
Iqra Asaf
Ghost Writer

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Connect with Iqra Asaf to Send Message
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About me
SEO Content Writer | Local SEO Expert | GMB | On-Page SEO | Off-Page SEO | Technical SEO | Keyword Research | Website Audits
Education

National University of Computer and Emerging Sciences
2018 - 2022Master's degree Computer Science
Government College University, Faisalabad
2013 - 2017Bachelor's degree Computer Science
Experience

Freelance
Apr 2016 - Jul 2017Ghost WriterI crafted compelling and engaging content for diverse clients. Specializing in blog posts, articles, and web content, I ensured each piece reflected the unique voice and vision of the client. My role involved thorough research, meticulous editing, and adherence to strict deadlines, resulting in high-quality content that resonated with target audiences. This experience honed my writing, communication, and project management skills, enabling me to deliver polished and impactful narratives that effectively conveyed the intended message and built strong connections with readers. Show less

Fiverr
Apr 2017 - nowFreelance Blog Writer and Local SEO ExpertAs an SEO Content Writer and Local SEO Expert on Fiverr since April 2017, I have helped numerous businesses enhance their online presence and achieve higher search engine rankings. Specializing in keyword research, on-page optimization, and content creation, I develop SEO strategies tailored to each client's needs. My expertise in local SEO, gained since 2018, includes optimizing Google My Business listings, local citations, and geo-targeted keywords to drive traffic and increase visibility for local businesses. With a focus on delivering measurable results, I consistently produce high-quality, SEO-friendly content that boosts organic traffic and improves search engine rankings. Show less

Axiom
Aug 2018 - Feb 2021SEO ManagerAs an SEO Manager at Axiom, I led a dedicated team to drive organic traffic growth and improve search rankings for diverse clients. My role involved conducting in-depth keyword research, competitive analysis, and content development to optimize client websites effectively. I executed comprehensive on-page and off-page SEO strategies, resulting in a significant 30% increase in organic traffic for key clients. Utilizing tools like Google Analytics and Ahrefs, I tracked performance metrics and made informed strategic adjustments. Additionally, I collaborated closely with content creators, web developers, and marketing teams to ensure the implementation of SEO best practices, enhancing overall digital marketing efforts. Show less

Car Rental Services
Mar 2021 - Dec 2022SEO SpecialistAs an SEO Specialist, I compiled a comprehensive list of business-related keywords and created SEO-optimized content targeting those keywords. I ensured proper interlinking within the content to distribute authority across all pages effectively. By strategically incorporating main keywords into URLs, meta descriptions, and alt text, I enhanced the overall SEO performance. Additionally, I used unique and relevant images to enrich the content. I identified and optimized orphan pages with updated content and published articles on related terms to establish topical authority. These efforts resulted in a notable 17% improvement in click-through rates (CTR). Show less

Alpha IT Agency
Jan 2022 - Feb 2023Search Engine Optimization SpecialistAs an SEO Specialist, I analyzed client websites and blogs to create comprehensive, data-driven SEO reports. Through in-depth keyword research and identification of profitable terms, I significantly improved organic search results. I developed SEO-optimized content, implemented semantic HTML, and addressed issues related to canonicalization and Schema markup. By conducting thorough keyword research and performance monitoring, I provided clients with actionable insights to enhance their SEO strategies. My efforts in improving on-page SEO, including a 40% boost in page speed, resulted in increased organic traffic and overall website performance. Show less
Licenses & Certifications

A Beginner's Guide to Local SEO
BrightLocal AcademyApr 2024- View certificate

Keyword Research Course with Greg Gifford
SemrushApr 2024 - View certificate

Navigating On-Page and Technical SEO: A Semrush Deep Dive
SemrushApr 2024
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