Mahmudur Rahman Refath

Mahmudur Rahman Refath

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location of Mahmudur Rahman RefathBangladesh

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  • Timeline

  • About me

    Territory Manager at Lipton Bangladesh

  • Education

    • Khulna Public College

      2004 - 2012
      Secondary
    • East West University

      2016 - 2020
      Bachelor of Business Administration - BBA Marketing

      Relevant courses:•Principles of Marketing•Marketing Management•Sales Management•Consumer Behavior•Service Marketing•Marketing Research•Brand Management

    • Govt. M. M. City College

      2012 - 2014
      Higher Secondary
  • Experience

    • Quantanite

      Oct 2018 - May 2022

      • Contributed with skills in the best possible way so that, the team can achieve the agreed delivery in a professional manner.• Followed Quantanite's quality assurance process to ensure the quality of the delivery.• Worked closely with the team to highlight obstacles that arise in the working process and eliminate them.• Highlighted ambiguities, if they arise in the instruction or in the assignment.• Documented the complete work process and if any changes required, communicate with team members and line manager.• Contributed and assisted with work process and assignment target improvements. Show less

      • Associate

        Apr 2021 - May 2022
      • Senior Business Analyst

        Apr 2019 - Apr 2021
      • Business Analyst

        Oct 2018 - Apr 2019
    • LIPTON Teas and Infusions

      May 2022 - now

      Major Job Responsibilities:• Ensure achievement of monthly, quarterly and annual secondary sales targets.• Sales target setting for dsr and monitoring distributor sales force.• Monitor of secondary sales and mid-course corrections and inputs.• Set up of new distributor in assigned jurisdictionm.• Ensure distributors provide required infrastructure as per requirements.• Execute territory, town & beat plans as per agreed norms.• Market work with distributor sales force wherein he is expected to.• Check availability of all ranges in the outlet.• Make the sales call as per situation in the outlet.• Call for all brands, all skus and ensure range selling.• Check for freshness of product inside the outlet.• Ensure visibility and good number of facings compared to competitor and/or competing categories.• Attend to any complaints/queries from the retailer and provide a satisfactory answer.• Enhance productivity of salesman.• Ensure freshness.• Maintain and enhance relationships with key outlets, institutions and key stake holders.• Secure primary and secondary visibility as per plan in all key outlets.• Determine execution plan of distributor field force and regular follow up.• Supervise pos utilization as per norms, across outlets.• Implement and regulate paid displays and trade schemes as per plan.• Plan and execute activations at all targeted outlets.• Execute and monitor any given activation plan.• Ensure timely payment is done by distributor for smooth primary.• Educate and train distributors on internal systems & processes.• Making sure that distributor maintain right investment and infrastructure as per company norms.• Ensure that distributor maintaining all required report as per company guideline.• Ensure preparing and processing of all distributor claims as per agreed timelines.• Visit distributor warehouse to check infrastructure, quality and inventory status.• Ensure 100% adherence on company’s trade investment. Show less

      • Territory Manager

        Jan 2024 - now
      • Territory Officer

        May 2022 - Jan 2024
  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Mahmudur Rahman Refath
      GM Award for Q4-22 Lipton Jun 2023
  • Volunteer Experience

    • Instructor

      Issued by Microsoft TEALS Program on Mar 2018
      Microsoft TEALS ProgramAssociated with Mahmudur Rahman Refath
    • Coordinator Of Volunteers

      Issued by Embassy of Sweden on Oct 2018
      Embassy of SwedenAssociated with Mahmudur Rahman Refath
    • Visual Art Developer

      Issued by Google Developers on Sept 2018
      Google DevelopersAssociated with Mahmudur Rahman Refath