives within the company to enhance the accounts.- Demonstrating proficiency in nurturing accounts and resolving challenges effectively.- Showcasing expertise in executing diverse design media, including presentations, illustrations, branding, storyboards, infographics, and more.- Crafting compelling designs that elevate the presence of esteemed global brands.- Collaborating as a valuable member of dedicated account teams, taking creative ownership, and contributing to the growth and development of our clients.- Managing multiple projects simultaneously with meticulous attention to detail, ensuring timely and budget-conscious delivery.- Creating impactful designs across a broad range of projects, encompassing logo and brand identity (re)design, presentation design, digital ads, and marketing design.- Possesses expertise in a wide range of design disciplines including presentations, print design, eBook and digital reports design, email design, ad creative, social media creative, landing page design, packaging and merch design, concept creation, branding, storyboards, illustration design, and iconography.- Successfully completed projects for prominent accounts such as Meta, Amazon, Wilson, Coinbase, Ricoh, and more, showcasing their ability to handle assignments for esteemed global brands.- Demonstrates the capability to create captivating designs that resonate with audiences, elevate brand identities, and contribute to the growth and success of clients' businesses. Show less

  • Creative AI | Senior Designer

    Dec 2023 - now

  • Senior Designer / Creative Team Lead

    Sept 2021 - now