
Yara El Ashram
Market Research Assistant

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About me
Head of Marketing, El Ahly Momkn
Education

El Alsson British & American International Schools
-American Diploma Buisness Administration GPA 3.75
Nile University - NU
2011 - 2015Bachelor’s Degree Entrepreneurship/Entrepreneurial Studies GPA 3.8
Experience

AEBA (Asia Egypt Business Association)
Jul 2013 - Oct 2013Market Research Assistant- Actively monitor and manage all forms of Social Media (e.g. Face Book, Twitter, etc) to reach potential clients and establish presence- Support the Marketing Manager in delivering publicity and general marketing campaigns- Content management of articles,..etc. on social media platforms- Track and present social marketing trends and solutions

Raya Information Technology
Jan 2015 - Feb 2019Marketing Executive- Build and execute social media strategy- Generate, edit, publish and share daily content- Set up and optimize company pages to increase the visibility of company’s social content- Create editorial calendars and syndication schedules- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Innovety
Jul 2015 - Sept 2015Marketing Executive- Research and explore new markets and businesses- Identify opportunities for growth and development of existing and new businesses- Present to and consult with mid-level management on business trends with a view to developing new services and products Compile comprehensive reports- Participate in educational opportunities; reading professional publications and participating with professional organizations

Fine Solutions. A FHH Company
Mar 2019 - Feb 2021Marketing Supervisor• Develop and deliver marketing strategy to Country Manager & Regional Marketing Management, derived from industry insights and category expertise.• Create & develop online campaigns, press releases & local activations to promote new products and services.• Intensive experience in handling marketing/brand BTL activities, marketing materials production, print, and activations • Establish strategic partnerships & win new businesses, through joining sales meetings and creating win-win for existing & potential clients• Execute regional marketing programs for HORECA & healthcare sectors.• Manage & organize co-sponsored trainings for existing & potential customers• Develop new products based on market analysis to expand product portfolio & increase profitability• Create joint-value marketing activities for clients• Lead the sales team to pitch and present marketing programs through messaging/communication platforms to current and potential clients.• Research organizations & individuals to find new opportunities Show less

Information Technology Industry Development Agency, ITIDA
Feb 2021 - Jun 2022Senior International Marketing Specialist- Develop & execute business strategies to promote Egypt as primary destination for IT and business services in global markets. - Maintain necessary communication with industry analysts and influencers, provide relevant information, and coordinate related activities to ensure analysts are the sector’s updates.- Assist in formulation of the Go-To-Market initiatives and implementation of Go-To-Market programs and plans in cooperation with different stakeholders- Develop compelling content for engaging target audience including presentations, publications, etc. Show less

Al-Ahly Momkn For E-payment
Jun 2022 - nowHead Of Marketing
Licenses & Certifications
- View certificate

Advanced Digital Marketing
UdacityMar 2021 - View certificate

Google Analytics Individual Qualifications
GoogleSept 2020 - View certificate

Marketing Analytics
University of Virginia Darden School of BusinessOct 2020 - View certificate

Brand Management: Aligning Business, Brand & Behavior
University of LondonOct 2020 - View certificate

Google Adwords
GoogleMar 2017 - View certificate

Google Display Ads
GoogleSept 2020
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