Michel Goya

Experience

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  Nichicon (America) Corporation

  Nov 2006 - Nov 2007

  Operations
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  IHI Corporation

  Dec 2007 - Jan 2010

  Operations Coordinator

  International experience, in Japan, worked with bridge drilling projects, working with:+ Analysis of projects from clients in the United States and Japan+ Relationship with clients, aligning needs and deadlines+ Bridge drilling execution, guaranteeing processes (protocols) and quality

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  Sinnergy Tecnologia em Medicina

  Jan 2012 - Feb 2020

  Leader of the company's commercial area, he was responsible for the entire business prospecting model, account profitability and customer journey, driving ~20% revenue/year growth.Key activities:+ Commercial Planning: market analysis, potential business, sales targets+ Daily results analysis (KPIs), acting on quantitative and qualitative deviations+ Visits to operations, diagnosing opportunities+ Relationship with internal and external clients (portfolio)+ Negotiation with health operators/hospitals, regarding products, prices, deadlines+ Sales cost analysis, proposing a review of channels/models of operation+ Leadership of 10 people directly and +30 indirectly Show less

  • Partner & Sales Director

    Dec 2015 - Feb 2020

  • Senior Sales Executive

    Aug 2013 - Dec 2015

  • Business Consultant

    Jan 2012 - Aug 2013
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  OPME Log

  Jan 2020 - now

  Responsible for all operations at OPME Log in Brazil, overseeing the monthly handling of R$ 3.8 billion in surgical products.Leads hundreds of employees and has driven over 370% revenue growth in the past three years.Key Responsibilities:+ KPI management, strategic analysis, and presentations to the board of directors;+ Medium and long-term strategic planning;+ Sales strategy – setting targets, performance analysis, and driving new business initiatives;+ Strategic financial management – P&L, cash flow, and financial planning to ensure business longevity;+ Marketing planning – communication, events, pricing strategy, and market intelligence;+ Mapping and reviewing all logistical/operational processes;+ Strategic KPI analysis and planning using financial, operational, and quality indicators;+ Client relationship management, focusing on customer experience and new business opportunities;+ Full oversight of the logistics journey, ensuring on-time deliveries;+ Quality management – handling complaints (NPS), cancellations, and other performance metrics. Show less Structured OPME Log from its foundation, developing technology, infrastructure, teams, and processes. Led the company’s expansion across multiple states.OPME Log is a logistics company that supports manufacturers and distributors in delivering to hospitals with safety and efficiency.Key Responsibilities:+ Oversight of short, medium, and long-term processes;+ Definition and execution of sales strategies – setting goals, performance analysis, and initiatives for new business;+ Financial management – P&L, cash flow, and financial planning to ensure business longevity;+ Marketing planning – communication, events, pricing strategies, and market intelligence;+ Mapping and reviewing all logistical/operational processes;+ Client relationship management – focusing on customer experience and new business development;+ End-to-end logistics oversight, ensuring on-time deliveries;+ Quality management – handling complaints (NPS), cancellations, and returns;+ Leadership of a 40-person team. Show less

  • CEO

    Oct 2023 - now

  • Partner & Managing Director

    Jan 2020 - Oct 2023
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  Brazilian Association of Health Startups and Healthtechs

  May 2024 - now

  Director of Institutional Relations

  Responsible for managing relationships and negotiations between companies, institutions, and the association.+ KPI analysis, strategic review, and presentations to the board through KPIs;+ Short, medium, and long-term strategic planning;+ Management of institutional relations between companies and the association;+ Strategic negotiation with partner companies and investors.

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  Casa Med

  Aug 2024 - now

  Board Member

  Responsible for analyzing and presenting strategic and operational feasibility plans to the administrative board.Involved in managing investment theses and raising Venture Capital funding.+ Medium and long-term strategic planning;+ Strategic planning for business longevity;+ Marketing planning: communication, pricing strategy, point of sale (POS), and market intelligence;+ Mapping and reviewing all operational processes.