Experience

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  On the rox e-magazine

  Oct 2013 - Dec 2016

  Have had the opportunity to pen down film reviews of latest Bengali and Hindi movies on a regular basis, write articles on generic topics of films which allows a lot of Research on them, interview eminent personalities like Mir Afsar Ali (Anchor, Actor, Singer, RJ) and many others. Kolkata's 1st web magazine designed to present raw flavours of the city and the country to its readers, with a vast arena ranging from Fashion, Bioscope to Food, Sports among others. Has given me the opportunity to be a part of the Public Relations Team for the E-Magazine, as well as a part of the organizing team of its annual shows Infusion and Bangaliyana for 2014 and 2015, looking into the public relations, celebrity handling and media invites for the events.

  • Web Content Writer

    Feb 2016 - Dec 2016

  • Public Relations Officer

    Oct 2013 - Feb 2016
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  Radio mirchi

  Feb 2015 - Feb 2016

  Social media content provider

  Have worked on two of the biggest projects of Mirchi 98.3 Kolkata. Mirchi Music Awards Bangla and Mirchi Jalshaghar. The content provided to them in the forms of pictures and videos have been used for social media marketing as well as for promotional purposes in print media.

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  News beat media

  Jun 2015 - Aug 2016

  Chief reporter/photographer

  Bi-weekly newspaper with an aim to provide real and truthful information to the readers. Have had the opportunity to interview eminent personalities like Joy Sarkar (Musician), Satrajit Sen (Filmmaker and Producer) among many others.

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  Tata consultancy services

  Oct 2017 - Jun 2019

  Assistant system engineer

  - Reviewed & executed monthly Application Maintenance requirements of client platforms and deployment of code to higher environments using Salesforce Copado & GitHub - Developed an automation project to purge customer data to comply to EU GDPR rules Integrated Salesforce client platform(s) with Google Analytics and Live Agent Chat- Detected and resolved bugs through coding/configuration after every scheduled functionality testing of the client platforms- Coordinated with business clients to showcase platform modifications and requirementsTools Used: Salesforce Sales/Service Cloud, Copado, GitHub, Google Analytics Show less

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  Schneider electric

  May 2020 - Jun 2020

  Marketing intern

  - Conducted Competitive analysis of Schneider Electric's digital communication channels like web, social, email through industry benchmarking of 10 B2B players- Derived insights from 30 in-depth interviews and engagement-based customer behaviours like search, browse, purchase for an improved SEO and UI/UX design - Formulated Content, SEO & Site Merchandising strategies through data analysis of social media metrics viz. engagement rate, impressions, reach of Schneider Electric digital propertiesTools Used: AT Internet, SerpStat, SimilarWeb, ScreamingFrog Show less

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  Searce inc

  May 2021 - Aug 2021

  Marketing strategy & ops analyst
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  Hoichoi

  Sept 2021 - now

  • Manager - Business Operations

    Apr 2022 - now

  • Management Trainee - Brand & Communications

    Sept 2021 - Apr 2022