Frazer D'sa

Frazer D'sa

Digital Marketing Executive

Followers of Frazer D'sa949 followers
location of Frazer D'saMumbai, Maharashtra, India

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  • Timeline

  • About me

    Senior Business Manager at Performics India (Publicis groupe)

  • Education

    • Jasudben ML School - India

      2012 - 2014
      ISC Marketing/Marketing Management, General
    • St Andrew's College of Arts, Science and Commerce

      2014 - 2017
      Bachelor of management studies - B.M.S. Marketing
    • Lilavatibai Podar Sr Secondary School

      2004 - 2012
      ICSE
  • Experience

    • Avanzar Health

      Dec 2017 - Jan 2019
      Digital Marketing Executive
    • Performics India

      Jan 2019 - now

      Client Portfolio - Lakme, Dove, Vaseline, Pond's, Toothsi & Skinnsi, Stanza LivingSpearheading a team of 10 members in delivering results for top DTC brands – Managing, training & motivating team to achieve monthly targets as per media plan & grow to the next levelClient management & servicing – presenting monthly/quarterly reviews to key marketing heads, point of escalation & resolution on client queries. Initiating & leading frequent meetings with clientsPlayed an instrumental role in winning New Digital Performance Accounts for the company & creating New Business Proposals for Existing ClientsStrategizing, creating, monitoring, and iterating ad campaigns across multiple channels, primarily on Google & Facebook Ads, additionally exploring relevant publishers & platforms for clientProviding insights and recommendations leading to efficient campaign management based on in-depth reporting/analysis (daily, weekly monthly & quarterly), competitor research, audience persona’s & moreSuggesting optimal media mix for our business partners to maximize the ROI Show less

      • Senior Business Manager

        Oct 2023 - now
      • Business Manager

        Apr 2022 - Sept 2023
      • Associate

        Feb 2021 - Mar 2022
      • Analyst

        Jan 2019 - Jan 2021
  • Licenses & Certifications