Sarmad Ali Chohan

Sarmad Ali Chohan

Technical Marketing Intern

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  • Timeline

  • About me

    Head of Projects & Analytics | Project Management | Data Science

  • Education

    • Ghulam Ishaq Khan Institute of Engineering Sciences and Technology

      2014 - 2018
      Bachelor's degree Mechanical Engineering
    • Beaconhouse

      2009 - 2012
      O Levels PHYSICAL SCIENCES
    • Lahore Grammar School

      2012 - 2014
      A Levels Physics
  • Experience

    • BASF

      Jan 2017 - Jan 2017
      Technical Marketing Intern

      As Technical Marketing Intern, I conducted the research & provided production input resulted in slashing down the running cost of buses by 34%.

    • IFFCO Pakistan (Pvt) Limited

      Apr 2017 - Jan 2017
      Project Intern

      As Project Intern, I functioned and contributed to optimizing the performance of Deodorizer in the largest oil refinery in Pakistan

    • House of Habib

      Jan 2018 - Jan 2021

      As an Assistant Manager of Manufacturing Analytics & Projects, I have overseen the successful installation and operation of Final Assembly, Cover, Foam, and Weld Shop production lines, ensured maximum output while maintained quality standards. Through rigorous analytics and problem-solving, I've guaranteed that products meet specifications, stay within budget, and have minimal wastage, resulting in significant reductions in non-conformities. I have adeptly addressed customer concerns, leveraging my skills in Customer Relationship Management (CRM) to resolve complaints without escalations.By strategically reallocating employees and equipment, I boosted production efficiency and achieved optimal resource utilization. This transition not only maintained production targets but also diminished inventory costs, saving the organization over $60K. Through data wrangling and analytics, I effectively reduced overhead by 2512 man-hours monthly. I also designed and implemented Line Balancing Charts for comprehensive production processes, reaching a remarkable 98% resource utilization rate to meet consumer demands.Using tools like MySQL and Microsoft Power BI, I pioneered the creation of a cloud based OEE monitoring dashboard for real-time insights across 11 production lines, which resulted in a significant uptick in output. My leadership spans overseeing 66 reports and promoting a culture of excellence within the team. I've been instrumental in fostering a stimulating work environment, encouraging growth opportunities, and driving peak performance. Meno dettagli As a Group Management Trainee, I was entrusted with overseeing the effective implementation and application of thermal systems, electrical systems, and engine components. Using MATLAB, I diligently led machinery inspections, pinpointing and mitigating risks to ensure timely project completion in sync with set requirements. My proactive approach resulted in recommending upgrades and alternatives for outdated equipment, saving the company Rs 3.5M.Additionally, I excelled in troubleshooting equipment issues and took the lead in both preventative and corrective maintenance operations for machinery, ensuring optimal performance and longevity. Meno dettagli

      • Assistant Manager Manufacturing Analytics & Projects

        Jan 2019 - Jan 2021
      • Group Management Trainee

        Jan 2018 - Jan 2019
    • Lucky Motor Corporation Limited (Formerly KIA Lucky Motors Pakistan Limited)

      Jan 2021 - Jan 2023

      As the Lead for Production and Projects at Lucky Motor Corporation, I undertook a pivotal role in establishing an auto parts manufacturing plant with an impressive annual capacity of 50,000 vehicles. Working under strict budget constraints, I completed this complex project within 18 months, meticulously setting up seven critical assembly lines.I demonstrated exemplary leadership by assembling a proficient team of 20 members and effectively liaising with our overseas teams in Korea and France. Together, we pursued and achieved a zero-defect rate and maintained an enviable record of 100% customer satisfaction, indicative of our commitment to quality and excellence.One of the landmark achievements during my tenure was the successful attainment of three crucial ISO certifications (QMS, EMS, and OHS) under my lead auditorship. I pushed the boundaries of quality inspection by developing an AI-based QC inspector, programmed in Python. This advanced system screens 2,000 parts per day for visual defects, resulting in a 35% enhancement in our quality detection rates.Leveraging my data science skills, I processed and analyzed over 10,000 data points, resulting in a revamp of the production line for the intricate wire harness assembly. By identifying and addressing critical bottlenecks, I was instrumental in achieving a significant 30% increase in plant capacity. I also spearheaded after-sales service improvements by employing multivariate regression models to analyze data from over 5,000 global suspension failures. Through this, we identified supplier manufacturing defects, saving 20% of our annual repair budget.In my ongoing 1.5-year journey, I've developed a robust and self-reliant team of 50 professionals, reducing supervisory overhead by 60%. I believe in the power of data science merged with operational excellence, and my contributions to Lucky Motor Corporation testify to this, driving ongoing success in the competitive automotive industry. Meno dettagli

      • Head of Projects & Analytics

        Jan 2023 - Jan 2023
      • Lead Operation Analytics

        Jan 2021 - Jan 2023
    • MadMarketing

      Jan 2022 - now
      Co-Founder

      MadMarketing, a prominent marketing firm, specializes in data-driven strategic development, brand positioning optimization, and delivering exceptional client ROI. We are committed to transforming modern marketing through advanced analytics, machine learning, and cutting-edge strategies. MadMarketing's team is led by experts who oversee a dynamic group of data scientists and marketers, fostering synergy between data-driven approaches and client-centric outcomes. We excel in Quantum Growth Loops (QGLs) Analytics, creating, deploying, and refining QGLs with predictive analytics and A/B testing, resulting in substantial growth for their diverse clientele. Additionally, MadMarketing utilizes Natural Language Processing (NLP) tools and sentiment analysis to gauge consumer responses to marketing campaigns. These insights are used to shape content and drive maximum consumer engagement. Notably, achievements include an 87% increase in client ROI through data-driven strategies, a 23% average growth rate with QGLs, and a remarkable 116% boost in consumer engagement and brand loyalty via sentiment analysis in lifestyle marketing. We also excel in project management using Agile methodologies, ensuring timely delivery and adherence to data strategies. Meno dettagli

    • Cplus Soft

      Jan 2022 - now
      Head of Project Management
  • Licenses & Certifications

    • Google Project Management: Professional Certificate

      Google
      Jan 2021
    • Advance MS Excel Certificate

      House of Habib
      Jan 2018
    • ISO 14001 Environmental Management System (EMS)

      URS (United Registrar of Systems Ltd)
      Jan 2020
    • Professional Certificate in Data Science

      Harvard University
      Jan 2023
    • Google Analytics for Beginners

      Google
      Jan 2020
    • Verified International Academic Qualifications

      World Education Services
      Jan 2021
      View certificate certificate
    • Analyzing and Visualizing Data with Microsoft Excel

      Microsoft
      Apr 2022