Aleena Salahuddin

Experience

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  Global News Pakistan-Multilingual News Agency

  Dec 2022 - Mar 2023

  Finance Journalist & Correspondent

  Getting placed as a journalist intern at Global News Pakistan made me gain hands-on experience in journalism. From writing press releases, and news articles to opinion editorials related to finance and business, my work at GNP has polished my writing and critical thinking skills. Moreover, it has broadened my perspective on socio-economic and political issues in the world.

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  H&M Productions

  Jan 2023 - Mar 2023

  Researcher & Correspondent

  'Inside the gates of Lahore' is a book written by BaalWala, a YouTube personality affiliated with HM Productions. The aim of the book is to bring to light and promote the neglected Hindu, Sikh and Mughal heritage and history of Old Lahore to give rise to religious tourism in Pakistan. I got appointed by HM Productions as the researcher and reviewer of this book as well as for corresponding with Department of Archaeology and Museums (DOAM) Pakistan to provide more insight to my team incharge of developing the book. Show less

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  H&M Productions

  Jun 2023 - Aug 2023

  Associate Producer

  Assistant director of a shoot for a YouTube channel named 'BaalWala' under HM Productions. The shoot included uncovering the history and heritage of various districts of Gilgit Baltistan and it's diverse culture.

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  Baked Bliss Co.

  Jan 2024 - May 2024

  CEO & Co-founder

  As CEO and co-founder of Baked Bliss Co., I was responsible for steering our vision of delivering delightful baked goods. In addition to leading strategic direction and fostering a culture of creativity and quality, I oversaw finance, marketing, branding, advertising, and sales. From the company's inception, I ensured our products use the finest ingredients and stay ahead of culinary trends. I actively built relationships, gathered customer feedback, and prioritized sustainability. My multifaceted role encapsulated passion, dedication, and a drive to create joy through exceptional baked treats while managing key aspects of our business growth and success. Show less

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  AURATZAAT (عورت زات)

  May 2024 - now

  Founder & Director

  As the Founder and Director of Auratzaat, I am committed to advancing traditional feminist values and empowering women as independent entities. Leading initiatives focused on cultural reformation, autonomous female identity, and exclusive feminist advocacy, I ensure that Auratzaat remains at the forefront of promoting women's rights and equality.

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  Excelerate

  Oct 2024 - now

  As a business strategy intern, I conduct virtual market research to provide insights for strategic decision-making and collaborate with consultants and teams online to develop business strategies and recommendations.Furthermore, my role involves assisting in preparing digital presentations and reports to support client strategies. In addition, contributing to virtual meetings by sharing findings and offering strategic input on key projects is my responsibility as well. As a remote Digital Marketing Intern with Excelerate x Rochester Institute of Technology, I leverage data-driven insights to develop and implement effective digital marketing strategies. My role involvess conducting comprehensive market research, optimizing content for SEO, and analyzing campaign performance to drive engagement. By collaborating with cross-functional teams, I aim to enhance brand visibility and contribute to innovative marketing solutions that resonate with target audiences. As a remote Digital Strategy Associate Intern, I assist in conducting digital market research, collaborate with virtual teams to analyze trends and help develop digital marketing plans. I support online campaigns aimed at improving client engagement and contribute insights during strategy meetings to enhance digital performance. Additionally, I assist in creating content strategies to strengthen online brand presence and optimize the user experience.

  • Business Strategy Intern (ExceleratexSaintLouisUniversity - Business Consulting Early Internship )

    Oct 2024 - now

  • Digital Marketing Intern (ExceleratexRIT - Digital Marketing Virtual Internship)

    Oct 2024 - now

  • Digital Strategy Intern (ExceleratexSaintLouisUniversity - Digital Strategy Early Internship )

    Oct 2024 - now